
Mike Stenson
4.1K posts

Mike Stenson
@mstenso11
Kingspan Ukraine Campus.Innovative Sustainable Building Materials. Sports,follows Arsenal FC, GAA, Irish rugby.Curry Co Sligo raised.Tweets & comments personal







The Irish Minister for European Affairs and Defence @ThomasByrneTD is posting a guy who has come in from Ukraine to meddle in the Hungarian election. This is a very, very dark day for Hungarian-Irish relations and on behalf of my country I apologise to Hungarians. Disgraceful.





Let me explain exactly why In-N-Out refusing mobile ordering is the smartest fast food decision in a decade, because everyone's calling it backwards. Every major chain added mobile ordering to increase throughput. It worked. McDonald's, Starbucks, Chipotle all saw digital orders hit 30-40% of sales. Then something happened that nobody talks about: average visit frequency went up but brand loyalty went down. Mobile ordering turned food into a logistics transaction. You're not choosing Chipotle because you love Chipotle. You're choosing whichever app loads fastest while you're walking to your car. In-N-Out does $4.5 million per store. McDonald's does $2.7 million. In-N-Out does it with 15 menu items, zero franchises, no freezers, no microwaves, and now no mobile ordering. McDonald's needs 13,000+ locations to be McDonald's. In-N-Out needs 400. The line IS the product. That 20-minute wait with the smell of fresh-cut fries is doing more marketing work than any app notification ever could. Lynsi Snyder figured out something the entire QSR industry keeps forgetting: scarcity and inconvenience are features when your product is good enough. Chick-fil-A gets this too. Closed on Sundays. Everyone said it was leaving money on the table. They now do $7.5 million per store, more than any fast food chain in America, open 6 days a week. The companies winning in fast food right now are the ones saying no to things. No to franchising. No to 50-item menus. No to mobile ordering. The rest are optimizing themselves into commodities.


FEATURE ARTICLE Yanukovych Wasn’t Just Putin’s Puppet. He Was Something Worse: What Yanukovych was, precisely, is the framework we're missing for understanding what Donald Trump is — and the puppet framing gets both of them wrong thechrissampson.substack.com/p/yanukovych-w… SUBSCRIBE TODAY









Here's a great example of what I'm taking about, Ireland's two top newspapers with the same hit piece on who they tell us is the #FuelProtest leader. Thing is, until earlier this week I and most others had never once heard of this guy. He gave a few good interviews over the last couple of days and got the message across well but the idea that this is his movement is laughable, the decapitation process can't work this fast. If you want to set someone up as leader before you take out their organisation by decapitating them, you need months, not days. This movement is as bottom up as it gets.









Prime Minister Benjamin Netanyahu: “Israel will not remain silent in the face of those who attack us. Spain has defamed our heroes, the soldiers of the IDF, the soldiers of the most moral army in the world. 1/4


@robggill Makes no odds to me, the aims of the #FuelProtest of slashing taxes on fuel are right and proper and are in the interests of the whole country rather than narrow special interests.





