BW
1.1K posts


@devulll @EcomKostnchko_ Not sure, I was thinking of doing vlogs on yt and documenting my life a bit, but in terms of sharing my numbers and progress etc no not really
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$256K in skincare sales
From an ad that didn’t look like skincare marketing.
- No models
- No routines
- No before & afters
- Just an animated pimple screaming while bacteria party underneath
Explains the problem in 2 seconds. Scroll-stop.
- AI object ads > polished creatives
- Cheap to produce
- Easy to scale
- Built for attention
Comment “SKIN” for the breakdown (must be connected).

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May 2024 I made £2.2k in 4 days with zero experience. No clue what I was doing, just started.
Fast forward to now.. consistently hitting $330k/week… $17.1m a fucking year if I keep this up. Absolutely madness in reality.
It wasn't smooth. Setbacks, doubters, months where nothing worked or made sense.
But I just kept going.
The one thing that actually changed everything was joining EB Builders.
Private suppliers, weekly product drops, live calls, and a community that's genuinely ahead of the game.
Less than $100/month. Still the best investment I've made.
👉 whop.com/e-commercebuil…


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Last chance to get inside EB before a well overdue price increase ⏳
Harry@harryecommerce
$4.6M in 6 months… Grateful for @cjfeth and his community This is the first (and only) ecom group I’ve ever joined and it changed everything. 6 months ago I was working a 9–5 2 months ago I quit and went all in (after proving it was sustainable) Now doing $1.5M/month. Building a real brand with returning customers. And just bought one of my dream cars. If you told me 6 months ago this would be my reality, I probably wouldn’t have believed you. None of this was luck. Right information. Relentless execution. If you’re serious about ecom, this is where I’d start 👇 whop.com/e-commercebuil…
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$0-$1m with eCom - Day 249 - FINALE
first of all I am extremely extremely grateful for every single person who ever read, liked, helped, supported, hated, doubted me in this documentation series of mine, and i hope i got to inspire at least one person!
I have documented me going from $0 to $1M in sales every single day for 249 days straight, the ups and the downs, all the struggles, the learnings, without holding anything back
now it is time for me to disappear into oblivion and focus on upgrading my character to the new version of myself, and focus on growth even more
2 people that helped me massively that u should follow:
@cjfeth - built the best ecom community in the world & is an absolute G himself- has put me on exactly the path that led me here, and built the fundamentals
@zakaria_airak for expanding on the fundamentals and mastering ads & specifically how to think about ads, avatars etc
i wont cya tomorrow (if u know what i mean), but i'll sure as fuck see you sometime in the future ;)
thank you everyone again.
peace out


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$0-$1m with eCom - Day 189
new ad format test CRUSHED it, completely took over spend - lets see how it continues over the next few days
every CBO i launched it on - it took over spend and increased ROAS like a mofo
my balls are tingling so im doubling budgets across the CBOs lets see what happens
talking to creators & slowly starting to ship out my product to them (selling them on the vision, making them qualify why they want to be a part of it, product seeding) & ordered samples to my house
also started doing product research to add more SKUs to the store
cya tomorrow!

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$0-$1m with eCom - Day 128 - quick lesson
i just realized that this entire time i completely missed the mark on the true reason people buy my product
and my entire messaging in the LP was incongruent with the actual emotional reason they buy, and also incongruent with my top spenders
i need to prove it first before talking via AB testing a completely new PDP Which i started working on - but either way, this is a lesson on using your brain and actually understanding who your customer is, without blindly following what AI does
because in this specific scenario my entire research that was powered by AI was based on a specific angle / comparison to a different solution - that WASNT EVEN THE MAIN DRIVER/EMOTIONAL REASON TO PURCHASE
and i went with it, because i didnt use my brain and it sounded right
USE YOUR BRAIN, DONT BLINDLY TRUST AI (even though its super good lol, but it can LATCH into a specific concept/direction of thinking), and that entire concept might be wrong/not effective enough)
but yeah lets talk after i actually improve my CVR by actually having a good congruent PDP
working on it now, going to finish tomorrow and launch an AB test.
would be funny if it converts worse, but lets see
cya tomorrow!

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$0-$1m with eCom - Day 121
day 5 of new product test
super grateful for all of you showing support, appreciate each and every one of you who's reading/commenting
editor finished with the 3 scripts I wrote, scheduling them for tomorrow
also designed new static ads and added them into the statics cbo
super excited to dive deep into research and start cranking out quality ads, i need proper quality that's going to help me sustain this margin at scale
tomorrow will be focused on research and writing more scripts
cya!

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