Socialyse

Catégorie Dispositifs événementiels innovants / Applications mobiles, tablettes, bornes event : BRONZE pour @Hyundai et @Socialyse Bravo! #gpstrat

Snapchat starts selling low-cost #AR masks for events, with custom filters that can be personalized with text for special celebrations like weddings, birthdays and bar mitzvahs, and then shared with friends in messages and Stories, via @MobileMktrDaily ow.ly/R2pN30iwELf

Facebook is losing younger users, as less than half of US internet users ages 12 to 17 are using Facebook, via any device, at least once per month. @eMarketer expects the number of users ages 12 to 17 and 18 to 24 to decrease by 5.6% and 5.8% respectively. ow.ly/IoPc30ivj8m

#Google introduces new format that “allows publishers to build image-, video- and animation-heavy stories for #mobile that you can easily swipe through.” @TechCrunch ow.ly/fiu930irQv7

#Instagram confirmed to @TechCrunch it is testing an option that lets users share public feed posts from other users to their Story.

“Interactive, swipeable carousel ads are coming to Instagram Stories, giving brands the opportunity to include three photos or videos in their ad units instead of just one” and brands see a huge revenue potential in it @Adweek ow.ly/xeCy30ioUeH

Over 90% of digital video viewers in the UK regularly get their video watching fix from YouTube, with 40.4m (60% of people) in the UK watching a video on the platform at least once a month. @MMMagTweets ow.ly/DxYM30inpTP

Snapchat opens in-app shopping section with Snap Store, a section within its app for people to buy Snapchat merchandise, such as hats, sweatshirts and more, according to @Marketingland ow.ly/gJNx30ilZj0

#Facebook says business stays strong amid news feed changes, via @technology ow.ly/C7h030ij7Ry

.@Deezer has launched its first immersive AR music experience through Snapchat with the help of influencer platform @FanbytesHQ via @MMMagTweetshttp://ow.ly/LXbj30ihCtk

Instagram’s Carousel ad format is coming to Instagram Stories, via @TechCrunch ow.ly/2o0H30igeyd

Facebook has seen the future of online video, and it is vertical! @CampaignLiveUS ow.ly/tIP630ieJoU

#Twitter is working on a new Snapchat-style feature that makes it easier to post videos on the social-media company’s app, according to @technology ow.ly/SKzh30id4wm

The number of influencer posts on #Instagram nearly doubled, to a little more than 1.5 million posts worldwide, between 2016 and 2017! @klear_com @eMarketer ow.ly/x8n230i8Opw

Last week @Spotify unveiled “Spotlight”, “a new multimedia format that merges great storytelling, news, information and opinion with visual elements all delivered in playlist form across a number of content categories” @MMMagTweets ow.ly/TKGX30i7cA5

Facebook's News Feed changes could lead to a fresh wave of influencer marketing, according to @marketingdive ow.ly/3hzz30i5IsS

Study finds 37% of millennial women start their search for new clothing & apparel at the mall, & are more likely to visit malls first when looking for new clothing than to search for it online @dealspotr @eMarketer ow.ly/GJYh30i47vL

We are looking for a Social Supervisor to join our Socialyse team in New York! Learn about the job description and apply here: ow.ly/i6D330i40AN

#WhatsApp officially launched "WhatsApp Business". Aimed at smaller businesses, the free #app, only available to Android for now, helps companies better connect with their customers and establish an official presence on WhatsApp’s service ow.ly/C2ZK30i1gr4

.@dentsuaegis predicts APAC ad spend growth to accelerate at 3.6% in 2018, with social to account for 23.5% share of total ad spend. ow.ly/Q3XG30hZT0w