Febriyan Lukito

Gw lagi koreksi diri sendiri. Fokus dulu ke konten yang beneran berguna + schema + entity SEO. llms.txt saat ini lebih ke future-proofing daripada senjata sekarang. Lo sendiri udah buat llms.txt belum? Atau lo juga lagi ragu? #AISEO #Vibecoding

Riset SE Ranking di 300.000 domain juga nemu hal yang sama — tidak ada korelasi dengan sitasi AI. (seranking.com/blog/llms-txt/) OtterlyAI tracking bahkan cuma 0.1% bot yang request file itu (otterly.ai/blog/the-llms-…) Di Indonesia malah lagi heboh bilang ini “sitemap untuk AI”.

Gw termasuk yang kena. Udah kasih llms.txt ke beberapa klien, bilang ini penting buat AI visibility. Sekarang gue liat data, dan gue mulai nyesel.

@AmmarEbrahim_1 @hridoyreh thank you so much. lemme try it.

@feb_ryan24 @hridoyreh for sure! here is the direct link to the llms.txt builder: rankora.online/tools/llms-txt… you can drop any client url in there and it'll scrape the site to build the exact markdown manifest AI bots look for. let me know how it runs for you🤝

I took on a new client whose site wasn't ranking at all. I removed the Disallow: / from their robots.txt and the noindex tag from their pages. The dev agency pushed those while building the site. Easy SEO Wins...

@AmmarEbrahim_1 @hridoyreh can i?

@hridoyreh the best kind of easy win.👏🏾 check if they are blocking AI crawlers. I built tool to auto generate AI friendly robots.txt and llms.txt files so you can get them citing in ChatGPT and Perplexity. Wana take a look👀?

Ini yang sering bikin developer confident, tapi sebenarnya website-nya invisible. Lo yang vibecoding, coba sekarang: Klik kanan → View Page Source (bukan Inspect Element). Konten utama lo keliatan nggak? Ada yang pernah kena ini? #Vibecoding #SEO

Bonus yang lebih parah: Typewriter Trap. Teks di hero section yang ngetik sendiri karakter per karakter. Keren buat manusia. Tapi di source HTML? Kosong melompong. Keyword penting lo ada di situ? Bot ga nemu.

Web lo keliatan sempurna di browser. Tapi Googlebot datang, lihat halaman kosong, lalu pergi. Ini bukan teori. Ini terjadi di 6 dari 15 website Vibecoding yang gue audit.

@alexgroberman Core Update Guide

Google's March 2026 Core Update is one of the most significant algorithm changes of the year, and early tracking data from multiple industry sources paints a clear picture of what Google is now prioritizing. Pages that reword existing top results without adding fresh data, proprietary insights, or unique perspectives are losing ground fast. This helps explain why SEO Stuff customers who invested in original frameworks, proprietary data, and expert-led content are maintaining and gaining visibility while competitors relying on templated content are falling. seo-stuff.com Here is what the early data shows about who got hit: According to ALM Corp, Affiliate sites were the hardest hit category. 71% of affiliate sites tracked across multiple industry analyses experienced negative ranking impact. The common pattern: thin comparison pages, templated review content, and pages that add no original evaluation or first-hand testing. These sites built traffic on repackaging other people's information, and Google has now made it clear that repackaging alone is not enough. AI content farms took heavy losses. Sites that scaled production using AI to generate large volumes of generic content without human editorial oversight, original data, or genuine expertise saw traffic drops that early reports place between 50% and 80%. The content got indexed, and some of it ranked briefly, but the March 2026 update aggressively devalued content that contributes nothing new. Sites with original research gained ground. Early tracking data shows that sites investing in proprietary data, original studies, first-hand experience, and expert-driven content saw an average visibility gain of roughly 22%. This is not a coincidence: these are the exact content types that score highest on information gain because they contain data and perspectives that no other page on the internet has. (If you want to see where your site stands across Google and AI search, start here: seo-stuff.com/free-audit) This update also landed alongside the March 2026 Spam Update (March 24-25), which hit just days before the core update rolled out on March 27. The combination made March 2026 one of the most disruptive months for SEO in years, with over 55% of tracked sites reporting noticeable ranking changes within the first few days. Here is why information gain matters more now than ever: Google has always said it rewards helpful content. But historically, "helpful" was loosely defined enough that a well-structured page covering a topic comprehensively could rank even if it did not add anything new. The March 2026 update tightened that definition. Google is now evaluating whether a page contributes something the existing top results do not. If your page covers the same ground as the pages already ranking, with no additional data, no original analysis, no first-hand experience, and no unique framework, it is structurally disadvantaged in the new ranking environment. Here is what to do with this data: Audit your content for information gain. Go through your top pages and ask one question: does this page contain anything that the other pages ranking for this query do not have? If the answer is no, that page is vulnerable to the kind of ranking loss the March 2026 update is causing. Add original data wherever possible. Proprietary studies, internal benchmarks, survey results, case study metrics, first-hand testing results: anything that makes your content the primary source rather than a secondary summary. Google is now measurably rewarding pages that are the original source of information. Move away from templated content at scale. The affiliate model of producing hundreds of comparison pages using the same template with interchangeable products is losing effectiveness. Each page needs to demonstrate genuine evaluation, original testing, or unique editorial judgment. Invest in expert attribution and E-E-A-T signals. Content tied to named experts with demonstrable experience in the topic performs significantly better under the new ranking environment. Anonymous, generic content with no clear author or expertise signal is exactly the type of content this update targets. This is the system SEO Stuff (seo-stuff.com) was built around. Gold Plan seo-stuff.com/gold-plan-pack… Content with original frameworks and expert attribution backed by DR50+ backlinks that signal the authority Google's information gain scoring rewards Premium Content Bundle seo-stuff.com/premium-conten… 60 pages of structured, editorially distinct content designed to score high on information gain across every key topic in your category Premium Backlink Bundle seo-stuff.com/premium-backli… Authority signals from trusted domains that reinforce the expertise and trust layer Google weighs alongside information gain in the updated ranking system Google is now explicitly rewarding content that contributes something new. The brands adding original data, original analysis, and genuine expertise to their content are gaining visibility. The ones rewording existing results are losing it. If you want the exact systems we are using to build information-gain-optimized content that ranks in Google and gets cited across AI search: RT this Follow me Reply "Core Update Guide" I'll DM the playbook. Must be following though.

Gimana kalau AI dipake buat bikin jokes SEO? Lagi isengoncom hahaha. Ada yg pernah coba gak

The question every brand faces today: can AI find, trust, and cite them? This 9-step workflow helps teams answer that question with data, not assumptions. From AI visibility benchmarking to unified SEO + AI reporting, this is how modern search strategy begins 👇 social.semrush.com/3PJT5O5.

Ini yang bikin robots.txt di era AI jadi rumit banget. Lo udah pernah cek robots.txt website lo? Ada Disallow buat GPTBot/ClaudeBot atau emang sengaja? #Vibecoding #SEO

Artinya yang diblock cuma bot training data (buat latih model AI). Bot untuk AI Search (ChatGPT Search, Claude Search) masih bisa crawl kalau gak diblock terpisah. Jadi “blocked” belum tentu invisible di AI search.

Gue nemu hal yang lebih rumit dari yang gue kira di audit 15 website Vibecoding. Banyak yang kira website mereka “nge-block AI”, ternyata nggak sesederhana itu.

Orang bangga webnya jadi dalam semalam. Gue audit 15 di antaranya. Banyak yang skor teknisnya 77.5, tapi GPTBot & ClaudeBot gak bisa masuk. AI crawler di-block Cloudflare tanpa sadar. Project keliatan keren. Tapi invisible. Website lo termasuk yang mana? #Vibecoding #SEO

Minggu ini gue bahas satu per satu masalahnya, mulai dari yang paling banyak kejadian dan paling gak disadari developer. Lo yang sering pake Vibecoding buat project AI atau dev tool? Pernah ngecek apakah website lo terbaca sama AI atau langsung launch aja? #SEO #Vibecoding

Ini bukan soal website jelek atau jelek desainnya. Ini soal developer lagi cepet-cepetan bikin project, tapi lupa cek apakah AI & Google bisa baca kontennya dengan benar. Garbage In, Garbage Out di tahun 2026.

Gue baru audit 15 website yang dibuat developer Vibecoding. Hasilnya bikin gue geleng-geleng kepala. Rata-rata TechScore cuma 60.3 dari 85. Dari 15 website: 4 website block AI crawler tanpa developer sadar 6 website invisible ke AI Hanya 1 yang optimal