Joost de Valk

@Unholyjobs Build a site with Astro ;-)

@jdevalk I'll counter with php and includes files makes it simpler to manage/update hundreds of pages

I built Yoast SEO. I ran my blog on WordPress for years. Then yesterday I moved it to static HTML. Everything that matters, SEO, search, schema, is still there. What I dropped was the overhead. Do you actually need a CMS? For quite some sites: no. joost.blog/do-you-need-a-…

@jonschr I have a contact form. And search.

@jdevalk Only if you need a contact form or literally any database operation.

@rossmorsali It’s 3x faster

@jdevalk Do you have before/after stats? Anecdotally it does seem faster, but I'm guessing cloudflare was caching it before...

@euthelup Maybe read the post 😅

@jdevalk Good luck running a eCommerce site with markdown files

@shahzebbbbb I agree. But that's why AI can do it for them.

@jdevalk Respectfully disagree, most people don’t want Git commits to update a blog.🙃

@kalo_yankulov LOL maybe :P

@jdevalk Is that the digital version of those minimalistic people who have a lot of money but decide to live with a t-shirt and a llama in a tent on a farm? :D

@cameronjonesweb I didn't say that. Read the article.

This is emblematic of the problem WordPress has had for close to a decade now The people building for WordPress aren’t building with WordPress Hands up who thinks it’s a great idea to make their clients update their website content by committing markdown files to GitHub…

@RinodeBoer I add a markdown file with some frontmatter to a folder :)

@jdevalk So interesting. But how do you write a new article then?

@d4m1n Yes :)

@jdevalk unrelated: is Yoast the English pronunciation of your name?

Had a blast with @jdevalk at the first #CFHack pub quiz in #Rust. Our team „FAIRly TYPical“ won the first prize. Even though we got Madonna’s age wrong.

Been productive today at #CFHack2026, working on the FAIR for TYPO3 project, got a PR merged in AspireCloud. Also reviewed the TYPO3 Extension Repository and wrote a bunch of design & UX suggestions for it: typo3-redesign.pages.dev #CFHack is such a great start to #Cloudfest!

At the Cloudfest hackathon, where @CaroleOlinger is kicking off #CFHack2026. So yes, my first few days of #Cloudfest I’ll spend at #CFHack!

@MarcoAlmeidaPT I'd do /en/ on the existing domain.

Question for the #SEO experts: Let's say I have a vertical online shop for the Portuguese market only, running on the nomedoproduto[.pt] domain (nome do produto = name of the product). The website is in Portuguese. Let's also say that I want to create a landing page in English, aimed at international companies and expats operating/living in Portugal. Should I create a nomedoproduto[.pt]/english/ page and keep them on the same domain, or use a nameoftheproductinenglish[.pt] domain and link to each inner page on the original domain from there? Links to inner pages will be powered by Google Translate running on the client side. In short, which option? 1) English landing page on the same domain -> links to inner pages (GTranslated) 2) English landing page on a specific English domain -> links to original domain inner pages (GTranslated) Please RT

Search opinion from yours truly: joost.blog/ai-optimizatio…

@apeatling @pootlepress I don't think we disagree - I do think that'll have a profound effect on market share numbers. I also think we should focus on making sure people can easily move from static sites _to_ WordPress.

@jdevalk @pootlepress Let me clarify. No value meaning that many of those sites either are static and long forgotten, or could have been only html in the first place. The value of WordPress going forward is the ability to do more than that, focus on providing that value

@apeatling @pootlepress That’s true. What percentage of sites never does?

@jdevalk @pootlepress It’s not enough. If you really think this through it breaks down as soon as you do anything beyond basic text and images

@famousish @photomatt Honestly love it. Showcasing the multitude of cool plugins out there is fun!

This morning was nerve-wracking. I pushed a change that touched 37 million WordPress sites — we're running an experiment to curate the featured plugins list on WP.org.

@tymrtn fair.pm

@jdevalk What’s FAIR?

For slightly over a year Karim Marucchi and I have been trying to get FAIR "off the ground" for the WordPress ecosystem. We have now come to the conclusion to that funding this effort is not going to happen. 1/2