ProductCraft

Product management should be a core concept that is taught in any MBA, any general business degree, along with engineering and design programs. The “product mindset” is fundamental to success and it’s always learned on the job and often incorrectly leading to wasted opportunities

How do you know when to say “yes” to a specific feature request? This flowchart from @Product_Craft can help your team identify the features with the greatest potential. hubs.li/Q012q0x10

For the CEOs out there, here are my 8 tips to most effectively hire and manage your head of product (also good reading for any product manager!) theskip.substack.com/p/dear-ceo-her…

Big, potentially painful, question to ask yourself this week as a Product Person: - Am I providing value, or getting in the way? If the latter... how can you stop this? Speak to your teams, they can probably do the 'go-between' things themselves; then you can focus on value.

There's no such thing as a "highly trained PM" People often ask "how do you get into Product?" Someone has to see your potential, bet on you and then you learn on the job.

PM journey. Early on, you ask: What is useful & usable? You then learn to ask: What are customers’ real needs? Then see the importance of: Who is the right customer? Later, you obsess over: How to differentiate? Finally, your job is: How to make this repeatable & replicable?

So, you're excited to start development on a new feature. But have you asked yourself the most important question: How much will it cost? productcraft.com/best-practices…

🏆 𝗘𝗮𝘀𝘆 𝘄𝗶𝗻𝘀 𝗳𝗼𝗿 𝗣𝗠𝘀 𝗶𝗻 𝗮 𝗻𝗲𝘄 𝗿𝗼𝗹𝗲: 𝘁𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝘁𝗿𝗮𝗶𝗻𝗶𝗻𝗴 1. Collect a list of frequently cited technologies or systems 2. Offer to do a brown bag lunch session on those technologies in layman's terms #productmanagement

What sets a good SaaS company from a bad one? It's a skill that Sri Srinivasan of Zuora calls: scale thinking. bit.ly/3E7TQoG

Be data-informed, rather than data-driven. - Do you have enough data to be confident? - If no, how hard would it be to get this data? - How risky would it be to proceed without it? You can learn through doing, as well as through data. #productmgmt

A lot of the above is critical to being a good PM or manager. But even if team communication is not your explicit job, call it out when it isn’t working. If you feel confused, hear inconsistencies, or feel time is being wasted talking rather than doing, speak up! Fin.

Good PMs of Twitter, I have the privilege of live-tweeting the 2nd session of @lennysan's PM Fundamentals tonight! 🤟 Tonight's topic:🤙Communication We know it's critical, but what are the practical ways you can up your game? See below🧵⬇️ starting @ 5PM PST

Products must meet users' constantly evolving needs that are shaped by both cultural and technological factors. These days, the product playbook is being written as the game unfolds here. bit.ly/3G0TLEv

1/ When my co-founder and I worked together a decade ago, each PM in the org. was required to send a weekly e-mail update outlining P&L changes, upcoming roadmap initiatives, new feature launches, and weekly experiment results.

My favorite PM interview set: 1: Tell me about the highest-impact project you've done recently. 2: What were the goals, and how did you deliver on them? 3: If you replaced yourself with any other PM at the company, how would the outcome of the project have been different?

“I’m a product manager and I manage the software engineers” 🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩

When someone not on the product team says "why can't we just build it? it should be easy"

Designers, beyond qual research, what design methods do you wish your PM colleagues were armed with? (or conversely, PMs what design methods do you wish you had known earlier in your career?)

It wouldn’t be bold of us to proclaim that product management is the hottest space to be in right now. Here are three reasons why we think it’s the best time to be a product manager, and tips for starting a career in product. Plus, our new job board! bit.ly/3qO6jLi

The business world has seen the future, and that future is product led. Here's how product managers are going beyond their traditional role. bit.ly/3okJWKn