Mostafa Razzak, CEO Shaping Influence® PR

What Does #EmployeeAdvocacy Have to do with #InfluencerMarketing? cei.news/jX8D3 A #PublicRelations Case Study on Influencer Communications Tactics: Quantify the impact of your brand's shaping influence on target audiences.

Philly duo this season: — $100,621,738 earned — 1,117 points scored

Thanks for helping to spread the word!

Why does some content go viral? Check out: "Unraveling the Secrets of Viral Marketing" #socialmedia #marketing bit.ly/3YaLFF6

Awesome example of the application of #Blockchain

@rob_schaef @JMRConnect_PR @SBJ Great move for Overtime - their reach is impressive!

ATP Tour, Overtime ink new content partnership sportsbusinessjournal.com/Articles/2025/… via @SBJ

adweek.com/brand-marketin… . It was just the latest Hovercraft activation for Coinbase—including a 2024 NBA All-Star setup that let fans with Coinbase wallets skip the line and a cryptocurrency pizza day in New York’s Washington Square Park—designed to give fans and consumers practical experience on the blockchain.

@FOS @JMRConnect_PR @NOLAnews Very cool campaign!

LSU’s Flau’jae Johnson is helping erase $5 million in debt for Louisiana families. As part of her partnership with Experian, an extra $100K will be forgiven for every LSU women’s basketball win in the tournament. (via @NOLAnews)

@charlesweaverJD @JMRConnect_PR Good stuff Charles

Cyber Verify Tip of the Day: MSPs, try setting up a regular review of closed service tickets. Peforming a weekly, randomized review of these tickets provides a unique training and learning experience for your help desk, and will increase odds of catching service delivery process failures. It'll also get you credit on your next Cyber Verify certification!

NBA All-Star 2025: Activations from Coinbase, Google, Nike, Amex and More. Hovercraft's work on Coinbase campaign is a lesson in #experiential marketing! bit.ly/4197q8L via @EventMarketer

@JMRConnect_PR @EventMarketer Excellent example of how #experiential #marketing can ignite activations and fan engagement

Great look at the @FOS setup at Radio Row for Super Bowl 59. If you’re in town be sure to come say hello!

Here's part 2 of the @BCstrat 2024 wrap up. #AI #CX #CCaaS #UCaaS #ucoms linkedin.com/posts/bcstrate…

Here's to a successful 2025!

Skyview Innovations has announced the acquisition of Hovercraft, marking an important next step towards creating a new global network of creative and innovation-led companies. fcbusiness.co.uk/news/skyview-i…

AROYA Unveils Industry-First Automated Dryback Tracking Feature for Precision Cannabis Cultivation globenewswire.com/news-release/2… #cannabisnews #CannabisCommunity #Mmemberville

Nutter Butter is not alone. We got brand leaders to weigh in on how they think about creative risk. f-st.co/Ld8J1YP

Looks awesome, Phoebe! Signing up now.

@notnotphoebe Hi Phoebe - when I lived downtown, I used two fans that effectively drowned out the construction noise

New Yorkers: How do you deal with facade work as a renter? Have been wearing headphones trying to block out the noise from it since I moved into my new place this spring and it just never ends...this stuff is LOUD

@Sportico @MLS #Fanengagement is going to be even more important than ever for the #MLS. As it grows increasingly popular, fans will have more options to stream games and watch from home. Ensuring an exceptional in-stadium experience will be key to keep fans off the couch and in the stands.

The @MLS has set a new regular season attendance record of over 11 million fans, surpassing last seasons record of 10,900,804. The league has also set a new regular season record with a current average attendance of 23,240, with one week still left in the season.