OpenView

We've partnered with @pendoio to arm you with the right metrics and tactics to become a best-in-class company. Download the 2023 Product Benchmarks report to see how 1000+ products are growing today: openview.vc/3XUqwNY

This breakdown by @cjgustafson of @OpenViewVenture's 2023 report on SaaS operating benchmarks, where startups are positioning themselves for productivity mostlymetrics.com/p/2023-operati…

Looking to hire a product-led sales leader but not sure where to start? Start here: openview.vc/3rCyAai

Are you running a #productledgrowth startup and wondering when to hire a sales leader? Jordan Wan, Founder and CEO of @CloserIQ, has advice on when to go with the founder-led sales and experimentation approach. Get his insights now: openview.vc/3ZFEB2E

Product-Led Sales (PLS) isn't merely a funnel or a go-to-market strategy; it's an ecosystem that turns self-serve users into paying customers. And it's more nuanced than you might think. A short thread on Product-Led Sales 👇 Image Source: @OpenViewVenture

Pricing is a huge #growth lever for any #SaaS #startup, but one that’s commonly misunderstood + overlooked. Kyle Poyar with @OpenViewVenture joins us 10/19 to discuss making sure your price is right. Register: bit.ly/48CKHF3 #founders #entrepreneurs #gotomarket

Product marketing is pivotal, but how can startups compete with the big players when it comes to hiring & salaries? @FriendsCallMeJW has been there and today he unveils the strategies to bootstrap a stellar PMM org without skyrocketing your burn rate. openview.vc/466Ur8T

SaaS packaging debates can feel like Groundhog Day 😵‍💫 But fret not, @poyark has got you covered with a comprehensive guide to help you make sense of it all. Dive into the latest strategic principles / tactical tips for designing winning SaaS packages:openview.vc/3RzOaOD

"CAC payback period" has evolved from jargon to a critical metric for founders and operators. Learn why it's the go-to #SaaS metric, and uncover the industry standards for success. openview.vc/3LA1Dlx

Can you build high-impact teams on a startup's budget?💰 Wondering how to justify competitive salaries for PMMs without a Fortune 500 budget? Join @FriendsCallMeJW as he shares insights from his 10-year journey in building product marketing orgs. openview.vc/3ZA5J2S

The new product-led blueprint for end-to-end success 📈 Join @hjawharkar as he dissects the key components needed to unlock the full potential of product-led strategies within a multi-lane GTM motion. Get his insights on OpenView's blog: openview.vc/3EOUABP

The Ultimate Cross-Functional Blueprint for Product-led Sales 📎 We're excited to share @hjawharkar insights on how top-tier #SaaS companies achieve greatness by seamlessly merging product-led advantages with sales and marketing prowess. openview.vc/46jxTBq

CAC payback period is your secret weapon in understanding customer acquisition. Join @poyark in exploring this vital #SaaS metric and discover why it's a game-changer for founders and operators. openview.vc/48o8qbT

Founders: If you've ever wondered what a "good" CAC should be, check out these benchmarks from @OpenViewVenture

Another highlight was visiting the @OpenViewVenture office, which had another dazzling rooftop that I got to enjoy with @Loudfoot and @seandougfan. They really rolled out the red carpet 🏙️

Who owns growth in #SaaS? It depends. Discover the insights from the OpenView and Pendo Product Benchmarks report and find out who truly commands growth. 🚀 openview.vc/3P66qMF #software #startups

Want to know how your go-to-market motion stacks up? We’re launching our 3rd annual PLS Benchmarks Survey today, in partnership with @Keyplay @OpenViewVenture Shout out to our contributors @poyark @schoeny @LeahThar ! Take the survey ~5 mins: hubs.la/Q022CnPs0

📣 Calling all SaaS companies! Time for our 3rd annual PLS Benchmarks Survey! We teamed up @poyark @schoeny @LeahThar to go even deeper on the meatiest PLG/PLS topics. Curious how the best in PLG DO GTM? Take the survey and get access to the data. 🪄hubs.la/Q022CnPs0

OpenView is thrilled to introduce our newest investments🎉 🚀 @chargeflow 🚀@ParabolaHQ 🚀@PartsTech 🚀 @voiceflow openview.vc/3sSenOb #startups #SaaS #VC

📈 Are your #SaaS #pricing strategies holding back your growth potential? Avoid the common pitfalls and unlock faster, more profitable expansion. Read here 👉 openview.vc/3ElelRh

Growth ownership in #software companies can be a puzzle🧩 Is it product, marketing, or sales? Kyle Poyar shares insights from the OpenView and @pendoio Product Benchmarks report to shed light on this mystery. openview.vc/44HVElx