Building the future of creative technology requires two things: a clear vision of where the medium needs to go, and the right partners to get there.
When we started working on 3D Scenes, the hardest part wasn't the creative layer. It was the spatial foundation underneath it. Creative professionals don't think in prompts. They think in space, where the camera sits, where the light falls, where the object belongs. What they needed wasn't a better way to describe a scene but a way to build one.
Marble, built by the team at @theworldlabs, takes a single reference image and reconstructs it as a navigable 3D environment in seconds, with lighting and depth intact. That's the foundation 3D Scenes is built on.
The result is a workflow that didn't exist before: from a physical object, to a 3D model, to a composed scene, to a campaign-ready photograph. No 3D background required.
Thanks to @drfeifei and the entire World Labs team for building something worth building on. And to our team at @Magnific especially @agustin_prod , for making it real.
Read the full case study here
worldlabs.ai/case-studies/m…
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