George Consulting

@_derekwyn_ Oh for sure, and don’t forget the amount of businesses that don’t even know how to retain their clients in order to be able to scale

@Georgebizz_ even at 100k+/mo, you’d be surprised how many businesses still need a substantial amount of traffic to compete

i've audited 40 B2B brands last month honestly, most of their marketing problems can be solved with more TOF that includes outbound, paid traffic, organic

@Georgescu3107 Yeah, people tend to focus on too many things, which is keeping them stuck.

Trying multiple acquisition channels at once will hurt you more than help you. Each channel has different needs. Different buyer intent. Different follow-up. Get one system working first. Then expand.

@JaceEngland1 @TheJeremyHaynes Psychological warfare, that’s what he’s doing

I listen to @TheJeremyHaynes videos when i work, but it's painful. The chaching sounds he uses every 10 seconds has me opening Whop expecting a surprise payment, but it never comes lol

@theandreilucian Make people rich and collect cash

I'm here to grow. I'm here to make money. I'm here to make new friends. You?

@bencanoes Don’t forget Devin Jatho the goat

Top 3 creators to study

@bencanoes Hire someone then. Just because something sucks, doesn’t mean there’s no cash to collect We gotta win

can we all collectively agree… fuck outreach. inbounds are just better.

@beingecom Exactly, and in the long run, way cheaper as well

@Georgebizz_ retention is always greater than acquisition

Most brands think the goal is "increasing repeat purchase rate." That's the wrong metric to optimize for. Here's why: Repeat purchase rate tells you IF people buy again. It doesn't tell you WHEN or HOW OFTEN. Two brands can both have 30% repeat purchase rate: Brand A: - 30% buy again - Average time to 2nd purchase: 180 days - Average purchases per year: 1.4 - Customer LTV: $127 Brand B: - 30% buy again - Average time to 2nd purchase: 45 days - Average purchases per year: 3.2 - Customer LTV: $312 Same repeat rate. Completely different businesses. The reframe: Stop optimizing for "do they buy again?" Start optimizing for "how fast do they buy again?" Because velocity compounds. Customer who buys every 45 days: - Year 1: 8 purchases - Higher engagement throughout - More touchpoints to upsell - Becomes brand advocate faster Customer who buys every 180 days: - Year 1: 2 purchases - Loses momentum between orders - Forgets about brand - Easier for competitors to steal When we shift clients from "repeat rate" to "purchase velocity": Average results: - Time to 2nd purchase: 32 days faster - Annual purchases per customer: +1.8 - Customer LTV: +$94 - Email engagement: +23% The faster they come back, the more they're worth. Stop measuring IF. Start measuring WHEN. Different metric. Different strategy. Different economics.

@maxwmarketing And to focus on what actually drives the needle forward. So many people work on stuff that doesn’t do anything for their business, but thinking that they have been productive.

getting the snowball running in business is almost everytime the hardest thing that can be doesnt matter if its marketing, personal brand, crypto, ecom, anything best thing you can do tho is show up everyday, document somehow and never quit

@Georgescu3107 Data is what helps you move the needle forward

Don’t take cookie-cutter advice. If you don’t know your bottleneck, no advice will help you. Track your numbers. Find the constraint. Otherwise, you’ll fix the wrong problem and wonder why nothing changed.

@Ismail7Agboola @the_alex_d_ Brother knows his game

@the_alex_d_ If the goal is removing yourself as the face, the play is usually UGC-style creatives + strong script hooks. We’ve seen info brands scale by pairing great scripts with multiple creators so the brand isn’t tied to one personality. I'm curious what niche the info product is in?

I’m looking for an ad agency To help me remove myself as the face of my info biz Need you to write banger scripts and find the best creators for our brand Who should I speak to?

@HenriBranding @MCovBrown That’s some pretty solid advice you have there ngl

@MCovBrown Just hide in the corner and be invisible would be my advice.

How to never get leads: • Don’t post content • Don’t build an email list • Don’t repurpose evergreen ideas • Don’t speak, guest, or engage in your industry • Don’t run ads • Don’t send cold emails • Don’t send DMs • Don’t message dream clients • Don’t build partnerships • Don’t follow up • Don’t ask for referrals And definitely don’t remind people what you do.

@IAmVivianCai I see so many people who don’t know who or what their ICP is. And tbh, that’s killing their business because it is one of the most important foundations

3 things that make outbound work: 1 clear ICP 1 simple offer 1 focused message Simplicity converts.

@FashWrites Showing results is the mist important one out of these

People take your expertise seriously when three things are clear: ✓You explain problems clearly. ✓You share insights consistently. ✓You show proof of results. Expertise isn’t just what you know. It’s how clearly people can see it.

@VOdey Having a clear focus on who your IVP is, is what most people are lacking. But it’s one of the most important foundations for any business

@maxwmarketing Many people make the mistake of sending out ordinary, copy-paste massages rather than standing out by using different hooks and positioning themselves in a new/better way

what would you say to your younger self when starting about outreach??

@maxwmarketing Definitely agree. Sometimes it’s worth focusing on the long-term vision rather than getting some short-term wins

a thing I would recommend to anyone who is starting and cant get clients start for free. I know you want to start making money from day one, but in most cases thats not how it goes bite the bullet and go for free or keep trying getting first paid youll see whats faster

@Oliver_Clingain It’s a waste of time watching motivational YT videos. It’s about actually putting in the work that drives the needle forward.

Stop studying successful people. Start BUILDING. You don't need another biography. You don't need another podcast interview with a billionaire. Instead? 1. You need to send 50 DMs today 2. You need to book a sales call 3. You need to deliver for a client Studying success is procrastination. You already know enough. Close the books. Open your CRM. Get to work.

@Soroosh_Tajdar @jeremynickmoser -> and then creating an offer that solves that problem

@jeremynickmoser The problem isn't finding a good offer. It's finding people who feel the pain AND have the budget to fix it.

Easiest way to scale an offer? Solve problems for financially qualified people have.