Phil Peyton

Release Day! Montgomery Road’s debut album is now streaming everywhere! Here’s the link to it on Spotify! open.spotify.com/album/1Y5TT3DM…

@carverfomo Off all the things that didn’t happen, this didn’t happen the most.

A 22 year old Chinese PhD student plugged ten iPhones into a single laptop and let Claude run all of them at once. One Claude agent per phone. Each one running a different SNS account. Posting, replying, commenting, farming affiliate links 24 hours a day. The laptop was the brain. The phones were the hands. Nobody was at the desk. He posted a 25 second clip of the setup. Caption: specialize Claude Code for making money, easily blow past $50K a month. AI automated affiliate is a blue ocean. Dev Twitter ate it up. 180K views in a day. Everyone asking for the CLAUDE.md file. Everyone wanted to copy the rig. This guy was trying to brag about $50K a month. He just showed too much. Bro freeze the frame at 0:06. Read the second window on the laptop screen. That is not a SNS dashboard. That is an arbitrage log. $824,691 staked. $2,288,844 returned. 432614799197. $4,526,176 profit. 4,548 predictions. Joined January 2026. → @432614799197?via=carverfomoo" target="_blank" rel="nofollow noopener">polymarket.com/@432614799197?… The same laptop running the phone farm was also running a live sports arbitrage dashboard. PSG losing. Bills vs Jaguars. Real Madrid. Aston Villa. Stade Rennais. Every position a six figure entry. Every result green. The comment section turned into a detective board. Someone slowed the video to 0.25x. Someone else pulled the account name from the top corner of the dashboard. A third guy ran the wallet through an on chain explorer and posted the full profit curve. 4,548 predictions. All sports. Across six leagues. NFL, Premier League, Champions League, La Liga, Ligue 1, NHL. Biggest single win on the account: $1.5M. From one match. The SNS farm is not the product. The SNS farm is the noise. The real bot tracks Asian bookmaker lines that move 2-3 hours before Western platforms update. Shanghai moves before London. Beijing moves before New York. By the time American traders open their laptops, the gap is already closed. The Claude Code agent catches every one of them while the phones keep farming affiliate clicks to cover the electricity bill. The 10 phones make him $50K a month on SNS. The one laptop makes him that in a single match. He deleted the video within hours. Too late. The clip had already hit Discord, Telegram and three different dev forums. Someone in his lab recognized the repo name from a screen share a week earlier. Before he left Twitter he pinned one reply. The last line read: the market does not know what timezone you are in. Use that. Everyone online is trying to copy his SNS setup. Only a few people figured out the SNS was the cheap part.

Excited that my script, The Monday Descent is a Semi-Finalist in the @NetworkISA Emerging Screenwriters Drama Screenplay Competition. Good luck to all!

@cunnidotcom @noahiglerSEO Also Core for me for same reasons. I also like I can zoom in on Core’s QR code if I am passing by or at a stop sign and pull up their website.

@noahiglerSEO Window cleaning URL is retarded Tree service is Miami vice Plumbers address isn't relevant Core is the winner for me

Job site standoff Whose yard sign is the best?

@andywalkerhq Great points here. Being first to answer is the differentiator to the competition because so few get it right. Even an AI answering or calling back within 15m if the salesperson can’t is better than a bad callback or too late callback.

🚨 YOUR BEST TECHNICIAN MIGHT BE THE REASON YOU ARE LOSING JOBS 🚨 Not because of their work. Because of what you are asking them to do before the work even starts. Here is how it usually goes 👇

@noahiglerSEO What are your thoughts on their AI agents identifying themselves as an AI assistant for [Business] and getting some info while service advisors assist other customers? Obtain some quick info which the human reviews before calling back. Transparency is key.

I've talked to probably 30 home service owners in the past two months who tried some version of an AI chatbot or AI SDR for their business and hated it. The complaints are almost always the same: > It sounded robotic > It couldn't answer basic questions about their services > It annoyed leads with generic responses. One roofing company owner said his customers were calling the office to complain about the texts they were getting. He turned it off after a week. The reason most of these tools fail isn't because the concept is wrong...speed to lead matters. Therefore, automating first response makes sense. The problem is HOW they're built. Most of the AI tools being sold to home service companies right now are generic platforms that got reskinned with a home services label. They weren't built for a plumber in Phoenix or a roofer in Charlotte. They were built for "small businesses" broadly and then someone slapped a contractor template on top. Three specific things I see failing every time. First, they send green SMS texts. When a homeowner gets a green bubble text from an unknown number, their immediate reaction is spam. Open rates on green SMS from business numbers are significantly lower than what you'd get from a normal text conversation. The message could be perfect and it still gets ignored because of how it shows up on their phone. Second, they can't hold a real conversation. Most of these tools work off a decision tree. If the lead says X, respond with Y. If they say something the tree doesn't account for, it either sends a generic fallback or loops back to the beginning. Homeowners can feel it instantly. The moment a lead realizes they're talking to a bot that can't actually help them, the trust is GONE and they're calling your competitor. Third, they don't know anything about the specific business. A plumber who specializes in tankless water heater installations and a plumber who mostly does drain cleaning are completely different businesses. But the chatbot sends the same response to both of their leads because it was never trained on what each company actually does, what they charge, what areas they serve, or how they talk to customers. The owners I talk to who had bad experiences with these tools aren't wrong to be skeptical. They got sold a demo that looked impressive and then the actual product couldn't handle a real conversation with a real homeowner about a real plumbing problem. The concept of automating first response is sound. The execution just has to be specific enough to your business that the homeowner can't tell the difference between the agent and your best CSR on their best day. Most of what's on the market right now doesn't come close to that bar. If you've tried one of these tools and it burned you, the tool was probably the problem, not the idea. The gap between what's being sold at trade shows and what actually works in the field is massive right now. That gap is going to close fast over the next year or two, and the companies that figure it out first are going to have a real advantage over competitors who are still relying on voicemail and next-day callbacks. This is all coming from someone who appreciates and values human to human interactions... I don't love talking to a company's AI. But this is the future, so we must adapt

@andywalkerhq I also love it when a business closing sales at 20% points the fingers at marketing or “the leads,” when they have a sales problem.

📢 EVERY CONTRACTOR ASKS ME THE SAME QUESTION. SEO, Google LSAs, or Facebook Ads. Which one actually works in 2026? You are asking the wrong question. Here is the right one 👇

@SMBMoneyMike @xscapefromme Mad props for telling it like it is with these stats. You can get them the leads but you may also expose their sales flaws.

@xscapefromme 7-15% close rate which is why I need to get you a low cpl as you see above For example cleaning co #2 had a close rate of 8% in feb in march it was 18% So varies

📊Cost Per Leads for my some of Meta Ads Cleaning Co clients for the month of April so far We are absolutely crushing it for them. A year from now everyone is going to have a crazy recurring revenue moat. Going to be disgusting 😈

@OunkaOnX Facts

McGowan nailed it. Trump inherited a deal that blocked Iran's nukes. He ripped it up for nothing. No better deal. Just chaos. He went to war for another country. He spent billions. He killed thousands. He threatened genocide. And he asking his supporters to call him a negotiator. He is a disaster

@highbrow_nobrow @atrupar He will lose a reelection campaign if he files again.

Senator John Fetterman (D-PA): "I met with Secretary Noem. I've always treated her with respect. I refuse and never will engage in the kinds of sexist terms like 'ICE Barbie' that the left media will use." @atrupar (2026)

@noahiglerSEO CRO

Most home service websites convert at less than 1%. Our clients average a 4.6% conversion rate. This checklist covers everything I've learned after optimizing over 200 home service websites. This is the exact CRO process we run on every blue collar site (took one client from 12 calls a week to over 50). It contains our internal CRO checklist that: > Covers how to design a hero sections that prints leads > Shows you how to instantly gain a user’s trust with authority signals > Breaks down how we optimize for mobile users > Works for any home service business Like + Comment "CRO" and I'll DM you the link. (Must be following to receive my DM)

@TheItalianExit @mhp_guy I’ll take Matera, but close enough!

@mhp_guy Now imagine running that same AI business from a village in Puglia. Rent: 400 euros. Gigabit fiber: 25 euros/month. Espresso budget: 33 euros/month. Your $8,400 goes 3x further and you eat better than any NYC restaurant every single night.

This guy made $8,400 in 13 days from a business that was built entirely by AI. He is not a coder. He doesn't have any special technical skills. He just had an idea and let AI do the rest. 2 weeks in, he's projected to make $100k/year from this "side hustle" If you are even the slightest bit curious about what you can build with AI, watch this!

@MyLordBebo Even a human agent is likely working from home or in a call center so they wouldn’t likely know if the pool was open either.

🇺🇸 AI assistant age will be extremely annoying. They pretend to be humans for awhile … then admit they’re bots.

Amazing news! The Monday Descent was just selected by Dallas International Film Festival via FilmFreeway.com!

Montgomery Road’s debut album drops in 1 week! Episodes 1, 2 and 11 are already available on all streaming platforms. Episode 3 is about a group of fellas in the golf course. Hungover, having fun and wishing for a Hole in One! tiktok.com/t/ZP8xLTyqM/

@2suns2moons @noahiglerSEO Nobody wins when the franchisor adds friction, especially in marketing.

@noahiglerSEO Franchise marketing is horrible Had one client who we were killing it with, franchise told them they had to market exclusively with their people It was so bad, now she's running it secretly with me under a different business name, routing leads back to the main business

Spoke with three franchisees last week who are all unhappy with their marketing. Same problem every time. When you buy into a franchise, most people focus on the brand, the business model, the territory. Almost nobody asks "who's handling my marketing and can I ever leave them." Then you're two years in, actually trying to scale, and you realize you're locked into a massive corporate agency that takes three weeks to change a meta title. You're paying 3 to 4k a month for "SEO" and the most they've done is update your H1 tags and write a few blog posts that brought in zero leads. These agencies manage hundreds or thousands of franchise locations. You're literally a line item on a spreadsheet. There's no one thinking strategically about your specific market, your competitors, or what it would actually take to get your phone ringing more. The frustrating part is that most franchisees don't even realize how bad it is until they talk to someone outside the system. They assume their rankings are normal. They assume the lead volume is just "how it is" in their market. They have no idea that an independent competitor down the street is getting 5x the calls because someone actually built out their Google Business Profile correctly and has a real review generation system running. Not all SEO is the same. There is a massive difference between an agency that optimizes your title tags and publishes blog posts and one that actually understands local SEO. Map Pack strategy, review velocity, location pages, citation building, AI search visibility. That's what moves the needle for local businesses. Most franchise marketing departments are still running a playbook from 2018. If you're a franchisee, ask your marketing provider one question. "What is your strategy to get me ranking in the Map Pack for my primary services?" If the answer is vague or they pivot to talking about website's reach, you have your answer.

@Manu_Sisti AI

Everyone is hyped about AI... but barely anyone knows how to actually use it to make real money. ChatGPT + Cluade AI + Canva =$3,000/month We’ve put 5+ hours of video breaking down our exact system and prompts that turn Free AI tools into a full-blown eBook writing machine. Comment “AI” and I’ll DM you everything.

@Manu_Sisti Start

R.I.P Real Estate. A 100-page AI ebook can make you more money than a $200,000 property. They’re not as sexy as owning a home. But they’re: • Fast to create • Simple to scale • Built for cash flow And there's literally no competition here. If you start today, you can hit $3,000–$5,000/month by April 2026. I usually charge $97 for my exact system. Today, it’s free. Like this post + comment “Start” I’ll DM you the strategy. (Must be following, or I can’t message.) ⏳ Free for 24 hours.

Twelve songs. One story. This is where it begins. Episode 2 drops 1/16 on all streaming platforms. 🎧 She Wasn’t Into Me releases in a week. Season 1 starts in the middle. See you on the road!

Thankful today for family, friends, pet pals and the creative energy that I’ve been blessed to have in 2025. Happy Thanksgiving everyone!