
Andrew Monro
4.1K posts

Andrew Monro
@AGMonro
The Anti 'Quick Fix' Copywriter B2B copy and content for brands doing brilliant, technical writing. Liable to overexplaining things before my 6th cup of coffee
Birmingham, United Kingdom Katılım Mart 2014
612 Takip Edilen481 Takipçiler
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I'm Andrew, anti 'quick fix' copywriter - I write for people who know it's not enough anymore try to freshen up stale copy. Effective messaging needs sustained focus and a distinct 'voice' to break through the noise.
To hire me, go to andrewmonro.com, or fire me a DM.
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@ichoosemag That is solid advice, but it very much feels like we're the string ensemble on the deck of the Titanic.
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Nah. Here til its dying day.
I see what everyone sees. What it’s become. But I’ve put too much effort into it to jump ship and also, it’s fascinating to see it change.
One of the best editors I ever had said “read a left leaning broadsheet every day and read a right leaning tabloid. And go from there.”
Her point was to consume what everyone does then have the brain to evaluate.
Andrew Monro@AGMonro
At this point, I think reason I'm still on this platform is that @ichoosemag hasn't committed to a different platform (maybe he has though and I've just missed it).
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At this point, I think reason I'm still on this platform is that @ichoosemag hasn't committed to a different platform (maybe he has though and I've just missed it).
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An incredible example of Apple's marketing dollars hard at work.
Reading through the comments, notice how selective the author and their supporters focus on for assessing quality.
It's not objective. This is learned buyer psychology. This is a huge part of why Apple succeeds.
Santiago@svpino
It's crazy to me how nobody knows how to build a laptop that matches the quality of an Apple MacBook Pro. Everything I've seen is a downgrade hardware-wise.
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Andrew Monro retweetledi

3 years on - still true. 😆
Nick Ellis@Nickhalo01
Why does everyone do cocaine before posting on LinkedIn?
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Andrew Monro retweetledi

Because I haven't seen @ALL_CAPS post this in a while, it's nearly 2 pm on a Friday. Time to deploy to production so I can feel something in my life.
GIF
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@ALL_CAPS Sutcliffe & Co. - run marathons and your mouth, not cities.
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City-infrastructurev6finalfinalfinalversion-draft4.docx
I Choose Birmingham@ichoosemag
Be good when it’s finished
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Andrew Monro retweetledi

@ichoosemag It's doing its best, it might just need a bit of a cry after the temperature records it set last month.
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@SjamieIt If that's the building I think it is, it's a housing cooperative. Big reason it's preserved as it is is because its socially owned, affordable housing, established in an era when the Ontario government cared about such things.
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@Matthew_Fenton I wondered if it was something of privately owned weather sites. Accuweather is the same. Decent app. Abysmal website.
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Apple Podcasts: podcasts.apple.com/us/podcast/epi…
Spotify: open.spotify.com/episode/7gcYha…
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@BiteYourBrum He was/might still be my favourite Tory, purely because he had the courage to tell other Tories they were off their rocker. Self-awareness is a rare trait in politicians.
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