James C. Paine
434 posts

James C. Paine
@JamesCPaine
DTC Health & Wellness / Inc Magazine | Surf & Volleyball
Near a beach with waves Katılım Şubat 2012
447 Takip Edilen508 Takipçiler

The VSL has been DETHRONED!
Like you, I've used long form sales letters, VSLs, and webinars in my sales funnels for years.
But just like one day the VSL beat the written sales letter, something has FINALLY curb-stomped the VSL.
They're called GCPs.
Which stands for "gradual commitment pages."
Maybe the name sucks, but their results don't!
The reason they convert higher is because of a psychological trick that hijacks the brain and inserts a marketing argument like a trojan horse.
Like an advertorial the reader thinks they're reading just another article on the web.
Their defenses are down.
And then oops, too late.
I've used these GCPs quietly for well over a decade, but I have a different business model now so I'm fine with sharing it.
The first time I shared these at a millionaires mastermind in Las Vegas, the room fell silent when I shared the conversion numbers.
They had LOTS of questions.
If you want, I've got a Google Doc that explains the whole thing with examples.
Shows you step-by-step how to design and write your first GCP (without the years of trial & error I had).
Just comment "GCP" below and I'll DM you the document.
✌️❤️
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You asked for it, so here you go...
The entire BREZ new product launch strategy – 4 stages with 19 emails in total (so far).
✅ Day & time sent
✅ Subject lines and preview text
✅ 4 stages of a product launch
✅ Email copy + design
Want it? Here's how to get it:
1. Comment "BREZ" (make sure we are connected so I can message you)
2. Like this post
And I'll DM you the link.
Repost for priority access.

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Most people think $20K days come from finding some magical winning product...
But they really come from understanding your customer and making ads that actually speak to them.
So I made a free video showing how I use AI to do exactly that and scale HARD.
Like + comment “SEND” and I’ll DM it to you
(must be following)

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@zachmstuck Crazy that the post saying shit is game chaining is a fucking 2 ROAS
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For all the DTC brands struggling right now.
Reminder that one good ad can absolutely change the trajectory of your performance.
We launched a new static ad for one of our brands last week. This single ad became our top spending ad almost overnight. This single ad spent $9k yesterday alone (screenshot attached) at a 1DC ROAS that was higher than almost every other ad in the account.
Founders/CEOs of brands this is where your attention should be. Find ways to support your internal team or your agencies with pumping out more big swings with your ad creatives.

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Spent 20 minutes looking back for this tweet to ask. WHY are you so sure having cash-flowing assets will do anything? I'm convinced the world is basically going to end with AI within 10 years (all the good parts anyway)...why would owning real estate stop that? I agree that in the short term the haves and have nots assumption is assured. I've got maybe $30k/month in passive CF but who the hell is going to pay the rent if 90% of all good jobs are being done by AI agents? - BTW long time listener (GSele + book) first time caller.
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Here's something I think about as a father of young children:
The current economic headwinds and AI revolution are going to create such a gap between the haves and have nots.
- my kids will never drive
- where they go to college won't matter
- traditional career paths do not apply
If you are making $200k-1mm a year, you will get left behind, and so will your kids.
You have a window of 2-3 years to establish generational wealth, real estate, and a diversified pool of cash flow producing assets.
And the only way to allow your children to flourish is to encourage them to pursue passion projects - whereby the focus is happiness and personal fulfillment.
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Never Ship Your Product EVER AGAIN...
Ever wished you could get a UGC video without shipping a single product?
Now you can.
Just upload an image of your product, and boom — we generate a realistic video of a creator holding it, like it's right in their hands.
No studio. No shipping. No waiting.
Comment "AI" and send over the guide + walkthrough
(must be following)
GIF
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@zachmstuck I “feel” like the guys who get to $50-$80 or whatever just have a better product. Maybe timing maybe smarter but anyone doing 8 figures for 5 years plus I think has a lot of knowledge. Even if it’s just $10-$20MM Then again it believe in the bottom line.
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James C. Paine retweetledi

"I wanna do this as a side gig" is actually disrespectful.
It shows you don't understand this industry, you don't know what you want, and you don't have what it takes.
Do you really believe that you can come in and win by doing it part-time?
Do you really think you can match the excelence of virtue by treating it as a side project.
There are guys out there, who are on whole different level, who have skills, connections, resources, experience and are miles away from you and yet, they still grind and are being obsessed about what they do like its their first day.
You are competing against that.
You and that guy are hunting in the same forest.
Get it to your head little ducky.
You are starting this race from last point.
And you will never catch up with your half-assed attitude.
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My friend Nate just hit $15,000,000 in lifetime rev with his pay per call business. 99% insurance lead gen. ACA, final expense, medicare, auto etc.
Funny enough I actually buy traffic from nate every once in a while, he intro'd me to my current business partners as well, and doing biz with him, it's easy to see why he's so good at what he does.
I spent 30 minutes with him going over what got him to that level, what niches/offers are performing right now, and what a beginner should do to get started.
I also asked him about the community he just launched which teaches people how to start a pay per call business plus what someone should know starting from 0. like 90% of the people in there either media buy or own businesses that buy the calls.
Below is a link to the group if it interests any of you
skool.com/money-printer-…
Posting vid here before I also put it on youtube tomorrow.
Enjoy
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Just finished my 67-page slide deck on how we scaled Obvi to $100M in 5 years with just 11 people.
What you’ll find inside:
- Our negative cash conversion cycle strategy
- Creative frameworks that actually convert
- Email campaigns driving 7-figure revenue
- How we got into Walmart + 10,000 retail doors
Like and reply "growth deck" and I'll DM you.
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