Insider Intelligence

ICYMI: Insider Intelligence has rebranded to EMARKETER. 📊 Check out this sneak peek of our in-office party to celebrate our rebrand and our PRO+ product launch, and follow @EMARKETER for updates.

Social video ad spend increases, but growth rates stall: trib.al/qa6tAfK #newsletters #chartoftheday #socialvideo #socialmedia #video #advertising

eBay is the most popular site for secondhand luxury fashion and accessories: trib.al/KEujTIk #chartoftheday #newsletter #ebay #luxury #fashion

📣 EMARKETER is back and better than ever! 📣 Find out what it means to be an #EMARKETER and discover how PRO+ can elevate your team's strategies, add credibility to your presentations, and drive new business opportunities in 2024 and beyond: emarketer.com/pro-plus/?utm_…

.@CNBC: Almost two-thirds of U.S. social media marketing dollars this year will flow to Instagram parent Meta and TikTok’s Chinese owner ByteDance...according to estimates from @EMARKETER. cnbc.com/2024/04/12/lin… #meta #tiktok #instagram #influencermarketing

📊📈Did you catch the bar chart and a line graph in our new #EMARKETER logo? It's a nod to our commitment to data-driven #insights, wrapped up in our iconic red and black styling. Learn more: emarketer.com/pro-plus/?utm_…

Even through a total #eclipse, EMARKETER's #marketing, #advertising, and #ecommerce insights shine bright. 🌘 EMARKETER empowers your revenue-driving teams with the #forecasts and #analysis you need. Discover the power of PRO+: emarketer.com/pro-plus/?utm_… #EMARKETER #totaleclipse

📊 Over 25 years ago, EMARKETER pioneered the first forecasts around #digitaltransformation. Stay on top of the biggest trends in digital #marketing, #advertising, and #media with our industry-leading daily newsletter: emarketer.com/edaily/?utm_so…

📊Over 25 years of forecasting EXCELLENCE. @EMARKETER is your go-to resource for navigating market trends in #marketing, #advertising, and #ecommerce. Unlock the power of PRO+ emarketer.com/pro-plus/?utm_…

.@emarketer Beauty tops US store brand sales growth in 2023: trib.al/BR9g4TY #beauty #newsletter #sales #growth #brand #chart #chartoftheday #cotd

We are forecasting a 6.5% YoY growth in US OOH #advertising spend this year, reaching $9.51 billion. 📈 From the #LasVegasSphere to bizarre alien billboards, here are five recent #OOH campaigns that caught our eye: emarketer.com/resources/the-… Source: @Target on Instagram

Amazon accounted for 80% of marketplace sales, 40% of ecommerce sales, and 4% of retail sales in the US in 2023: trib.al/U1tczGH? #chartoftheday #chart #cotd #newsletter #amazon #marketplace #ecommerce #retail #sales

38.5% of US clothing buyers say they discover brands and products by browsing in-store: trib.al/ZawuBUB #newsletter #chart #chartoftheday #cotd #brands #products #clothing

Gen Z is different from older generations. They are digitally native, spend more time watching videos, and have embraced the overlap between #media and #technology. But #GenZ has some particular habits #marketers should pay attention to. Learn more: emarketer.com/resources/unlo…

Credit cards are the most popular payment method in the US: trib.al/TOf12QC #creditcards #payments #paymentmethod #chart #chartoftheday #cotd #newsletter

Happy April Fools' Day! What better way to celebrate than with a blooper reel to add some fun to your feed. Keep an eye out for the *real* EMARKETER brand campaign launching later this month! 😉 🚀 Learn more at emarketer.com #aprilfoolsday #bloopers #blooperreel

Generative AI’s actual use isn’t meeting its perceived marketing potential—yet: trib.al/baT916F #marketing #AI #genAI #newsletter #chart #chartoftheday #cotd

On today's episode of the Behind the Numbers podcast: Is #Apple too big, can #Aldi be the next #Walmart, and is #dronedelivery about to get real? Watch on YouTube: youtube.com/watch?v=2SSD9t… Made possible by @nielsen

Don’t just face 2024's challenges—conquer them. Hear from our top analysts and brand marketers from @CP_News, @kenvue, @ThredUp, and more on #generativeAI, #retailmedia, and #datamanagement. emarketer.com/events/summit/… @StackAdapt @Google @BlueConic @Placer_ai @weareMNTN

From public transit to the Las Vegas Sphere, here are five recent OOH campaigns that caught our eye: emarketer.com/resources/the-… #advertising #OOH #OOHadvertising #lasvegassphere #thesphere Photo source: @popcravenow