Sarah Delaney

How information is presented has the power to steer preferences and potential adoption of AI-generated recommendations — insights through a suggestion of concept hint at the power of stickiness + salience and transparency — important insights for choice architects. 🧠

👏 UX + AI-powered personalization 👏 inc.com/nick-hobson/th…

“This is a massive reset in user expectations about what “quality” means for AI output.” - @quaesita on the role of UX in the context of human interaction with AI tools today. bit.ly/4200DwN

@StaceyFurt Right!? 😍

Only hours left to claim my exclusive pricing!? I see you and your tactics, Ikon. #scarcity #exclusivity 🏔️⛷️🏂❄️

"When we say we want customers to love our products, we mean something specific but aren’t articulating it." - @mattwallaert on the applied behavioral scientist as the new CXO to fill that gap in specificity. What do we want people to do? bit.ly/40RmiXU

@c_a_gravert What a great example of a (perhaps initially unintuitive) trusted source of information! 🧠

Listened to @thebrainybiz episode on delight + now my antennae are out for (surprising!) delightful interactions. Just now: was late to pick up a tea (tardiness 100% my fault). Upon picking it up, the barista asks, "would you like us to heat it up?" 🤯🥰 *delight activated*

^^working as a behavioral designer embedded within an organization, learning about and adapting to stakeholder language and context has been an area of growth for me. Understanding context continually presents opportunities to learn 🤓

Couldn't agree more -- "When behavioral design is employed on projects, behavioral insights are usually less the headline than a component of solutions." - @ruthkschmidt in @behscientist bit.ly/3kVwA9S

@ADPList Reminds me of our conversation about the 🤜🤛 overlap between growth design + behavioral design, @connectconnor @lorenzaruiz — that 🪄 key behavior 👀

TLDR/ How to measure product success: 1. Identify key value 2. Measure based on (1) 3. Iterate and improve based on (2) 4. Learn where to benchmark 5. Adjust as product grows Thanks for reading! If you enjoyed this, retweet it forward 🤘. And follow us @ADPList for more!

Lessons behind unlocking growth at Airbnb, Spotify, Slack & more. How to measure your product's success —a thread 🧵

@vidhster ⬇️⏳ something to do while you wait (reducing perception of duration of waiting) 🧍🧍social proof (look at all the regulars here - this place must be amazing!) 🤗🏆 while adding delight I love seeing examples like this in the wild!

I adore how this adds a sense of personality and charm to the place, plus qualifies as one of those seemingly-rare "delightful" experiences Patrons can have fun punching their cards + don't have to worry about losing them because the cards are available right when they need them

Obsessed with this idea — a coffee shop that has old-school punch cards and a punch-card machine for regulars (and first-timers who could be regulars-in-the-making!)

They totally buried a 💎! Excited for this season’s approach to the @habit_weekly podcast with @SamuelSalzer and @alineholzwarth — each episode, guests apply #behavioraldesign to brainstorm HMW enhance a given product. 🧠⛈️🎨🧪📊 apple.co/3Ip5BLx

@morewedge @TrendsCognSci Reminds me of Identity Economics by George Akerlof and Rachel Kranton — our identity affects our decision-making. bit.ly/3KBBpzk

New paper in @TrendsCognSci: People don't exhibit a domain-general #algorithm aversion. People are (positively) biased in evaluations of self and other humans in domains where their identity can be threatened and evaluative criteria are ambiguous. #AI authors.elsevier.com/a/1fXVP4sIRvLY…

Looking forward to learning from Valerie Mensah-King as she shares her reflections on engaging stakeholders in UX research during today's @DaBookmark event! bit.ly/3R7muym #UXR #alwayslearning @klaviyo #design

and shout out to @idrawpictures, twitter-less Jason, and others who inspired this 🤜🤛

A reflection piece moving out of 2022 and looking into 2023 - what have I learned about demonstrating behaviors, at work, from colleagues over the years? Observations of #behavioraldesign practices and implications for how I show up @klaviyo bit.ly/3WeTRkl

It was a pleasure learning during the @RosenfeldMedia Design in Product conference earlier this month. And the icing on the cake? @mjbroadbent's sketch notes with key learnings! 🍰 #DiP2022 #design #product

Every day I see #behavioralscience tactics applied within the work of design teams - even if not labeled as such. This 2021 piece by @Piyush_Tantia with @cliffkuang in @behscientist is a good reminder that we're still building this future. bit.ly/3v6Oho8

As behavioral designers, we know that framing matters. One tactic to supercharge framing is metaphors. Sarah Thompson of @LiveNeuronLabs paints this picture in her recent post bit.ly/3EPR4bA #behavioraldesign #contentdesign