Duncan Trevithick

Most SaaS founders spend $3 to acquire a lead that never converts. What if your funnel paid for its own ads on Day 1? That's what a Ladder Funnel does. 🧵Here's the playbook:

@ThatChrisRyan Actually we’ve regressed. For zero we used to use ø so it was clearly different from o.

Can anyone tell me why -- 30 years into internet time -- companies still use these symbols in passwords? "I, 1, l, 0, O."

@rcmisk Meta Ads

You built the thing. Congrats. Now comes the part nobody prepared you for: Finding people who actually want it. You've got 30 days to get 100 real users without spending a dollar on ads. What's your first move?

@GaelBreton The EuroClaudeLife dream: Start Claude off at 8am while you have your morning espresso, check in at 10, work with it until 2pm then go have lunch and hang out with your family & friends.

Now living in Europe is a competitive advantage 😎. Double usage until 2pm Every weekday 😇.

One way to improve this is by selling a lower commitment product on the front end, one that pays back your ad spend on day one instead of month 3-6+ Then you sell your higher ticket product / service as an upsell. This is what ladderfunnel.com does.

@dhh @levelsio Yep same experience in Spain. Just book online, included with health insurance. They send a login for the lab’s own website and you get results within 48hrs.

@levelsio For some reason, Spain is really good at this. Same or next day results. Cheap too. Best I've found anywhere in the world. Denmark on the other hand is horrendous at this. Week long wait for results.

I was never able to do blood tests when I asked for it in Netherlands Doctor asked "why? you're not sick?" Then I tried in Portugal (at Germano de Sousa) but they never picked up the phone or when they did were so slow and unhelpful I gave up, they also require a doctor prescription btw The first place I could get my blood tested was Thailand in 2018, I just walked into Bumrungrad and asked for it, amazing experience Last few years we just fly to Brazil and do it here, the nurse comes to your home/hotel at 8am and takes your blood, same or next day results online I find it funny I keep having to fly out of Western Europe to do blood tests, they make it impossibly hard to do them Which is retarded

@Gerry @levelsio @bosunski But MCP pollutes the context. Better to use an API proxy that doesn’t give the llm the real keys. There’s quite a few of those.

@innermaps @levelsio @bosunski In one version your MCP client is doing the Auth for the llm. In the other your LLM is doing the auth and thus all your keys are going to the LLM provider via the context.. or to anybody who can prompt inject the LLM.

I wonder how the said AI will call the APIs behind authentication of all sorts? Will you also give them API tokens?

@levelsio @bosunski Haha they’re gonna need auth one way or another, may as well not over complicate it

@bosunski Literally yes, why the fuck not?

@AlfiFromToasty ladderfunnel.com

Founders, share your landing page below. I will roast it and give you actionable feedback.

@levelsio My friend who moved to Mexico and got a Spanish speaking girlfriend has picked up Spanish 10x quicker than me moving to Spain and not doing that.

Flying to a different country for a week to learn the language is more effective than a year spent on Duolingo

I got tired of paying for free trial users who cost me AI tokens and never convert. So I made a framework to fix that. Curious to get your thoughts on the landing page. Right now it is selling via Meta ads, but I don’t get to hear from non-buyers why they didn’t convert. ladderfunnel.com

Drop your SaaS / side project below 👇 I'll give honest feedback on your landing page copy. No cost. Just trying to help builders win. (And yes, I might steal your idea, just kidding. Maybe.)

@revgen__ I signed up. Great idea. Looking forward to trying it when you launch.

Guys I would love a support back on my own SaaS distroforge.space Leave your SaaS on the post and until I join yours and give feedback, give me a signup and a feedback here as well🤗🙌

Post your SaaS🤗🚀 Get: ⚡ Free Promotion ✅ Atleast 1 guaranteed signup 👀 One Confirmed Feedback

@revgen__ ladderfunnel.com

@yongfook The essence is to continue doing SEO fundamentals, and get mentioned a lot by authoritative sources.

As a B2B SaaS this terrifies me: I have basically stopped clicking on google results. The AI summary is good enough, and for other things I just ask ChatGPT. My business relies on SEO, so my own actions are filling me with existential dread. Currently we are not wildly changing our strategy. I am working under the assumption that as long as we make it good for people (SEO) that's also making it good for bots. I'm also experimenting with youtube content, as I have noticed that my consumption of video content has at least stayed the same or increased, LLMs have not affected that (yet).

@itsolelehmann @aisolopreneur Impressive. Although Anthropic have such an insanely good product, anyone could sell it.

@rmelogli @chrislema Wordpress has an api that works great with Codex etc - what’s the issue?

So @chrislema ditches WordPress after 20 years, just because he wants to "play more with agents". "Not because WordPress is bad. Because WordPress was designed for a different job". "But I'm also doing it because I'm watching what WordPress is doing with AI. In twenty years, I've never seen WordPress move as fast as it's moving right now. There's a version of the future where WordPress builds the agent-native capabilities I want, and I migrate back". Good read, folks: chrislema.com/moving-from-wo…

@mscode07 Get paying users and scale, with net zero cost of acquisition. ladderfunnel.com

Founders, what are you building? Pitch it in 1 sentence.

@BacLeodiv I got tired of paying for free trial users. So I built a system to get paying users without any acquisition cost. ladderfunnel.com

Hey founders, Looking to connect with people building in: 🛠️ SaaS 🚀 Tech 💻 Full Stack 🧠 AI tools for growth 📱 Product Development Drop what you're working on👇

@KaiXCreator ladderfunnel.com

Drop your side project 👇 Let's drive some traffic.

@shiri_shh I got tired of paying for people to do free trials of my SaaS, so I built a way to grow SaaS without free trials: ladderfunnel.com

What are you working on? Share your Project below 👇

No free trial. No demo call. No 47-minute webinar. $7 for the full system. Start building today. If it doesn't change how you think about customer acquisition, it was a coffee. If it does, it's the last funnel you'll ever need. → ladderfunnel.com

I built Ladder Funnel to make this dead simple for SaaS founders, coaches, and agency owners. $7 gets you the full Blueprint - 24 lessons on building a funnel that pays for your ads in 24 hours. → ladderfunnel.com

Most SaaS founders spend $3 to acquire a lead that never converts. What if your funnel paid for its own ads on Day 1? That's what a Ladder Funnel does. 🧵Here's the playbook: