Kano

Asha Sharma and Matt Booty say they want players to trust Xbox again and invest in the platform’s future. Then Xbox puts Senua in front of millions of viewers at its biggest event of the year, and days later reports emerge that Ninja Theory could be shut down. 🤦🏻‍♂️ If those reports are true, they’ve already created the exact problem they’re supposed to be fixing. Uncertainty about the hardware strategy. Uncertainty about exclusives. Uncertainty about which studios are actually safe. Uncertainty about what Xbox will even look like five years from now. Trust isn’t rebuilt through interviews or promises. It’s rebuilt through actions that give players confidence in the platform’s direction. And if one of the first major decisions under Asha Sharma and Matt Booty’s leadership is to showcase a game while the future of the studio behind it is reportedly in question, then they’ve already given players another reason to doubt instead of believe. The irony is that they’re asking people to invest in Xbox’s future while making that future feel more uncertain than ever. If this is the start of Xbox’s new era, they’ve already managed to damage its credibility before it even began.

ITS A GAME ITS MEANT TO BE PLAYED. WHY ARE YOU WATCHING A PLAYTHROUGH OF IT INSTEAD OF PLAYING THE GAME