SS+K

As we countdown to the 2023 @Effie_US Awards gala, we decided to ask the question: can ChatGPT match human marketing insights for past #EffieUS-winning campaigns? We put ChatGPT to the test—and had the strategists respond. Check it out: effie.org/insights/Chatg…

OutHorse Your Email just won GOLD at the One Show in the Social Media: Stunts & Activations category. Congrats to every horse and human involved.

To celebrate our upcoming gala on June 1, we asked ChatGPT for insights from past #EffieUS-winning campaigns—and have the strategists respond. @SSandK’s Elena Claro shares her thoughts on how, or if, AI was able to replicate human insights for Business Iceland's “Sweatpant Boots”

Our OutHorse Your Email campaign for @iceland is shortlisted for @PRWeekUS's Global Content award! When asked for comment the horses said, "DM9i&*rbeIU_0di-"

Iceland: an out-of-this-world experience, right here on Earth. Launched in partnership with @iceland, @mcsaatchitalk, and PEEL. #missioniceland

*Artist Open Call* Want to see your artwork exhibited at Saatchi Gallery and win up to £10,000? In collaboration with London’s iconic #SaatchiGallery & @mcsaatchigroup, we’re excited to launch the Art for Change Prize. Learn more: mcsaatchi.com/artforchangepr…

A Return to the Icelandverse, SS+K's Perfect Metaverse Parody bit.ly/3Ot5UH6 @MusebyClio

New #Tagline episode: We revisit the Icelandverse, @SSandK's perfect metaverse parody for @iceland tourism: bit.ly/3bznn1K Tagline is our podcast about the making of great ads. Presented by @FueledbyGSTV.

Returning home from #Cannes2022 with a nice little haul for the Icelandverse - 2 Silver Film Lions, and a Bronze PR Lion. Now, please haul yourself to Iceland for a visit. Congrats to our amazing partners @iceland, @mcsaatchitalk, Peel, @mcsaatchigroup, & Pelikula.

A pair of Effie’s for our (many) pairs of Sweatpant Boots. Congrats to our amazing partners @iceland, Peel, and @mcsaatchitalk. #Effies

Got data? @TheDrum US Editor @KennethHein and Senior Reporter @KendraEClark and execs from @VMLYR, @Merkle, @SSandK, @jackmorton, @jellyfishglobal and @NuccoBrain had a lively conversation about what's next for creativity, data & privacy Learn more: bit.ly/3NNmYat

Congrats to our ECD @girlnamedstevie for being named one of @Adweek's #Creative100, "Agency Leaders Who Are Defining a New Era"!

Stevie Archer (@girlnamedstevie), executive creative director at @SSandK shares some of the campaigns that bit her travel bug. hubs.la/Q01d5Nbw0

Hey! @contagious interviewed our ECD @girlnamedstevie and Senior Strategist @elenaclaroquesi on the strategy and creative behind the #Icelandverse. bit.ly/icelandisconta…

Visit Iceland conducted a global study that found 41% of people check their work emails one to four times a day when on vacation, so the tourism bureau turned to its world-famous horses in a quirky stunt that encourages people to switch off. adweek.it/3PuAQrn

Coworkers emailing during your vacation? We trained the horses of Iceland to reply so you can enjoy your trip (srsly) 🐴⌨️✉️. Loved OutHorsing emails with our partners @iceland, Peel, and @mcsaatchitalk. #outhorseyouremail

Thanks to @addisoncapper of @LBBOnline for "5 minutes with..." our ECD @girlnamedstevie! lbbonline.com/news/5-minutes…

In the eyes of tyranny–we are the enemy. Our latest work with @OpenSociety, helping bring attention to the global struggle we all face as members of free and democratic societies.

Icelandverse won a bronze Clio for Real Time Response, and was shortlisted for @ClioAwards Film Craft/Copywriting. Which is a lot of words that can best be summed up by this emoji: 🤯 Thrilled to share another win with @iceland, Peel, @mcsaatchitalk.

This photo defines “We Find a Way,” the inspiring mantra of @MountSinaiNYC. And is now a winner in @CommArts 63rd Photography Annual Competition, out of 2,241 entries. Thank you to Ashley Gilbertson for capturing this powerful moment. #CAWinner