Santosh | Ecom Google Ads

I scale ecom brands profitably with Google Ads… Beyond Meta Ads dependency. DM me.

who's the best for b2b google ads b2b saas

@ssaaammiirr RT for reach. I do only ecom google ads.

This is how ecom founders nuke their own Google Ads scaling 💣 Lesson in there 👇 We launched ads for a supplements brand. Hit $7k/day in under 30 days. 5x ROAS. Then the client stepped in: "Cut the budget." "Exclude brand from everything." "My Meta spend is inflating these numbers." Here's what I told him: "Your Meta spend does lift Google." "That's called halo effect. It's good." "Brand search was 20% of volume, not the majority, not the problem." We were running brand search separately, with its own click focused bidding PMax needs brand signals early to learn. Excluding it starves the algo The account was 3 weeks old. It was still warming up. He made me exclude brand anyway. From everywhere. The result? We're down to $2k days. The real lesson for ecom founders: Google's algorithm needs momentum to compound. Every time you panic-edit in the first 30 days, you reset the learning phase. Your job isn't to manage the campaigns. Your job is to manage your own patience. The ecom founders winning at scale aren't smarter. They just got out of the way. One of the ecom brands I was took over last year, had all the fluctuations for first 3 months, while I was running my tests. But then, boom from $100k/mo >> $500k/mo just with Google Ads. above their 2.5 target ROAS. Lesson in there! #ecom #googleads

@TheecomMike Yup, this exactly is CRO. Not what CRO agencies do these days ie email and sms. Wondering if your friend is running any Google Ads?

I flew to Austin in January to spend two days with a friend in person. he had a $135k/month outdoor gear brand. good product. loyal customers. but growth had been flat for almost a year. he picked me up from the airport. on the drive over he said something that stuck with me. "i've tried everything. new creatives. ugc. influencers. even did a rebrand last summer. nothing's moved the needle" i asked him if i could just sit with his data for the first few hours before we talked strategy. he set me up in his office with his laptop and left me to it. first thing i found: his product pages had an average of 14 images per product. but session recordings showed that on mobile 80% of users never scrolled past the third image. everything after image 3 the lifestyle shots, the feature breakdowns, the size guides, completely invisible to 80% of his visitors. second thing: his shipping threshold for free shipping was $95. his most purchased product was $68. meaning almost every first time customer was paying for shipping. his competitor had a $75 threshold. same niche. same traffic costs. third thing: his best reviewed product 500+ five star reviews wasn't on his home page. wasn't in his top navigation. was buried 3 categories deep. we spent two days fixing these three things only. moved the best reviewed product to the homepage hero. restructured the first 3 mobile images on every PDP to front load the most important information. dropped the free shipping threshold to $82. results after 60 days: CVR: 1.6% → 2.6% AOV: $72 → $91 Monthly revenue: $135k → $228k he called me from a fishing trip 8 weeks later. "i spent $40k on a rebrand last year. you moved three things around and made me an extra $93k a month"

I just had to add my bit on @AnthonyEclipse 's meme. Good one for most ecom founders, specially dropshippers! #ecom #googleads #meme

@AustinGreenLLC Same here. I just couldn’t believe the hype.

The amount of cucketry on threads is hilarious. I spend like 3 seconds on the app before I can’t anymore.

@AnthonyEclipse +No Google Ads lol

dropshippers with no system lol

From $200k/mo to $600k/mo 🔥 This ecom brand was massively underplaying Google Ads... Just like most of those led by Meta Ads agencies... Well, not anymore. Unlocking Google Ads growth is underway! Next milestone? $1m/mo with Google Ads. #ecom #sem

@jackoconroy I likes it!

@ShopiatorOps Made in Figma 😉

BlendMCP lets you manage meta, google, and tiktok ads directly from claude. 5 prompts from the guide that replace hours of manual work: 1. cross-platform health check, flags wasted spend instantly 2. auto-pause anything with CPA double your average 3. meta creative fatigue detection before it drains budget 4. google search term mining for missed keyword revenue 5. marginal CPA analysis across every platform setup takes 2 minutes. no API keys. connect + reply 'PROMPTS' for the full guide with all 5 ready to paste.

@rezoundous We will see a truckload of those from vibe coders haha!

Nothing humbles you like launching something nobody uses.

@LucasHogie Agent

This AI agent finds out EVERYTHING about my prospects Before I EVER hop on a call with them... For $0.22. It discovers: - Their business - Their reputation - Recent social media activity (X, Linkedin, Instagram) - Their interests - Where they went to university - All media appearances - Testimonials about them - What they care about ALL enriched with AI RESULT: I get their ACTUAL pain points Their ACTUAL likely questions and bottlenecks Their ACTUAL reputation BEFORE ever talking with them 10x booster for sales Check it out 👇 If you want me to show you exactly how this works... Reply "AGENT" and once it's ready I'll DM you.

@LucasHogie OPUS

🚨 BREAKING: R.I.P. CLICKFUNNELS. Opus 4.6 ONE-SHOTS entire VSL funnels now. I compressed my entire VSL framework into a single 5,280-word prompt. The same framework that's generated $1M+ and 500+ booked calls. HOW IT WORKS: You plug in your offer details. It spits out: → Full VSL script from hook to close → Built on the persuasion structure behind EVERY high-converting agency funnel → Generated $1M+ and 500+ booked calls This thing can INSTANTLY double your booked calls. Use it now or get left behind. 🤘 Like + reply "OPUS" and I'll DM it to you

@livefastgetpaid Now run brand search on Google Ads to get some money back 😄

65 bands by 9am GM. Shoutout to shareholder value

Most ecom founders are scaling ads… at the wrong ROAS. They think they’re profitable. They’re not. Find your REAL breakeven ROAS in 60 seconds 👉 shopiator.com/ecompulse

@MenachemAni @oliverbrocato Great explanation, so many folks just keep worshipping PMax because it shows higher ROAS.

Performance Max is not a Shopping campaign. Treating it like one is costing you. This is the conversation I keep having with eCommerce brands, so let me just say it plainly. PMax and Shopping campaigns are built for different jobs. When you understand that, everything clicks. When you don't, you're burning budget and blaming the algorithm. Here's how I think about it: Shopping campaigns are new customer acquisition machines. When someone searches a generic term and they've never heard of you, Shopping is where you want to win that click. It's clean, it's controllable, and the intent signal is strong. PMax is a retention and reach engine. It's excellent at retargeting people who've already visited your site, watched your video, or engaged with your brand. It also unlocks inventory Shopping can't touch: YouTube, Discover, Display, Gmail. That's real reach. But left unchecked, it will take the path of least resistance. And the path of least resistance is almost always your brand terms. This is the hidden budget leak nobody warns you about. PMax will start gobbling up searches for your own brand name, traffic that was coming to you anyway, and report it back as glowing conversions. Your ROAS looks great. Your new customer acquisition is quietly dying. The rule I use: once brand terms exceed 15-25% of your PMax spend, it's time to split them out into dedicated branded Search and Shopping campaigns. Let PMax focus on what it's actually good at. One more thing: if you're running both PMax and Shopping simultaneously, make sure there's no product overlap between them. Internal competition between your own campaigns inflates your own CPCs and fragments your data. The structure matters as much as the budget. Clean it up, and the results tend to follow.

@ssaaammiirr Hmm, how can they take out 100k from a Google Ads account? All they can do is run traffic to another site @GinnyMarvin - heard 2 such stories this week. An MCC got hacked and everyone got kicked out.

google ad accounts got hacked today over 100k taken out biggest L ever

SEM folks, isearchfrom went paid, so I built wesearchfrom.com - enjoy!

@ecombatman Absolutely, copying will always only take you that far… real moat is knowing your audience and serving them right.

"ecom is saturated." yet one of my stores is at $112K/day. same internet. same meta. same ads platform everyone else is using. saturated just means most people are copying each other badly. the ones who actually understand their customer still win every time. always have.