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Is Jim's Beauty set to flop like Colgate lasagna or Harley-Davidson perfume – or could it be branding genius?
Sales data shows there may be a gap in the market for at-home beauty services, writes @EddieL + @Nicholas_Grech (@QUT).
#Echobox=1700109558" target="_blank" rel="nofollow noopener">theconversation.com/is-jims-beauty…
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