Sam

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Sam

Sam

@SamOwenPPC

Low engagement tweets about things that annoy me, some marketing hot takes, boring observations

New York, NY เข้าร่วม Nisan 2012
687 กำลังติดตาม2.6K ผู้ติดตาม
Sam รีทวีตแล้ว
Disney+
Disney+@DisneyPlus·
Where great stories live forever. #DisneyPlus
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Sam รีทวีตแล้ว
Ryan Reynolds
Ryan Reynolds@VancityReynolds·
Wait till you see the Deadpool popcorn bucket.
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Sam
Sam@SamOwenPPC·
@oliviaakory @connordault Super heavy conquesting going on - makes sense that defending it could be incremental
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Olivia Kory
Olivia Kory@oliviaakory·
1/7 Last month I posted about a PMAX geo lift test that spurred rich discussions not just around the results, but the clever experiment design to answer the question that every marketer is wondering about. The mastermind behind this test is @connordault and the amazing team at Caraway Home. Today I’m excited to share more info along with the public case study.
Olivia Kory@oliviaakory

Just wrapped a 3 cell PMAX geo lift test for a dtc brand you’ve heard of: 1 cell w/ brand terms included, other cell w/ brand terms excluded, and we compared to a set of holdout markets. PMAX with brand terms won on both total and new customer revenue. 🤯🤯🤯 as a vocal critic of brand search, I am very humbled! This is why you test!

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Sam
Sam@SamOwenPPC·
Took my daughter to see Minions. Half the movie theater was teenage boys in suits. Had fun explaining to a lady next to me what a TikTok meme is.
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Sam
Sam@SamOwenPPC·
Had a look at Top Gun Maverick tickets now it's back in IMAX. Insane seating chart for its 5th week.
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Mat Morrison LLM
Mat Morrison LLM@mediaczar·
@buffalogiu My usual excuse is “I don’t really read my emails.” If delivered with absolute conviction, this statement will wrong-foot them and make them question their life-choices for just long enough that I can change the topic.
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Giulio del Bufalo
Giulio del Bufalo@buffalogiu·
"I didn't get your email" is a genius excuse because it's incredibly unlikely but no one is going to really challenge it. Check. Mate.
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Susan Wenograd
Susan Wenograd@SusanEDub·
Still having fun down here.
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Sam
Sam@SamOwenPPC·
If you have not watched #Severance on @AppleTVPlus you need to get on it! One of the best season finales in recent memory. My wife made this incredible *coveted* egg bar to celebrate the last episode. The speaker was playing defiant jazz. Great work @BenStiller @mradamscott
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Sam
Sam@SamOwenPPC·
@PPCKirk And yet Twitter is by far the more enjoyable experience 🤷‍♂️
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Kirk Williams
Kirk Williams@PPCKirk·
LI vs TW👇 same content. I am finding this to be a common theme these days. LinkedIn has 1/3 of the connections I have on Twitter (I've never paid for followers btw) and yet LI consistently outperforms my same content on Twitter. 🤔
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Sam รีทวีตแล้ว
Star Wars
Star Wars@starwars·
Between darkness and defeat, hope survives. Watch the new teaser trailer for @ObiWanKenobi, and start streaming the limited series May 25 on @DisneyPlus.
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Sam
Sam@SamOwenPPC·
Final target score is a much more entertaining way to end an @NBA game. I get why it’s too big of a change to ever happen but it cuts through the absolute tedium of most 4th quarters.
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Sam
Sam@SamOwenPPC·
Well this seems legally nonsense surely? Not seen a website try to charge me to insure their delivery before. As far as I’m aware all packages are legally the responsibility of the seller until they arrive. @CozyEarth ?
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Sam
Sam@SamOwenPPC·
@robkhenderson Men 25-54 is 87.9%. The number quoted is all men 16+, a great deal of which are still in education or happily retired.
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Sam
Sam@SamOwenPPC·
@jimmyouska From experience take the $18k + savings on insurance, gas and depreciation and just Uber the few times you need a second car (or rent a car if you need for longer). But we live in a fairly walkable town with a direct train to Manhattan.
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Jimmy  Ouska
Jimmy Ouska@jimmyouska·
Need advice. Carvana wants to buy my 2016 ( 30k mi) Ford Fusion for $18k which is pretty close to what I paid for it. I rarely drive, but do need the second car. I see it as a free upgrade… how say you?
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Timothy Halloran
Timothy Halloran@timmhalloran·
Amount of money USPS made from Marketing Mail in 2021 using targeting methods that would effectively be outlawed by BSAA: $14,590,000
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