SaaStrEuropa 💫

3,500+ of The Best in SaaS and Cloud The Pirates and The Romantics CEO Gong CEO Synthesia GM Notion GM Intuit Mailchimp CMO Amplitude SVP Braze CCO Cloudflare CPO Dashlane CRO Brex CRO Insider Founder Snyk 20VC Harry Stebbings GP Accel Philippe Botteri GP Lightspeed VPS OpenAI VPS Retool VPS Canva ... and you!! See you June 4-5

@dashlane CPO talks How to Implement a Customer-First Strategy and Structure @DonaldHasson top 3 tips 1. Invest in a prioritization framework 2. Invite partners to planning events 3. Link feedback to features to roadmaps Catch the full session youtu.be/F7RejJhnYJA

Nothing like a good coffee break!

@LucidSoftware VP GTM and VP of Sales talk through the transition From PLG to PLG+SLG Their 3 pieces of advice 1. Experimentation must be at the core of how you operate 2. Doing something unscaled can enable you to scale faster 3. PLS applies the same PLG principles, for the customer Catch the full session youtu.be/TXAxAPCPK60

Loved @jasonlk Europa AMA? He'll be on stage next week @SaaStrAnnual for another exciting AMA - get your tickets saastrannual2024.com/buy-tickets

“You don't need to try to solve every problem with AI” @Braze SVP of Growth @spncr_b

@20vcFund @HarryStebbings and @VisionariesVC Robert Lacher talk Navigating Fundraising One of their biggest pieces of advice: There is no right or wrong, different investors have very different value propositions Catch their full session: youtube.com/watch?v=JLguB-…

Q&A are some of our favorite parts of content — what were your favorite questions from SaaStr Europa?

10 Cheat Codes @roam Founder @howard Learned While Scaling to $400m While Founding @yext 1. Founder is the Only Permanent Title 2. Build your own house soup-to-nuts 3. International is the Adventure of a Lifetime Catch the full session youtu.be/WzLmErLrwOo

Do you trust email communications? @guillaumecabane asked SaaStr Europa, when we no longer can tell the difference between human drafted email and AI drafted email, will you… A. Will you distrust all forms of email communication since it could be from a bot B. Look at the face value of the content and say “hey this is actually helpful"

Roderick de Greef Vice President of Sales & GM EMEA @LucidSoftware on the Top 3 considerations when deciding where to open their EMEA Office

@klaviyo VP of Sales EMEA @pia_elisabeth on Mastering the Art of Customer-Focused Sales Her biggest pieces of advice: 1 Get aligned internally 2 Leverage rich data to craft the right narrative 3 Be agile as you evolve Catch the full session youtube.com/watch?v=47-_mb…

@jasonlemkin on the best question to ask sales, CS, and product and the best answer

@NotionHQ GM EMEA @RobbieocO shares Lessons Learned from Scaling GTM Teams and Ops at @NotionHQ @asana and @Dropbox The 3 areas you need to focus on as you scale: 1. Product 2. Go to Market 3. Talent Catch the full session youtube.com/watch?v=eyaQuZ…

@gong CEO and Co-Founder @AmitBendov on AI driven customer management Catch the full session youtube.com/watch?v=4RCqo2…

@Braze SVP of Growth @spncr_b talks From Startup to $500M CARR: How Braze Scaled a Growth and CS Team His biggest piece of advice: As you grow, maintain a small company mindset to foster ongoing innovation Catch the full session: youtube.com/watch?v=9yVU0I…

@mondaydotcom VP CX Natalie Margolin on Delivering World Class Customer Experiences at Scale 1. Listen, always 2. A vision is best shared 3. Automations can make humans superhumans 4. A innovation a day keeps the doctor away Catch the full session: youtube.com/watch?v=EX8frP…

@saastr Founder and CEO @jasonlk on tips for business growth during a downturn

@canva EMEA Head of Sales & Success @jorgebestard and Head Strategic Sales Daniela Nyarko talk Overcoming the PLG Trap and signs you may be stuck 1. Stagnant growth 2. Difficulty moving up market 3. Disconnect between capabilities and demands youtu.be/jzdZTYoq4vk

SaaStr Europa - what’s it really like? Check out this recap video from one of our attendees! youtube.com/watch?v=-tYnFf…

Markus Lang talks From 0 to 100 Employees: How to Scale with @speedinvest