David Quaid - AI SEO

Wow - someone just shared with me in private that they've just landed their biggest SEO project payment as a result of reading all of our posts and content on Topical Authority and how to do SEO.... esp over on Reddit. I love getting these stories - thanks for letting me know!

This case study between Profound & Zapier is genuinely mandatory reading if you want to understand the grift behind GEO / AEO. The growth analytics manager at Zapier said that without the AI visibility tool, "they have zero visibility into what LLMs said about them". I wonder if these people use AI themselves? Then "Standing up an AEO program". Profound says that Zapier's AEO program entails "alternative and head-to-head articles". Zapier wanted to own listicles. They have a quote in there which says "they made the decision to double down on AI search as a net-new channel, not a sidecar to SEO". They doubled down via lisicles. I'm gonna leave it at that. Scaling listicles is not an AEO program lol. If VPs, CMOs & marketing leaders are dumb enough to fall for this type of stuff them good luck to those companies. Stay safe out there.

SEOs Fighting back against myths and disinformation! Ranking in AIOs and LLMs - by reverse engineering the QFO - can be easier than ranking for the parent Query in a lot of cases. Here - @Hobo_Web and @primaryposition are showing that even smaller SEOs can fight the disinformation from "bigger" brands in the GEO space...... despite the so called "branding' and "trust" BS they disseminate

@MordyOberstein @sengineland In some cybersecurity teams, its clearly sitting in the cybersecurity strategy and research chair

SEO gets labeled a lot of things internally… so we're wondering how this looks across teams 👇 Where does #SEO sit in your org today?

@laziestamerican I ain't security, know what I'm sayin

@DavidGQuaid You *squints* WANT us to spam Reddit?

Something that too few SEOs mention about Reddit is that if you are low-med authority and struggling with ranking/indexing, you can get your message/headline into Google in minutes. So if you're doing PR or trying to test news and not posting to Reddit - are you even trying? Also - the number of upvotes / number of members (or popularity) - doesn't really matter #SEO #Reddit #B2BMarketing

@seosmarty First time I've seen one of these!

Seeing VERY abrupt Web Guide results for some "What is..." queries. I mean... The answer is pretty straightforward for those, but what about helping me find out more and continue learning + searching? Here it "Deeply analyzed 13 results, 6 selected." (2 of them are the same URL), and nothing beyond that. Is this new @rustybrick? Never expected Google to try and steer in this direction :)

RT @seosmarty: Seeing VERY abrupt Web Guide results for some "What is..." queries. I mean... The answer is pretty straightforward for those…

The difference between pSEO and Machine Scaled Content reddit.com/r/SEO/comments…

First thing though - this is a serious PSA - please re-share. If you like E-E-A-T - even remotely - please do not watch the upcoming @edwardeachday HCU video with me and @gaganghotra_ and @LarsLofgren Also if you've been tested and found that you become violently unstable if you hear the F-word 100 times in one sentence - you might also want to give it a miss. Not saying that the two are related (they are related). Thank you.

@sarimmzia How do you exhibit EEAT?

@DavidGQuaid Genuinely helpful AI content with strong E-E-A-T

Quick Question. If you get AI to rewrte your own content, like a paragraph or a blog post and disallow any other sources. Is it AI Content?

@MordyOberstein You know SEO isn't dead because Marketing consultants on LinkedIn are still doing breaking news updates to announce its dead

You know SEO isn’t dead because people can’t help shitting on each other for 5 seconds.

@LarsLofgren @indexsy How would you know who the Reddit mods are? The ones that try to ban the Aliens for not following guidelines?

@DavidGQuaid @indexsy I wouldn't trust a gaggle of Reddit mods in an alien fight either

So @LarsLofgren and @indexsy say Reddit is underrated for SEO - the problem is Mods. Clearly this sub isn't being moderated!!!

If you're doing SEO, like doing SEO, don't like doing SEO, want to do SEO. Esepcially if you dont want to do SEO after doing SEO you should follow @LarsLofgren Also, just follow @LarsLofgren

@LarsLofgren @indexsy It worked for Independence Day ?

@DavidGQuaid @indexsy I do not know why we decided to entrust truth on the internet to unpaid community volunteers

@Charles_SEO Cheers to that

@DavidGQuaid Appreciate it a lot David! 🙌 I'm hoping this one might be my retirement plan 😂

PressWhizz is now doing $10M+ annualized run rate. 100% bootstrapped, zero investors, zero debt. And tomorrow, we'll be putting live the 40,000th publisher on the marketplace... We were at just $60k/mo in January last year when I started as CMO. 18 months later, and we've built something that I genuinely believe is the best link building marketplace in the industry. I'd love to take all the credit but the truth is I brought the marketing playbook and the industry relationships, the team built the infrastructure that actually delivers at this scale without falling over. And I hope that this is a lesson too; Saturated markets always have room for one more when the product is actually good, and well implemented AI can give you a very strong advantage right now. We're nowhere near our ceiling either. Onwards.

@minlectic If you're doing SEO/GEO on a level that Google/Bing are building updates to kill you, you might want to consider alternative strategies...

Your GEO Strategy Might Be Destroying Your SEO lilyraynyc.substack.com/p/your-geo-str…

@bhartzer @semrush Yeah - so its not SEO per se

@DavidGQuaid @semrush Web designers, developers break stuff. Or they just don't know how to build seo-friendly sites. Then there's migrations that break stuff.

bing has joined the dark force. Google wont be doing this

Maybe, Just Maybe..... Google are updating GSC with AI data.... (Maybe = definitely not)