Dr. Claire Brooks

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Dr. Claire Brooks

Dr. Claire Brooks

@modelperson

President @ModelPeopleInc. #GlobalConsumerResearcher. #Author of #Marketing with #StrategicEmpathy #MRX #Insights #strategy Founder member @worlddignity

Katılım Ekim 2009
839 Takip Edilen958 Takipçiler
Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
@avis how do I resolve a fraudulent car rental bill from your San Luis Obispo location? I have spoken to 6 phone reps who were all completely unable to help
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Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
This reflects my recent experience at @DFW. Last minute gate change, on app but not on board. A 10 gate walk, helping an elderly lady with a cane. We only made it bc flight was delayed. Better coordination needed @AmericanAir
ac@auraxchains

@AmericanAir also on my flight here you guys didn’t update your boards or the website to where our gate was so we had an entire flight of people standing around confused and then it finally updated as we were boarding

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Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
Limitations of synthetic #survey #data. Thanks @verasight_data #marketresearch
Verasight@verasight_data

Synthetic data performs best when attitudes are predictably polarized by demographic groups. In Verasight/@gelliottmorris’s comparison of a nationally-representative survey of 2,000 Americans with a synthetic sample, political questions showed the lowest error, with a mean absolute error of 12.1 points, while health care questions reached 23.4 points. Topics with strong demographic polarization were easier for the LLM to approximate. Questions about lived experience and personal behavior were not. If your research depends on precision or measuring nuance, how much error is acceptable before the data becomes unusable? verasight.io/reports/synthe…

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americanair
americanair@AmericanAir·
@EsqHardy Lengthy delays are never part of the plan, and we apologize that this has been your experience. Your flight is currently set to depart at 7:57a, and if anything changes, we’ll make sure you’re updated, our DMs are open if you need any extra help in the meantime.
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Dr. Claire Brooks retweetledi
Verasight
Verasight@verasight_data·
One finding stood out immediately in Verasight’s/ @gelliottmorris latest synthetic sampling white paper: LLMs fail at multi answer survey questions. Across 77 multi response options in our study, 35 percent were selected by more than 5 percent of human respondents but by fewer than 1 percent of synthetic responses. Even more striking, 31 percent of valid options were never selected at all by the LLM, including several chosen by over 30 percent of real respondents. verasight.io/reports/synthe…
Verasight tweet media
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Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
@Avis I have now had 2 calls from people pretending to be agents asking for credit card numbers and ID. Your organization is being hacked.
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Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
@avis apparently your refund system is down🤨Your stated rep called me on WhatsApp and tried to get me to upload government documentation so I ended the chat. Please refund the fraudulent gas charge to my credit card immediately.
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Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
@Avis I have had second in a row scam transaction from your #DFW location. I refueled car. Agent did not ask if I refueled and she refused a paper receipt. They added $16.99 to email receipt. This only happens at DFW and I use Avis worldwide Investigate & refund again please!
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Dr. Claire Brooks
Dr. Claire Brooks@modelperson·
These were medications as you must have known from the sender. Your driver is disgraceful
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Robert Peston
Robert Peston@Peston·
Kemi Badenoch’s call for Starmer to sack Reeves, for failing to register her family home when she rented it on moving to Downing Street, lowers the bar quite significantly for sackable offences by ministers. I am not certain all her shadow cabinet colleagues will thank her. The point is that there is a clear distinction between Rayner’s failure to take stamp duty advice and Reeves’s failure to register her home with the council for rent. In the case of Rayner, there was the potential for very large personal material gain. Her dismissal was inevitable. In Reeves’s case, it’s theoretically possible that her local council would have imposed conditions on her when renting. Also it is embarrassing for her that she had previously welcomed a different council’s decision to regulate renters. But she seems to have proof of her ignorance that her own council required registration. And she has apologised for not making the effort to find out for sure. The prime minister’s ethics adviser - Laurie Magnus, the morals watchdog originally appointed by a Conservative PM Rishi Sunak - has accepted her public apology as punishment enough. And her reputation has been damaged for being hasty and sloppy in her personal affairs. But should the PM “grow a backbone and sack her now”, in the excited words of a Tory statement overnight? Maybe. But if Reeves’s transgression is a sackable offence, would Badenoch sack shadow cabinet members for driving at 23 mph in a 20 mph zone, for example? Some would say speeding is a worse offence, that carries greater risk to life than what Reeves did, but at the moment the consensus would be that a minister can pay the fine and get on with the day job. Badenoch is apparently saying that almost all cock ups in a minister’s personal life should disqualify them from holding public office. Would that stipulation really give the British people the public servants they deserve, or perhaps simply deter anyone with common sense from going into politics?
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