Greg Bennett
3.1K posts

Greg Bennett
@boringAI
replacing chaos with systems that think
Seattle, WA เข้าร่วม Nisan 2023
441 กำลังติดตาม392 ผู้ติดตาม

@AdamBartas Considering how good Claude is now I also dropped lovable from my stack
English

First sign that Lovable is dead
Pivoting to general assistant is the most "investor-pleasing" move you could do
Their app building business is obv going nowhere and investor money is drying up
Why should anyone use Lovable instead of the already established ecosystems
Anton Osika – eu/acc@antonosika
Introducing Lovable for more general tasks. Lovable has always been for building apps. Today it also becomes your data scientist, your business analyst, your deck builder, and your marketing assistant. This is a big step toward what Lovable is becoming: a general-purpose co-founder that can do anything. See examples below.
English

@Mike_Scully_ That someone could be you
Now buy my course so it for sure happens
English

One of the most underrated ways to make $20k/month right now:
Charge SMBs $5k/month to be their fractional C-suite using $200/mo worth of AI tools.
People in our community are already doing it.
Here's how it works:
Claude = CEO Strategy, content, proposals, competitor research, sales emails, SOPs. All the high-level thinking that eats a founder's time.
Claude Code = CTO Invoice automation, CRM updates, lead routing, reporting. The stuff their team does manually every single day.
Coworker = COO File management, recurring tasks, ops execution. The business runs without someone babysitting it.
A real CTO costs $100k/year.
A real COO costs $80k/year.
A strategic advisor on top of that? More again.
You walk in and deliver all three for a fraction of that cost.
What a $5k/month retainer actually covers:
Writing their emails, proposals and client comms. Automating anything their team does manually more than 5x a week. Cleaning up their systems and documenting their SOPs. Monthly strategy, competitor research, offer reviews, pricing decisions.
They get C-suite output without C-suite salaries.
You charge $5k/month.
4 clients = $20k/month.
Tools cost $200.
You don't need a team. You don't need an office. You don't need a degree.
You need to understand their business, know which tools to connect, and show them the ROI.
That's the whole model.
And the businesses that haven't figured this out yet are actively looking for someone to bring it to them.
That someone could be you.

English

More important than ever for digital marketing companies to have client facing tools that increase value to their offer that only their clients have access to.
Retention strategies also need to shift, IMO a client facing LLM that answers all questions on their campaigns, and provides reports / updates on all activity is necessary
Everything must be instant
Timelines must be quicker
Have to find ways to differentiate and add value in other ways since traditional service has been disrupted
Low value agencies will completely fall off. This is the last year or two of their existence.
For those who are already know how to use AI to its fullest extent, you know you can get everything most agencies provide with a few API’s and Claude max + openclaw / nano claw.
English

I'm gonna ruffle some feathers here, so prepare for a dumpster fire of comments...
Digital marketing agencies, in their current form, are essentially pointless now.
People that charge $3k to $5k a month to manage your website, paid ad campaigns, social media, Google Profile, SEO, and all that crap have become commoditized.
X is busting at the seams with these people selling these services, which is why this post is going to get a lot of people fired up.
Your knowledge and expertise you've spent years refining is no longer special, unique, or valuable.
When I can train an AI by just dumping links to YouTube channels, guides, and posts for the top expert in every one of these specialties and then give it API access to execute all the top strategies for me and my business, then wtf do I need you for? What does any business owner need you for?
Truth is... most small business owners hire these agencies and never get results, or only hear from them when their monthly bill is due. They automate crap metric emails that mean nothing and have done nothing to improve anything for their customers.
So the small business owner gets frustrated and just moves on to the next company to do the same thing to them.
Meanwhile, the agency business model only succeeds in focusing on constant new signups rather than fostering success for their current clients. Gotta ramp up that MRR amirite?!
Nah... their days are numbered. A newer, more affordable, and better model is coming to eat their lunch and provide real and consistent value to clients at a fraction of the cost.
Some of you guys have figured it out, most haven't.
I've been on both sides of this. I've been on the agency side and built thousands of websites, managed online marketing for hundreds of companies, and helped generate many millions of dollars for them.
But I've also been on the small business owner side fielding relentless phone calls after being scraped into their prospect lists and watching my small business owner peers consistently get bad results with them and feel like they've been robbed.
Nobody ever takes the side of the small business owner because they are by far the minority, especially on X.
Agency owners seem to utilize AI tools all day, but in the same breath say they're irreplaceable. Nah dude... you're first on the list.
English

@realEstateTrent Huge opportunity in this niche
A lot of the best opportunities are not from surface level ideas though
Think deeper than just selling
English

@DonovanBuilds unhoused neighbors just looking to come up on a few bucks
Its tough out there in 26’
English

@AustinLinney @claudeai Running 7-10 parallel terminals with clode (mostly sonnet)
+ app open for co work / projects
When I was on the $20/plan I swear you’d have like 20 responses with opus and you’d hit limits
English

How much better is $100 dollar Claude than the $20 dollar just curious ? @claudeai
English

Nobody is telling you how FUCKED every military on Earth just became.
Everyone is watching the war. The missiles flying. The explosions.
Nobody is talking about the fact that Israel just made missiles OBSOLETE.
The Iron Beam. A 100-kilowatt laser. Deployed in LIVE COMBAT for the first time in human history. Not a test. Not a prototype. Real war. Real Iranian missiles. Destroyed in mid-air.
By a beam of light.
→ Cost per Iron Dome interceptor: $50,000
→ Cost per Iron Beam shot: $2
→ That is not a typo. Two. Dollars.
Iran spent $20,000 building a drone. Israel deleted it with $2 of electricity.
Iran fires 100 drones in a swarm attack. Cost to Iran: $2,000,000. Cost to Israel: $200.
💀 Here's what nobody is explaining to you:
This doesn't just change THIS war. This changes ALL war. Forever.
→ Every missile Iran has ever built is now worthless scrap metal
→ Russia's entire missile stockpile? Obsolete overnight.
→ China's "carrier killer" ballistic missiles? The ones they spent $50,000,000,000 developing? Junk.
→ North Korea's only leverage — its missile program? Gone.
→ The Iron Beam never runs out of ammo. It runs on ELECTRICITY.
→ It fires at the speed of light. Nothing can dodge it.
→ It's silent. No explosion. The missile just vanishes.
→ Every country that invested in missiles just watched decades of military spending become worthless in real time.
The US spent $200,000,000,000 on missile defense over 40 years.
Israel just replaced it with a laser that costs less than a coffee per shot.
This is not an upgrade. This is the end of an era. The age of missiles just died on live television and nobody is talking about it.
Bookmark this. You're watching the biggest shift in military history since the atomic bomb.
English

@boringAI @paolo_scales Yes I am Greg fastest rn compared to OC but it all depends on use cases and infinite tweaks
English

@paolo_scales I can run DFY clawdbot setup for you
English

@MikeyPesto What percent of the workflow is AI?
To me this is an intriguing AI native biz model
English

@Jacobsklug @claudeai ChatGPT is just a cheerleader. You’re never wrong.
The intellect in opus4.6 is out of this world too
English

I’ve officially moved over to @claudeai. Been a great decision.
Not only do I respect the company a lot more, than the alternative — it’s also way better.
In chat, it actually challenges me and pushes back. And co-work has just been a game changer.
Highly recommend you make the switch.
English

Claude isn’t a fraction of the cost. It’s $20-$30/month to add Cowork, spending on size or company. I upgraded today for $22/month. Basically same as Claude.
Microsoft raised an interesting point about how it has much more context than connectors. I’ve been unimpressed with connectors. I look forward to trying this out
English

Satya just revealed Microsoft’s entire AI strategy in one product name.
They took the exact product that wiped $220 billion off their market cap in six weeks, licensed the underlying technology from the company that built it, and shipped it as a Copilot feature. The CEO of the world’s largest software company looked at the thing that triggered a trillion-dollar SaaS selloff and said “we should sell that.”
This is the most expensive acqui-hire of a product concept in tech history. And they didn’t even acquire anything.
The math on Copilot tells you why they had to do it. 15 million paid seats as of January. That’s 3% of Microsoft’s commercial M365 base. Two years of pushing Copilot at $30/user/month across the largest enterprise distribution channel ever built, and 97% of their own customers passed. The product that was supposed to justify $37.5 billion in quarterly capex couldn’t crack single-digit attach rates.
So they’re doing what Microsoft always does when organic product development stalls: bundle and reprice. The new E7 tier costs $99/user/month, up 65% from E5 at $60. Copilot is now included rather than sold as a standalone add-on. They’ve repackaged the thing customers wouldn’t buy separately into a tier customers might buy for the security and identity tools.
But the real reveal is the model layer. Claude Sonnet is now available across all of Copilot Chat. For two years, M365 Copilot ran exclusively on OpenAI’s GPT infrastructure. OpenAI still represents roughly 45% of Microsoft’s cloud contract pipeline. Today’s announcement tells OpenAI that exclusivity is over, and tells the market that Microsoft’s $13 billion bet on OpenAI wasn’t enough to win the agentic race on its own.
Here’s the part that matters for every PM and enterprise buyer watching this. Copilot Cowork runs within M365’s security and governance boundaries. That’s the pitch: your IT admin controls the blast radius. But the original version of this technology runs on your actual desktop, across any application, reading your files and manipulating your OS directly.
Microsoft is selling containment. The product they copied from is selling capability. One approach locks AI inside the apps you already pay for. The other approach makes the apps irrelevant by working above them.
Every enterprise CIO now faces a binary choice. Pay $99/user/month for AI that operates within the M365 boundary and keeps your compliance team happy. Or let individual employees use the original for a fraction of the cost and get 10x the surface area.
MSFT is down 15% year to date. They’re spending more per quarter on capex than they spent per year in 2023. The primary justification for that spending is a product with 3% penetration that just got partially outsourced to a competitor’s architecture.
The E7 bundle is a bet that enterprises will pay a 65% premium for the governance wrapper around AI they can get elsewhere for less. That bet has about two quarters to prove itself before the market starts asking harder questions about the $150 billion annual capex run rate.
Satya Nadella@satyanadella
Announcing Copilot Cowork, a new way to complete tasks and get work done in M365. When you hand off a task to Cowork, it turns your request into a plan and executes it across your apps and files, grounded in your work data and operating within M365’s security and governance boundaries.
English











