Ishtiyaq

Facebook ad tip #2 Want to check how many ads are running on your keywords? Try this simple way Just open Google Chrome and type 'Facebook Ads Library' into the search bar. There will be multiple URLs available. You have to click on the Facebook ad library, and it will open like below this #facebookads

@antonioventre If I am not wrong manus ai is associated with meta platform?

We tested Manus AI on one of our client accounts. Gave it full access. Asked it to audit performance and suggest improvements. Here is what happened: Audit and analysis: 4 out of 5. > Decent at reading topline numbers. Creative analysis: 2 out of 5. > Cannot tell you why a video is underperforming. Campaign setup: 4 out of 5. > Helpful for saving time on launches. Copywriting: 3 out of 5. > Passable for small budgets. Strategic scaling: 1 out of 5. > Gave us textbook Meta suggestions that would burn money. Platform breakdown: 4 out of 5. > Fast at placement analysis. Then it gave us completely wrong ROAS data. Told us January was 14x. The actual number was 1.76x. If you let it manage your account based on wrong data, it will burn your budget. Good for reports. Not ready for strategy.

@adamtaylorl Impression👍 I believe ROAS is from 3 to 5x and indicated superb results. What is your consideration?

$699K spend. 3.5 ROAS. 30 days days. not because we made more ads. because we finally knew who we were talking to. book a free Creative Audit in my bio 🎯

@thedennis @DrinkAG1 @liquidiv Keep your ad content straight message, product usp or specifications can bring better results

Every supplement promises "more energy." Every skincare brand promises "clearer skin." Every mattress promises "better sleep." When everyone makes the same promise, nobody stands out. The winners explain HOW: @drinkag1: "75 whole food sourced ingredients" @liquidiv: "Cellular Transport Technology" Stop selling the outcome. Start selling WHY your product delivers it differently. That's your mechanism. That's your moat.

@adamtaylorl When you are able to send clear and precise messages in meta ads prices become a secondary factor for buyers

I just bought from an ad Had two options: 1) $47 but general messaging and one creative format 2) $104 but specific messaging and multiple creative formats Went with the $104 Why? Because they spoke to what I cared about and made the ads interesting enough I actually consumed them I paid 2x for basically the same thing because they had better creative Lesson in there

@thedanielbudai In google ads be careful when you choose keywords with broadmatch. It can exhaust the budget overnight

Most Google Ads accounts are losing money in the same place: search terms. Irrelevant queries burning budget, broad match running unchecked, no negative keyword list worth mentioning. Spend 30 minutes in your search term report this week. It will tell you exactly where the money is going.

@BHeathMarketing must have a broad and specific message in ads that will capture the eyeballs.

Ads with very specific messaging don’t scale as well but they can deliver unrivalled ROAS. And you can always create more of them.

@ecomrudolfs Spot on. Use AI to get ideas, not copy and paste. that will kill your productivity and creativity

Here's something you probably don't want to hear. If you're copy-pasting AI's direct response jargon straight into your ad scripts... you're going to fail. Because here's what actually works. You take those direct response strategies... but you wrap them in the exact words your customers use. The way they actually talk. Not how AI thinks they talk. This way your customers actually watch the video. They relate to it. They feel like you're reading their mind. And while they're nodding along... you're selling them using proven direct response frameworks they don't even notice. So stop letting AI write like a robot. Use this exact strategy instead. That's how you get ads that actually convert. also if you want the full strategy this is one of the things that I teach instead MCTA

@IvynSambo The infrastructure budget is always high; they need to inform, persuade ad convert them

I wonder how much the City of Cape Town spend a year on ads on Facebook and Twitter as there is some many ads I think that money is enough to pay for housing for the people of Cape Flats!

Lookalike audience - New audience similar to your existing audience based on the same characteristics and behaviour. This is an effective way to save time and find new sets of customers easily. It helps marketers to better target and high chances of converting the sale.

Custom audience - customers who already interacted with your business, ads and page are custom audience. These are more chances to convert them into sales. Those audince have little interest in your page and business through they hit the like your ad, or visit your website and they ad to cart your product. In custom audience, you need to change the strategy with change the creatives.

Master audience = Master Meta ad You can not run Facebook ads without audience. Either you are a beginner or a daily practitioner, you have to gain full information about the audience section. Here is the thread 🧵

@IstvanicMarin Interesting. If such big clients hit your DM and repeat taht is good sign.

This year, three 8‑figure brands slid back into my inbox asking for another ad account audit - same ones I reviewed last year. They wanted to know if there was still more juice to squeeze from their setups. Looks like last year’s round actually moved the needle 😎

@evanseech Spot on i have seen many marketer they mistaken in meta ads by poor targeting and artwork

Low quality leads are a MYTH. Your sales team just can't tell the difference. Most people confuse ‘low quality’ with ‘low intent’. They’re 2 completely different problems. LOW QUALITY: • Can't afford your offer. • Not in your ICP or niche at all. • A front-end problem. • Your ads pulled the wrong demographic. LOW INTENT: • Fits your ICP and has the money. • Shows up cold because you didn't pre-frame them. • That's a mid-funnel problem. • Your nurture is broken. I see this constantly. Sales team talks to someone who fits the profile and says "bad lead." That person is NOT a bad lead. You just didn't nurture them before the call. If ICP-fit people keep showing up lukewarm, the bottleneck is your pre-call sequence. Your email flows need to educate and your remarketing needs to build familiarity before anyone touches a phone. Once you fix the nurture, those same leads start closing.

@kamal_razzak Most creative designers present themselves well, but do not have driven results skills

What problems do people have when training & hiring creative strategists?

@ecomrudolfs Doing copy exactly as others can make you struggle to get results. Better you start doing testing

Whether you're testing a new product or trying to scale past six figures... making the same claims as your competitors is killing your results. Your customer has seen it before. They've heard these exact words from ten other brands. And they don't believe you. Instead of copying what everyone else does... make your claims differently. -Use different visuals. -Different proof points. -Show them something they haven't seen. This is how you actually start scaling when everyone else is stuck.

@FedotOff90 Interesting. What is the pattern and structure of his creative testing ?

Met a guy at an event doing $200k/month running his own Meta ads. No agency. Him and a VA. Fired his agency 8 months ago after they burned $40k in one month at 0.8 ROAS lol He taught himself everything from YouTube, started spending $200/day, and his CAC dropped 35% within 90 days of taking over. His whole account is broad targeting. No interests. No lookalikes. Advantage+ with strong creatives and that's it. "I stopped testing 50 audiences and started testing 50 creatives." Honestly I've seen this pattern so many times now. The best media buyer for most brands under $500k/month is the founder who actually understands the customer. Not some 29-year-old at an agency managing 11 accounts simultaneously that doesn't give a fuck about your biz.

Is Meta moving to automation and AI-based targeting in its paid ads?

@IstvanicMarin How frequently do you increase the budget by 20-25% or a huge jump?

❌ FB Ads Mistake: I see so many people NOT increasing the budget in their testing campaigns. That makes no sense. As long as your test is generating the results, keep increasing the budget. Often, the testing campaign ends up being one of the highest-spending campaigns in my accounts.

@kamal_razzak As an agency owner, it is the first duty to generate profit for the client. What was your early challenges, creative testing or funnel restructuring?

A health tech brand came to us doing $100k a month. Their previous agency had fumbled it. Revenue was shrinking. We rebuilt the creative strategy from scratch. Diverse hooks. Multiple avatars. Different funnels for different demographics. The full growth system, not just ads. 14 months later: $8.7M in sales. 717 percent revenue growth. Consistent $1M months. Same product. Same market. Different agency. The gap between $100k and $1M isn't the offer. It's whether the people running your ads understand how to scale systematically or just know how to spend budget.