
"The voices that matter" Why big companies like Unilever are recruiting armies of influencers to promote their brands as "messages from brands coming from corporations are suspicious”.
By me in @thetimes today thetimes.com/business-money…
English
Rupert Neate
8.6K posts

@RupertNeate
Freelance news and features journalist. Previously: the Guardian's Wealth Correspondent, and US Business Correspondent. [email protected]













News: After 13 years, and some really wonderful experiences I am leaving the Guardian. I’m going freelance, I'm available for commissions, shifts, jobs and anything else that will pay the bills. If you hear of anything, please let me know! rupertneate.com Please RT





