Paul @ Deploy Design

there's no secrets this year

I'm hiring a landing page designer for a project with a quick turn around. I need good, fast, and cheap but I'll settle for good and fast. Show me your best.

@liutauras_liu Send the word Get to the line below and change found to paid: Post for designers. Get paid by founders. 👌

I always said, post for designers, not founders. But no one listens, because they can't understand the logic behind it. Let me explain to you. Your ICP isn't designers, obviously. It's founders, CMOs, marketing directors. But designers are your amplifiers, meaning they do the marketing for you. They're your audience, they are someone interacting with you 24/7, so use that to your advantage. Here's how: 1. Write content about your client's problems, but frame it as advice for designers. Instead of: "Why your website isn't converting" (nobody cares about this) Write: "How to design the UI for a high-converting website" (every designer interacts with this) They share it. The algo pushes it up. More people see it and creates a domino effect. Suddenly, you got leads booking calls. You didn't target them, but the designer helped for you to get to them. That's how you get buyers without ever selling directly to buyers.

A serious question. I know a lot of folks (present company included) who have used AI to build bespoke solutions that enterprise software once handled only to fall on the sword of bug maintenance and error handling inside new solution. How does one weigh the tradeoff of reducing burn against increasing maintenance? Is this even an issue for you? If not, how was it solved?

Just paid for my last month of VidIQ. I just built our own for our YouTube studio. And it's wicked smaht.

Unpopular opinion: Your feedback isn't landing. On anyone. Ever. Not because people are broken, because change is an inside job and your timeline isn't theirs. They either already know and aren't ready, or they don't see it and won't hear you. Stop being the unsolicited life coach. Find your people and do dope stuff together. That's it. That's the whole secret.

@lizengco Def retain an attorney for your business. In my experience, a quite nudge for payment on attorney letterhead is enough to fulfill late payments 😉

I am terrible at chasing clients for money, and I am too empathetic to others' story. As a result, I am experiencing more late payments this year... there's one that's 8+ months late. Seriously thinking about hiring an attorney to handle payments that's 2+ months late...

If you want higher conversions/sign-ups/demos on your lander just do this one thing: Handle objections efficiently. For example: Do you have an FAQ that squashes your customers most common questions/objections? Have you reversed risk by offering a free trial? Is that obvious on your page? Have you positioned yourself as the obvious choice against your competitors? Handle your biggest objections first and watch your revenue go up. (then hire a designer to make it look good)

@mhp_guy Never trust a mf who uses a lower case "i".

Getting pressured to rush into a deal is a great way to get me to want to walk away from a deal.

@contraben CONTRA

Introducing Contra Payments. The first payments platform that lets you sell to AI Agents. RT + Comment “Contra” and I’ll send you 100 products AI agents are looking for.

@BrettFromDJ unfortunately, with litigation, success is dependent on what you can prove not what's right.

A client took 4 weeks of design and development work, pushed it live in Webflow, removed my access, and disputed a refund for all the work completed during this time. I'm not being ridiculous for seeking litigation due to the fact they literally set the site live, right?

Why would someone pay for this (design)?

@DannPetty I've been quietly worried that chasing faster design-to-code workflows would kill my figma instincts. This looks like it finally respects both. Trying it today.

Figma’s Code to Canvas is here!

@jasonfried Consistency is perfectly rated. Just applied to the wrong things.

Consistency is overrated. Consistency is underrated.

@designertom Internal tools are a journey not a destination. Every company that rolls their own will have to maintain their software, a full-time job they never planned or hired for. The smb SaaS winners will look different, not disappear.

This was my thesis building my company over the last 24 months. Influx of software and software builders will have distribution and discovery problems = build media pipelines for them. Also: traditional software hit its ceiling. Moats are in enterprise tooling and big, meaty use-cases like Ford logistics-sized problems. Otherwise, we're approaching the last time we'll see SMB-targeted SaaS that looks like traditional software. Companies are either rolling their own internal tools or hiring AI agencies to combo teach + build their own fleet of AI tools (enablement: making use of things like Claude Cowork) or backing into custom-built tools. This is the very real Rise of Internal Tools. Vibecoding has been a coined term for a year now, but “hand-prompting” reliable software has really only been possible at the production-level since Opus 4.5. Yes, the bubble is alive and well on X. My prediction: In 2026, you're going to start to see this bubble servicing the rest of the markets.

@MrZubak @BrettFromDJ calendly is a $3b company and it's literally a scheduling link

@PaulFromDD @BrettFromDJ You can’t make a good money solving tiny problems

@DannPetty @figma I'm using it for custom animations and interaction design. And a ton of other stuff.

Everyone is sleeping on @Figma Make. It's like, right there in your design tool too.

@BrettFromDJ 🤝

@PaulFromDD Sure, I agree that things will likely change. But at the same time, much of what I point to in the article never will.

Fix these problems with your landing page in 2026 and watch your conversions soar.

7. Treating your landing page like your lead magnet instead of a sales conversation. A great page does what a great salesperson does: identifies the pain, agitates it, presents the solution, proves it works, and asks for the next step. Most SaaS pages just... describe themselves. That's not selling. That's a Wikipedia entry with a pricing tab.

7 SaaS landing page trends that are killing your conversions in 2026: Most founders are guilty of at least 4 (agtech is guilty of all)