Colt Sliva

@searchmartin What I'm struggling with is seoClarity doesn't recognize these as a serp feature. I checked in serpapi and they call them site links. With increasing prevalence of forums I guess I need pixel depth reporting

@SignorColt ps.. this long predates any inkling of hcu, so its related posts to the original search phrase, highly doubt its any measurement of 'helpfullness' in HCU terms.

Are these sitelinks? Do only forums with multiple helpful posts on a topic get this feature?

Freshness twiddler is my #1 favorite SEO thing. Naming things is hard but they absolutely hit bullseye on that one.

Bad news ya’ll, @JohnMu was right the whole time, we WERE supposed to build websites that are best for our users

@RyanJones This is my favorite take on the docs so far. If you work in enterprise, you often don’t know every part of a product. You sometimes don’t even know everyone working on it or even all the teams.

For the record, I don't think anybody at Google purposely lies to us. I don't expect every Google rep to know everything about the algo. I'm sure they've been wrong before - but not with malintent. I'm also sure things have changed over time. And I'm sure we've taken specific answers out of context and tried to extrapolate them. There's also some word parsing on both sides too. At the end of the day though, none of it matters. I'm just grateful we at least have people talking to us. It's better than having no Google reps at all.

@iPullRank The docs screenshotted are generated by Elixir which is a lovely programming language. It treats documentation as a first class citizen and generates it for you. Woopsie.

Hey wake up, the latest @iPullRank dropped and it slaps ipullrank.com/google-algo-le…

@iPullRank Optimize for page relevance first, user satisfaction second, freshness third, and schema markup fourth to maximize rankings.

@iPullRank Terms like "base documents" and "golden" reinforces that certain sites are selected as a baseline. Backlinks will likely always be valuable from sources like trusted news sites or wikipedia.

@iPullRank If Chrome generates a signal for it, there's clear evidence it can be used for ranking. Views, Lighthouse scores, font size etc. Imagine your a publisher with many sites. Chrome can see shared 3rd party cookies and connect website sets together.

Going to drop thoughts here as they come to me. First, I think the acronym NSR is Name Server Rank. It could explain why sites tend to slip when they change DNS config. Google does own 8.8.8.8

@jeffrey_coyle Interesting and very rad that you’re refining those categories. Would you say search intent is defined by the searcher or the SERP? I think there’s a lot of room to mess up getting a user what they need. Sometimes the user doesn’t know. Sometimes they ask the wrong question etc

Nope. Not remotely. The prevailing intent featured and shown on a search result isn't the searcher's intent. Personas also have their own specific intent profile against a content grouping. Our upcoming revamped Content Strategy AI offering separates and clearly defines (get ready, sir!) A searcher intent might be to research backgrounds and histories, while in the awareness stage of analyzing a concept. The SERP they review may have commercial investigation and informational intent. The user intent that SERP services would then have potential classification as servicing "reading product reviews" or "researching reputation" .....conflating the query analysis with all this also muddies the waters. gotta catch 'em all.

Question for product SEOs. Do you think Search Intent and Jobs to be Done are the same thing?

@Kano_J_A @iPullRank It suggests people drink pee. 2 liters of pee.

@iPullRank Do you want to express why? I see this on perplexity and I find it very useful. Sane others like who adopted their search app.

With all due respect, this is not a good product.

@lilyraynyc A bunch of these are owned by future plc

Here's the next batch of the list, in case the trend wasn't obvious.

@CyrusShepard @MalteLandwehr This is THE question. SEO, Product, Marketing, Editorial et al. have to figure this out

@MalteLandwehr Serious question, what's the best way to measure user satisfaction? I see it done shockingly little with publishers I work with

SEO Dilemma: Google says create content that's people-first, not search engine-first 🙋 But Google can—presumably—measure user satisfaction via clicks, so how can publishers accurately assess satisfaction? Typically, they can only look at how well they rank on Google ¯\_(ツ)_/¯

@KaneJamison Can you see IP addresses? If the first 3 octets share patterns then it’s botty

@AnthonyZaidan @rustybrick status.search.google.com/en/feed.atom

@SignorColt @rustybrick which rss @SignorColt can you elaborate please

Google released the March 2024 core update, with multiple spam updates; the helpful content update is now part of the core system; and should lead to a reduction in 40% of unhelpful content searchengineland.com/google-release…

@rustybrick Plugged into the timestream I'm sure

@SignorColt I am plugged in