Terrence | Google Ads

If you're still lagging on Google Ads, you're absolutely missing out I help businesses show up exactly when buyers are searching and turn clicks into revenue with clean tracking and structure. If you want high-intent leads on demand, DM me "Google"

@im_c0m Banger 🔥

Just gave a keynote in Miami on the only thing that matters in copywriting. Most copy doesn't fail because it isn't specific enough. Or creative enough. Or emotional enough. It fails because the prospect's brain HEARS the words instead of REGISTERING them. There's a difference. When copy gets HEARD, the reader has to: > process the words > place them into their view of the world > decide if they're true > build the meaning themselves That's the brain doing work the writer was supposed to do. When copy REGISTERS, none of that happens. The neuron fires before conscious thought catches up. They just "get it" That's the failure behind almost all bad copy. Not that it's wrong. Not that it's "unclear" Just that the brain has to translate it before it can land. Take this line. "Not having an appointment setter slows your growth." Most people default to trying 1 of 3 things: "Be more specific" Okay... "Not having a setter decreases revenue velocity 34% every 10 days." The brain still has to process the number and apply it to itself. "Be more creative" "Without a setter, you're filling a leaky bucket with a teaspoon." If I have to tell you why that's sh*t you're NGMI. "Be more emotional" "Imagine waking up to a calendar full of qualified calls. Are you tired, stuck, frustrated?" They feel you reaching. The emotion reads performative. Better yet, eliciting an EMOTION is NOT the goal... it's just something that happens on the way to action. All three fail for the same reason. The reader's brain still has to do the work. Instead, you have to "dimensionalize" your copy... "Not having an appointment setter means you need to constantly be in touch with your leads. You're the one following up, dialing, setting, qualifying. Your business cannot scale because you're stretched thin. Or you're skipping the inputs you already know move the needle." That is the same sentence... "Not having an appointment setter slows your growth" ...But the reader doesn't process it. He registers it. Because the words live in the dimension he already inhabits. To do this on your own copy. Circle every word that has a dictionary definition but no felt meaning in your reader's day. In the above example it was: "Slow" & "Growth" For each one ask: what does this LITERALLY look like in his day? Not metaphorically. Not abstractly. Literally. Rewrite using only language and situations he already lives inside. The bar isn't "did this sell him." The bar is one of these four: "Yeah, makes sense." "Yeah, that's me." "Seems legit." "That would be nice." Stack enough of those and you get the booked call. Every piece of copy lives in a dimension. It's just whether or not it lives in the one your buyer's brain already inhabit.

@DeardenJerry @getdavidai Love to see it 🔥 Btw I messaged you Jerry about how David AI handles a negative reputation event for a local business I work with. Would really value your take. Pls check when you can

New design coming soon 🤫

@iamtyfrankel Happy guy. Been enjoying your emails 😉

When u close 3 deals in a week solo ($30k paid in full) and that’s just 1 of your 3 $10K+/mo income streams

@mattiapomelli 🔥🔥

Love this cozy serif style Perfect for mindfulness/mental health apps. Use it to design your app in one click (process below).

@tannerplanes Love to see the growth

Today, in 2026.

@maxwellcopy That's it with designers lol

I continue to be amazed by how closely other email marketers just rip my content 🤣🤣

@pestctrlguy 2392 is crazy. How many of em'?

Our team knocked 2392 doors this week. Guess how many sales that led to.

Want to scale profitably with Google Ads? Book a call with me👇 truadstech.webflow.io

Best Practices of Google Search Ads • Highlight what makes your company unique • Benefits over features is a myth (depending on the awareness of the ICP); include price, sales, promotions and exclusive offer • Use a Registered symbol whenever you can.... Increases CTR • Understand your landing page. Is it a direct extension to what the ad is talking about? • On mobile, make sure to always show call and location extensions (if applicable) • Most people make a decision to click through based on the information in the headline, you cannot rely on the description • Know your principles of salesmanship: Scarcity, urgency, interest, motivation/triggers • Stand Out!

@robertythoughts Crazy how Ai has transformed everything. $25k a year ago for $20 today is insane

I would've spent $25k for this lifestyle shoot a year ago. Now, I made this in 20 minutes with NanoBanana for free.

@RobHoffman_ You holding the bread in your hands?

happy Friday let’s get this bread

@max_av_ True 💯. All BS people say on here

I have never met a busy person in my life Ever I have never met a person that works 18 hours a day, ever Maybe just Elon All else is theater

@seanb2b Lol. Very miserable people

When you run ads you're constantly reminded the average IQ of a human is 100 and the average person is miserable lol

@TheWillRivera Wth is looking like that

Underrated exhaust

@AltAssetKing Aventador and Corvette? Trust me I don't know about cars

Until you question your programming, you will never be free.

@sergeynazarovx Lfggg

Just chilling and earning money Life is good 😎

@brezscales 🔥 Brez effect Video

new YouTube video out now

@thearnieho Lmao 🤣

I need a designer. Definitely not trying to blow up.

@calebsloop Sleek

I love what I do I love what I do I love what I do

@TheWillRivera 🔥🔥

Webinar opt in my team made for the 🐐 Call of duty inspired