SenorSwaggle

853 posts

SenorSwaggle

SenorSwaggle

@SenorSwaggle

Katılım Haziran 2022
455 Takip Edilen34 Takipçiler
Colin
Colin@colin_gladman·
“There’s this new stock called $MU and it’s forward P/E is only 8. It’s so underpriced bro. It’s just getting started. Literally can only go up. To the moon bro, trust me.”
Colin tweet media
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SenorSwaggle
SenorSwaggle@SenorSwaggle·
@benradack Yea but how do you know the TOF ad isn’t just attracting the wrong buyers?
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Ben Radack 🏝️
Ben Radack 🏝️@benradack·
How to decide which ad to turn off and when to leave it on. When you look at this ad set, the top spending ad has double the CPA of the lower spender. So you turn it off, right? No. The top ad is actually doing a great job bringing people into the funnel. Better than the lower CPA ad. Here's how I know. → Cost per checkout is $10 cheaper than the lower CPA ad → It's the top spending ad in the ad set by far. Meta is favoring it for a reason. When Meta dumps spend into one ad like this, it's usually because that ad is better at top of funnel work. Bringing people into the funnel cheap. Other ads in the ad set are probably closing them. If I turn this ad off, my closers run out of warm traffic. The whole ad set CPA goes up. Don't judge an ad completely by its CPA. The top spender almost always deserves a longer leash than you'd think.
Ben Radack 🏝️ tweet media
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David Holmes
David Holmes@dholmes94·
Beauty gummy brand trying to sell for 1.1 million less than 12 months after launching. Are we in a gummy bubble? Why would you sell this business?
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Sean Frank
Sean Frank@Seanfrank·
How much can you pay yourself running a small business? ECOM FUEL, the number one ecom forum, runs an annual survey. 300+ brands, all selling widgets, from 2m a year in revenue to 200m+ Here are some learnings (from them, and me) 1- $1,000,000 a year is a lot different in ecom vs service or saas I ran a million dollar agency. I was making $200,000+ year one. The margins are just better on a service business. You bill a million, your margin is 50%. 500k in free cash flow WITH NO NEED TO INVEST IN THE FUTURE by contrast, a million in year in ecom is often NEGATIVE margin. 2- If you are comparing Service to a Product business, the product business needs to be 5x as big to get the same amount of cash out. Meaning, a $20,000,000 a year agency probably spits off as much cash as a $100 million dollar brand. A well run 20m agency should have 10m in free cash. A well run 100m brand would have 20m in EBITDA. But that 20m needs to be kept in the business to buy inventory and keep growing. 3- Its all about dividends and distrubitions. We have lumpy businesses. No matter what you sell, you will have 1 quarter do 40% of your revenue. Ecom is full of sales, holidays, starts and stops. SAAS and Services dont have this (or they try not too) that makes taking a salary hard. Three out of the past five years I have had to suspend my salary... AND RIDGE IS HUGE AND PROFITABLE. But the flip side is when it rains it pours. These business get very lean placing holiday POs and then get rich as hell in december. Excess cash leads to distrubitons- one time payments of cash leaving the business into your pocket. --- Takeaways were sent in the operators newsletter and I am sure aaron will link it below and think about joining ecom fuel it is good
Sean Frank tweet mediaSean Frank tweet media
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Harry Stebbings
Harry Stebbings@HarryStebbings·
The Truth About Being a CEO and a Parent: "I felt like for my children, I became more distant 'cause I wasn't paying attention to them. I think any founder knows this experience. If they have kids, you hang out with your kids, but your mind is elsewhere. Either that or you're on your phone. So you're never really present. What I realized is, like almost in every relationship in my life, I was never really present. What I tried to do to change that is to take at least small moments. To feel like I was present. And so small moments might be 10 minutes at a time. But if I gave myself 10 minutes at a time to hang out with one of my children or a couple of my children, I felt like, okay, now I'm actually committing to them to be a hundred percent present." What is your single biggest advice to CEOs on how to be the best parent they can be @sama @alexisohanian @SahilBloom @chetanp?
Harry Stebbings@HarryStebbings

Adam Foroughi is by far one of the best CEOs I have ever interviewed. Candidly he is insanely stern and cold but also obsessive, focused and utterly brilliant. With Adam there is zero fluff, like none. He says what he means and means what he says. Applovin does $10M EBITDA per head. They have 80%+ margins. They do $5.48BN in revenue. No business on the planet has numbers like Applovin. Following the discussion, I wrote up my biggest lessons from sitting down with him and summarised them below: 1. Are People Ready for the AI Future That Is Within Every Company? True AI integration requires a massive "leveling up" of talent. Companies must be honest about the path forward: keeping employees who fail to adopt AI creates a "blockade" to reaching a truly AI-native state. Consequently, we should expect continued tech layoffs as organizations prioritize efficiency over legacy headcount. 2. Biggest Advice on Token Budgeting and Token Maxing? Treating tokens as a simple budget or leaderboard is "flawed logic". If you incentivize raw usage, teams will simply create high-volume "crap" that burns capital without driving revenue. Instead, optimize for specific KPIs where token consumption aligns directly with business growth; when revenue is on the other side, the "budget" mindset disappears. 3. Can You Have a Team Full of Only A Players? An organization cannot thrive if A players are surrounded by B, C, or D players. AppLovin slimmed its HR department from 80 people to 15 by retaining only "doers" who don't get bogged down in the process. The goal is a lean culture of individual contributors who want to make a difference without needing heavy management layers. 4. Do the Majority of Company Teams Need to Be Rebuilt for the Technology We Have Today? If a role is likely to be automated, or if a department is too slow to adopt AI, it is time to rebuild that organization from the ground up. Foroughi cut staff by 40-50% in most departments during a year of triple-digit growth to force the organization into an automated, efficient state. 5. Why Investors Need to Give Ceos Better Comp Packages Founders take massive risks to build something out of nothing, and they need continued upside to stay mentally motivated. If a CEO is expected to work without performance-based incentives, they may drift toward new ventures rather than staying committed to the "lonely, stressful" task of scaling a public company. 6. Why This $160 Billion Company Does Not Have Any Learning and Development Structured L&D is often disconnected from the reality of high-performance work. The best employees are curious enough to figure things out on their own. By documenting all communication in transcripts and chats, new hires can use AI models to summarize tribal knowledge and develop themselves more effectively than any formal training program. (links below)

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Nate Endicott
Nate Endicott@EndicottInvests·
It does not bode well if $IREN does not have a deal by June IMO. A lot rests on this Q earnings
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Caesar Capital
Caesar Capital@CaesarCapitalz·
$IREN CEO keeps talking about how much capacity they have and how much demand there is. Still, they haven’t signed a single deal in the last 6 months. Just for comparison: do you remember the first $NBIS x $META deal? Nebius’s CEO Arkady Volozh stated that the initial $3 billion AI infrastructure deal with Meta was limited to that amount specifically because the company had sold out of all its currently available capacity. Last month, $NBIS announced the deal with $META will be now worth up to $27 billion! $IREN talks about capacity and demand while $NBIS signs deals and partnerships.
Daniel Roberts@danroberts0101

Feels like we’re still early in the compute cycle. Supply isn’t easy, real-world constraints are everywhere. And every step forward in AI just seems to create more demand for compute.

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SenorSwaggle
SenorSwaggle@SenorSwaggle·
@benradack Tried the ABO thing, ending up burning $$. Now I just add a new ad set to my CBO with the new ads and put min spend limit. Works fantastic.
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Ben Radack 🏝️
Ben Radack 🏝️@benradack·
A big difference between a $10k/month account and a $100k/month account is how you test creative Under $30k/month you can’t afford to split your budget across a bunch of campaigns. One CBO. One ad set for winners. One ad set for testing with min and max spend limits. That’s it. Over $30k/month is a different game. You need a separate ABO for testing with multiple ad sets running in parallel. Why this matters If your average CPA is $50 and your testing ad only gets $20 a day, you can’t expect even one purchase a day. You’ll never have enough data to know if the ad actually works. Splitting your budget across too many ad sets means no individual ad gets enough spend to prove anything. You end up with a bunch of half tested ads and no real winners. Match your structure to your spend. Let your ads actually get tested.
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SenorSwaggle
SenorSwaggle@SenorSwaggle·
@kevinxu If they don’t announce another deal soon idk wtf they are doing
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Kevin Xu
Kevin Xu@kevinxu·
Let's review the thesis: - $IREN earnings on May 7 - Moved up a week earlier (bullish) - MSFT deal was announced a week prior to earnings - That points to April 30 for new deal Hype: - Chamath is vagueposting - Amit is bought in - Haters playing the victim card now Technicals: - Blew past $40 and $50 walls - Lots of unusual option buying - Volume increasing (my fave) There's a reason this is the only stock I'm all in.
Kevin Xu@kevinxu

Why I held $IREN from -31% to +5% Thesis never broke: - Sweetwater + Childress ramping - 150k GPUs coming online - $3.7B ARR target My #1 rule is to not chase. I'd rather hold in anticipation of a pop rather than chase something that fades the next day. New deals can change things very quickly. Next earnings is May 13, a month away. Don't listen to doomers. Unless you're using them to mark the bottom. Congrats to those that bought at $31! Appreciate a follow for those in on this ride with me.

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Chad Carleton 🪄📦
Chad Carleton 🪄📦@ChadCarleton·
For anyone coming here, and anyone who plans to repost this with a dunk: Dan and his team are certified champs. Dan is a great guy with integrity and I speak from experience. No chance in hell he was cutting corners to try and save a penny. You can all make a choice right now: kick a brand while they fend off trolls or become a troll yourself.
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Rob Freund
Rob Freund@RobertFreundLaw·
Create gummies was sued in a false advertising class action today. The plaintiff says Create advertises that each 3-gummy serving contains 4.5g of creatine, but testing shows that the products contain about 10% less than that.
Rob Freund tweet mediaRob Freund tweet media
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@jason
@jason@Jason·
move your company to Austin and all your team members will love you... because they'll save 50% on housing and ~12% on taxes. Quality of life goes up 35% -- minimum. Like giving your team a 30-40% raise out of the gate. note: you will need to let the work remote in July since it's H.A.B. here!
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SenorSwaggle retweetledi
Zed
Zed@ZedNilm1·
$105k+/month ads are being run like this it looks like a simple animated couple scene nothing extreme just a relatable moment but the hook hits instantly slightly uncomfortable very direct impossible to ignore no long explanation just the problem people already feel that’s why it works these ads don’t try to be clever they just say what everyone’s thinking and animation makes it easier to push further without killing trust i broke down how to structure these “awkward truth” ads and scale them with AI rt + comment “awkward” and i’ll send it (follow for dm)
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Mehtab | Karta Ventures
Mehtab | Karta Ventures@MehtabKarta·
I used to get so much shit for working 80+ hours per week. People saying it’s immature etc. But now that I’m in my 30s I think it’s the best thing you can possibly do in your 20s. Makes everything else in life 10x easier. Especially if you’re stupid like me 😂
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Alessandro
Alessandro@AlessandroLavis·
2.2+ roas ads are starting to look like this not ugc creators, influencers, or talking heads just a simple animated character showing the problem you see what’s wrong and how it builds up no need for long explanations or expert language the visual does all the work instantly that’s why people keep watching it feels like understanding, not being sold to clean story, clear visuals, direct payoff this format works across multiple niches now skin issues, supplements, pain points, daily health same concept, different problems, endless variations one idea can turn into dozens of ads fast rt + comment “visuals” and i’ll send the setup (follow for dm)
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Zach Stuck
Zach Stuck@zachmstuck·
New art for the garage 😈
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ron | e-comm owner & operator
Meta's attribution change in 1 graph I see more people saying Meta is now over-attributing but we are the opposite it's now under-attributing vs before p.s. no idea what happened in Nov lol
ron | e-comm owner & operator tweet media
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