Felix Howes📍⛓️

The candlelight concert collab last night gave us time to stfu and think. Here are some of my thinks: 1. A good song will always be a good song. I love old rock and pop classics. I'm a cheese ball. It made me look forward to Christmas with my family and playing them all again with new love. They played Dream On by Aerosmith, Life on Mars by Bowie, God Only Knows by Beach Boys and a bunch of other greats. I cried a little at the last two mentioned. MARKETING TIP: a great campaign will always be remembered and talked about regardless of what you are selling. 2. Reinterpretation is revival. These songs are played to death and probably skipped by many because they've been heard so many times. But in a silent theatre, surrounded by candles, delivered by a string quartet, I literally had goosebumps the entire time. Totally captivated. Very emotional. MARKETING TIP: look for inspiration in what people already love, or have loved, and reimagine. So what you create is still recognisable but completely fresh and feels new. 3. I hate AI. I don't hate AI, but in a time when there's so much fast fake content, moments like this where you can completely disconnect, not have to talk, stay off your phone, reminisce, immerse yourself, feel nostalgic etc, are invaluable. This was a MAGICAL experience. MARKETING TIP: Unique irl experiences matter. They don't have to have an angle to sell your product. People appreciate the thought and care and they ultimately do help sell the product because they produce amazing content, increase the brand visibility and loyalty, and increase audience entering the funnel. 4. People connect with emotions. I know every word to every song played last night, most of us do, but there were no words last night. Just beautiful string music and a stunning candle sea. You don't need sensory overload to have an impact. MARKETING TIP: include more emotion in your marketing. You have words, sound, visuals, touch even irl, to make your audience feel something. It could be anger, desire, glee, heartache, fear, yearning... What emotion do you want to evoke as part of a story that your product/tech helps to realise. What future do you make possible. What individual story can you tell for a normal human being affected by your product. You might think this is a stretch, but it's called brand marketing and the best way to explore it is with the butterfly effect. 5. @hypepartners Events Queen @cryptokwueene absolutely nailed this. Dm her if you want an amazing xp. And thanks to @OctantApp for helping us make it happen. And thanks to all the wonderful people who came. 6. KUDOS to @proofofjake_ in an all white suit wearing Hype x @ethereumfndn special collab kicks, that I've never even seen!!!! (and props to @vijaymichalik for loaning them) What. A. Moment. More of this please. Meme moment: Men being emotional and uncomfortable together @cryptofreedman @0xDannyHype @0xjawor me. It's a beautiful thing.

@ChrisRuzArc It's a new world out there

guys finally we made it good moooorning beautiful mutuals you see my posts again?

@reserveprotocol @BNBCHAIN @OndoFinance Actually something I'd like to invest in. Great job

Own your share of the AI industry Today, Reserve launches not one, but five new tokenized equity DTFs, each for a unique layer of the AI revolution: infrastructure, power, photonics, cloud compute, and robotics. Live on @BNBCHAIN and powered by @OndoFinance, eligible users can trade them onchain at app.reserve.org and @bitgetwallet, or on DEXes like @PancakeSwap X and @CoWSwap. Read the full launch article below to learn more about $BUILDOUT, $POWER, $PHOTON, $NEOCLOUD, and $ROBOTS ↓

The best creative I know being creative - and making fun of me :P

@daniel_masca You are the AI messiah

Doing things with AI I probably shouldn't :) built a confessional. he forgives everything. even $FARTCOIN. confess thy sins → cryptojesus.junkdrawer.lol Luv you Crypto Jesus

@cryptokwueene Amazing post

Your events should be focused

@nicomushroom I don’t eat breakfast anymore - unless it’s here.

@FelixHowes black coffee and letting the growth simulation run is a good enough breakfast

Breakfast is the most important meal of the day

@ChrisRuzArc Love the new hair

me showing up every day to get 0 engagement

@ZoeCatherineF @Jeremybtc How about now? 🥵

@Jeremybtc European mindset is just stronger, I'm living in a top floor apartment in Berlin with a tiny fan and it's fine.

Europe is actually the most cooked continent on earth There's a heatwave right now with most countries hitting 35-40°C And somehow 80% of homes, hotels and even restaurants don't have air conditioning They can afford it, they just choose to suffer I miss Dubai

@cryptokwueene @ethconf @boundless_xyz @RWA_xyz @hypepartners I don't have energy past 2pm. Sign me up

We hosted Early at @ethconf with @boundless_xyz & @RWA_xyz . Every guest was chosen with intention and @hypepartners's concierge service introduced them morning of the event, to make the room feel already warm. A few things we learned as we wrapped our pilot: 1. morning is an untapped window. by the time dinner rolls around, social bandwidth is low moving the format to 8:30am meant we tapped into people when they were sharp and open. 2. intention. connections. we optimised for alignment with our brekkie. every guest was chosen with intention, bringing together partners we believed would be genuinely glad to be in the same room as each other. 3. kill the cold intro. before the brekkie began, every attendee told us the 2 people they most wanted to meet. We made the introduction personally the morning of, over tg/email. 80% of attendees signed up. We're already hearing about partnerships that came out of it. 4. food should come to the conversation a hard sell for us to the hotel as passed around breakfast is not very common. historically buffets are the way to go. but we wanted guests to spend time on connecting and speaking instead of queueing up for food at 8am. food came to them instead. Early is coming to @kbwofficial, @token2049, and @solana breakpoint later this year, with new formats and new tools for making the matching feel less like a service and more like a natural part of the room. If youre interested in partnering, my dms are open.

Our Head of Community is a weapon

@ashnichrist The secret sauce

Massively under-rated distribution tool: Reddit In 24hr my team is able to generate 500k-1M views per post & link back to a client's website No paid ads, no influencer shilling, $0 spent. This is one of the best organic growth methods available rn Here's how we do it over & over: 1. We make fresh accounts for each client & start genuinely adding value with posts and comments in large, brand-aligned subreddits 2. When the accounts have enough history & karma, we continue interacting as normal but subtly start adding links to client website as a source That's it. It sounds simple, but it actually takes a lot of finesse because Reddit HATES marketing. You will be quickly banned and lose all progress if you are obvious in any way This is why a lot of Reddit services are a huge waste of $. They are low-quality shill factories But if you know what you're doing, you can add value to the Reddit community AND capture some too Bonus: Reddit is the best place to start seeding GEO ;) DM me if you have questions!! Happy to help!

@stages_ai @dustinhollywood @NAKIDpictures @paperapp_pro @angelbilinska seeee

🔥😵 NOW UNTIL JUNE 15TH as part of our LAUNCH WEEK celebration, subscribe to PRO or any other tier and get your first month of Stages FREE on us as a thank you to everyone who has supported us and continues to.. it means the world to us! ❤️ 👉 pro.stages-ai.io 👉 CODE: LAUNCH2026

@HowToPrompt__ Relevant @angelbilinska

A toothpaste company has quietly killed the entire market research industry and nobody is talking about it. Colgate published a paper showing you can predict real purchase intent at 90% accuracy by simply asking LLMs to roleplay customers. And this is beyond insane. If you ask an AI, "Rate this product from 1 to 5," it gives safe, middle-of-the-road garbage. So researchers invented a method called Semantic Similarity Rating (SSR). Instead of asking the AI for a number, they asked it to roleplay. They gave the LLM a demographic profile. They showed it a product concept. And they asked it to write down its raw, unfiltered thoughts. Then, they used a semantic model to translate those written thoughts into a numerical score. The results are staggering. Tested against 57 real corporate surveys and 9,300 actual human responses, the synthetic AI consumers matched real human buying behavior with 90% reliability. They perfectly mirrored how different age brackets and income levels react to price changes. And they provided detailed, qualitative feedback that was deeper and more critical than what actual humans wrote. This destroys the economics of traditional market research. You don't need to wait a month to see if a product will sell. You can simulate 1,000 hyper-targeted customer interviews overnight. You can A/B test pricing across every demographic instantly.

I write a lot of campaign ideas. Some good, some unhinged, some never intended to be used. The experiment is to gauge reaction. Most of these ideas never get used in the their original form. They are thought starters. Then our creative directors fix them, use brand guidelines (if they exisit), refine the the copy, flip the angle, and by the end I can’t believe how good some of the concepts we’re pitching are. We get excited. The client gets excited. But then it doesn’t happen - with us. I hate putting red tape on anything. It stifles creativity and positivity. But if someone spends time to give you a mega campaign and you want it - “urgently” buy it. Don’t be that guy

Preach

A holy crypto meetup was had

@joinwebzero Haha was great to me y’all. Blessings be upon you!

Thanks to everyone who broke bread (and beer) with us at Dive Bar Berlin meetup last night. It's not The Last Supper: see you next month. 🍻

@emilylai Netflix series

Pre-seed Seed Series seed Series A Series A extension Series seed A extension Then it finally goes to Series B