THE LICENSING BOOK ®

🖍️ @Crayola Teams with Luxor to Scale Presence in India 👉 toybook.com/crayola-teams-…

🐾@Scholastic's iconic 'Clifford' brand expands into live entertainment with a touring production aimed at families. toybook.com/theaterworksus…

Licensing News: Global Merchandising Services just launched Golf Rocks with @AliceCooper's "The Cooper Club." Details 👉 toybook.com/global-merchan…

Hunter Price International Ltd is expanding its licensed @Crayola product range. toybook.com/hunter-price-e… #Toys #ToyIndustry #ToyNews #ToyCommunity #Licensing #Entertainment #Retail #PulseOfPlay #IdeasToIcons

This year's @LicensingExpo keynote is all about food and beverage licensing. #IdeasToIcons toybook.com/licensing-expo…

May will be here soon, and @LicensingExpo has opened its event planner to help exhibitors and attendees fill their calendars early. #IdeasToIcons toybook.com/licensing-expo…

🤩 @PlanetHollywood is getting a new licensing program thanks to Surge Brands. #IdeasToIcons toybook.com/planet-hollywo…

After a breakout debut, The Toy Book’s Pulse of Play Awards return for a second round — and it’s time to show the world who’s making noise in toys, games, licensing, and everything that fuels the business of play.➡️ toybook.com/the-toy-book-r… #PulseOfPlay

A new chapter begins at @Jazwares this spring. Stay on the #pulseofplay and learn more at The Toy Book ➡️ toybook.com/jazwares-leade… #Toys #ToyIndustry #ToyNews #ToyCommunity #Licensing #Entertainment #Retail

Numskull’s @tubbz_official is making a deal with the devil for a new series of 'Hazbin Hotel' cosplaying ducks. #pulseofplay bit.ly/4oDex39

Labubu, Mokoko, SkullPanda, and all their furry friends will star on @POPMARTGlobal's first @Macys Thanksgiving Day Parade float. #pulseofplay bit.ly/4o5c6Xk

As the world gears up for the 2026 @FIFAWorldCup, @Jazwares scored the official title of global licensee for the tournament's plush products. #pulseofplay bit.ly/48LJnSJ

U.S. and Chinese trade officials are reportedly outlining a framework deal that could help prevent tariffs of up to 130% on toys. Stay on the #pulseofplay with the latest... toybook.com/trade-war-us-c… #Toys #ToyIndustry #ToyNews #ToyCommunity #Licensing #Entertainment #Retail

#KPopDemonHunters toys are OTW! @Netflix secured an epic licensing deal with @Mattel and @Hasbro. #IdeasToIcons toybook.com/netflix-mattel…

The Pop Insider is debuting its inaugural Collectors’ Choice Awards, a program where both fans and industry insiders pick the hottest licensed merch of the year. #fuelyourfandom thepopinsider.com/collectors-cho…

Our sister publication, @ThePopInsider, is the place to be at #NYCC! Booth No. 1829 brings fandom fun, giveaways, exclusive merch, and more to #FuelYourFandom. Details 👉thepopinsider.com/the-pop-inside…

Is this thing on? #IdeasToIcons

Looking for the best in licensed merch? @ThePopInsider's 2021 Summer of Swag issue is here! Check it out and subscribe now! #fuelyourfandom thepopinsider.com/summer2021/

.@GNUSBrands appoints PhatMojo as master toy partner for #LlamaLlama in North America: ow.ly/U3c430lk8xU

.@BonkersToys, @pocketwatchhq launch Ryan's World toy line @Walmart: ow.ly/6qrR30lk6IE