Nirupama Menon Rao 🇮🇳@NMenonRao
Why does so much Indian TV news sound permanently out of breath/breathless? Every debate feels like a national emergency, every headline like a battlefield dispatch. Anchors speak in rising crescendos, panels shout over one another, graphics often flash like alarm systems. The Iran war for instance is depicted on screen framed in flames and “mahayudh” screaming all over it. We are unique in this pitch of constant crescendo.
It is not merely a broadcasting style. It reflects something deeper about us.
Our television news evolved in the age of ratings wars, political spectacle and 24/7 competition for attention. Calmness came to be mistaken for dullness. Excitement became a business model.
Nationalism, grievance, triumphalism, insecurity, outrage, aspiration, wounded pride, civilisational assertion, all coexist simultaneously. The result is a media register that sounds permanently adrenalised.
But older Indian broadcasting was very different. Listen to archival Doordarshan clips from the 1970s or 80s. The tone was measured, restrained, even austere. News was delivered as information, not performance.
Television producers have learned that perpetual urgency creates emotional addiction. If everything is historic, explosive, shocking, decisive, existential, viewers remain physiologically engaged. The problem, of course, is exhaustion. Nations cannot permanently exist at emotional fever pitch without consequences for public discourse.
Today we often sound perpetually excited, perpetually mobilised, perpetually “on”. Perhaps television has become the mirror of a society itself in emotional overdrive: restless, aspirational, anxious, performative, seeking validation every minute.
The irony is that true authority rarely needs to shout. Confidence usually speaks in a quieter voice. So the raised pitch is not just acoustics. Today the country is increasingly performing itself to itself.
And yes, I know I am about to be eaten alive for saying this, on Indian television and social media alike. That is perfectly fine. But perhaps it is time we introspected a little on what we have become, and why we now seem unable simply to speak to one another in a normal tone.
Much of our television news increasingly resembles coloratura without pause: high-pitched, breathless, emotionally over-ornamented, forever climbing toward some impossible crescendo. Every night, the nation seems to be singing at full volume.
But societies cannot live permanently at operatic pitch. At some point, we must learn again the power of modulation, silence, restraint, and calm.