Sarah Kefif | Performance creative strategist

@SarahLevinger sympathizing with the customer! and heavy therapy lol

🤔 QUESTION: What have you done OUTSIDE the ad account that had the most positive effect on the ad account?

@stasiecom @grunsdaily the 1st concept is so cool, love them!!

Made a few original mockup ads for @grunsdaily 🐻 I'm finally back and I'm so excited to show what I've been working on!!

@LinkedInHelp hi can you help me I cannot access my account I already did everything but nothing yet,already sent a dm I need a responce ??? thank u

@ayush_createss Heavy on proper research lol

This is the exact 7-step process I use to create ad creatives for 7-8 figure brands that scale: 1. Always start with proper research. 2. Extract real customer language from reviews and calls. 3. Map objections by awareness level. 4. Build 3 to 5 core angles. 5. Write 10 hooks per angle. 6. Script around one outcome per ad. 7. Produce variations fast, test in batches, and let data decide. Most people start with editing. Instead, spend 80% of the time on things before editing.

@Aymenzayani_ this also will solve the "creative diversity" crisis every brand claim to have rn, great piece!

@FedotOff90 VoC truly is everything, there own words will beat clever copy always

Been using Claude to write our Meta ad copy for 6 months. Update, because the numbers moved. The trick isn't "write me an ad." 90% of people prompt like amateurs and then wonder why it's mid. Here's the exact input stack we feed it: The transcript of our top VSL. Our best advertorial. And the raw voice-of-customer straight from Gorgias tickets and Okendo reviews (the actual words people use for the problem). Then we tell it to remix, not invent: "using only the objections and language above, write me 20 hook variations for a 15-second UGC ad." Hit rate on those AI hooks now beats my senior copywriter's by a hair, and it's 50x faster. We pipe the winners straight into Arcads to shoot them as UGC. Creative volume used to be a payroll problem. Now it's a prompt with the right inputs.

@majzulic So truee ! this practice is what taught me the game, another thing is documenting all your learnings

Do you want to be a #1 creative strategist? Then break down winning ads each day. It all comes down to pattern recognition. You should analyse and immediately know why the ad performs or why it flops. That's the only way to gather new ideas fast.

@LinkedInHelp Hello @LinkedInHelp I'm following up on my support request regarding my LinkedIn account recovery. My account is very important for my professional work, and I would appreciate it if someone could review my case and provide an update.

founders, CS's running your own ads : have you actually tested this or just picked colors that "felt right"? pattern I keep seeing across every brand: the pop-of-color ad always beats the muted "aesthetic" one. always. test yours in grayscale. if it falls apart, it's color.

@jasonugc love these! Felt

remember this balloon goli ad? here's the exact same ad same script, same story, same beats just rebuilt in plush felt style thats the whole point i keep making you write the script once then reskin it into any style you want balloon, felt, lego, clay, whatever stops the scroll that week under $2, 10 minutes, one prompt each the script is the asset the style is just the costume want the full workflow? check the comments

@LinkedInHelp My account has been restricted and I completed identity verification through Persona over 10 days ago. My account has not been restored. I'd like to understand what is causing the delay and what additional steps, if any, are required on my end to resolve this,DMd✅

@frankyecom Great ad! Concept

Everybody asks how I find winning AI UGC concepts: I study nostalgia. The brain remembers familiar moments because they trigger existing memories, then reinforce them by attaching your ad to that same feeling. You’re not just creating attention. You’re borrowing memory. Comment “concept” and I’ll show you exactly how I research these.

@kamalchas ECOM

Are you an eCommerce professional exploring new roles? I’m looking to place exceptional talent with ambitious teams. If you’re a: - Creative Strategist - Head of eCommerce - Shopify Plus Specialist - eCommerce Manager - Performance Marketing Specialist - CRO Specialist - Email Marketing Specialist - Klaviyo Expert - eCommerce Data Analyst - eCommerce Operations Manager - Product Manager - Media Buyer - eCommerce UX/UI Designer Comment "ECOM" below and I’ll send you a DM.

@LinkedIn I need this fixed ASAP please

Identity Verification Completed 15 Days Ago Account Still Restricted, I completed identity verification through Persona over 10 days ago. My account has not been restored, it's urgent, I already DMd you 4 days ago, no responce. @LinkedInHelp

Your reviews have it. Your Reddit threads have it. Your DMs have it. You're paying to invent language your customers already wrote. When did you last actually read what they said? #DTC #paidadvertising #copy

Same thread. Different customer: "The concrete eating at me." Five words. No agency pitches that line. But that's the most honest hook this brand has.

"For the first time in a long time I'm not thinking about my feet and how much they ache." That's a Reddit comment from a work boots customer. That's also the best ad copy this brand will ever have.