Alexa Haynes
521 posts

Alexa Haynes
@AlexaHaynes2012
Head of Design Research at @NileSays. All views are my own.
Edinburgh Katılım Eylül 2010
392 Takip Edilen220 Takipçiler

@AdmiralUK Still no callback, supposedly placed on priority list 36 hours ago, yet nothing. Our car has no window @Autoglass can't repair it as they don't have the glass - what to do??? Noone to speak to. Customer service 0
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#MRSlive Standing out in a crowded shelf space @speedo with @SparkEmotions using behavioural data from eye-tracking to understand the barriers and attention issues at play. Colour, packaging, field of view, Processing Fluency all impacting consumer behaviour
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Great talk from @thebearchitects on the impact of BeSci experiments on improving the online shopping experiences for the vulnerable, in fact ALL when processes are designed to leverage our System 1 shortcuts @TweetMRS #MRSlive


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Alexa Haynes retweetledi

James Sallows, @Haleon_health: "No one wants to be the person who tried it and it didn't work. How do you encourage that experimentation and partner with people to help them experiment? If we don't have the advocacy, there's no point having the practitioners." #mrx #MRSLive
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Listening about the value and and impact of system 3 (where narratives and imagination happen) on decision making in consumers media choice #MRSlive


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Alexa Haynes retweetledi
Alexa Haynes retweetledi

Climate Leader Christian Arno is the founder of @PawprintEco, an innovative app helping users cut their carbon emissions.
Find out how you can go #OneStepGreener ahead of #COP26 👇
#TogetherForOurPlanet
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Less than a week to go until Goodbye Faster Horses II. This time Chris Abrathat from @RoyalLondon will be imparting some expert advice, offering up tools & techniques for cultivating innovation in your teams. Sign up now! bit.ly/GBFHrses2 #design #innovation @NileHQ
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Alexa Haynes retweetledi

Appalling disinformation campaign going on at Conservative Party Press office which has changed its name to masquerade as a fact-checking organisation! cc. @Twitter @TwitterUK @TwitterSafety #LeadersDebate

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Super forecasting and helping improve people’s judgment and biases in policy making. Behavioural science tips:
1. Pre mortems (collaborating early to tackle risks)
2. Red teaming (devils advocate)
3. Think groups (anonymise input) #BX2019

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Alexa Haynes retweetledi

If you want to change behaviours make your approach:
1. Easy 2. Attractive 3. Social 4. Timely @BXconference @BXconference #BX2019

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“If you can’t remove the friction you need to add some motivation.” Seems straightforward. But a following possibly controversial statement “we over emphasise engagement when it comes to savings. Automate it.” Simple(?) #BX2019

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Looking forward to New Frontiers in Financial Services and to hear how #behaviouralscience can improve how we approach money management and reduce money stress.
Will who dares win, in this Dragons Den style session? #BX2019

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Turns out civil servants are just as susceptible to Optimism Bias as those politicians. Learning how to tackle these biases through forecasting @BXconference #BX2019

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#ImpactThroughInnovation If you engage people (through CoDesign as well as internally) you will not only create better ideas but create legitimacy for your idea (as well as de-risk it) #BX2019
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