Tom Benattar

PixelMe was acquired for $753,000 for 2.69x ARR by Carbon6.io 🙌 Want to read the full story? @TomBenattar/pixelme-was-acquired-for-753-000-for-2-69x-arr-by-carbon6-io-c917ef3fff69" target="_blank" rel="nofollow noopener">medium.com/@TomBenattar/p…

@MarieMartens @TallyForms Congrats!

Over 5 years in building @TallyForms, and we just crossed $5M ARR 🥹 ✅ Still bootstrapped ✅ Still a tiny team (11 now) ✅ Still growing organically ✅ Still obsessively listening to users What changed: → We dropped revenue targets, instead we’re optimizing for product quality → AI search is our #1 acquisition channel → A trusted community is becoming our moat We're chasing a feeling: that every time you open Tally, it just works, and it's a little bit better than the last time you used it. To our community: thanks for being part of this journey. Whether you've been here since the Product Hunt launch in 2021 or you just signed up last week, you're the reason we get to do this 🫰 Full recap: blog.tally.so/the-road-from-…

@romanbuildsaas @pierreeliottlal So magnet posts are better? :D

@TomBenattar @pierreeliottlal Yes !

What a crazy day. It’s our second-best free trial day ever. The first time came from a viral video. This time, it came from a B2B influencer campaign and I’m going to break it all down. B2B influencers on LinkedIn are massively underpriced. An Instagram influencer with a few thousand non-targeted followers can cost thousands of dollars. Meanwhile, a B2B influencer with an audience that can spend hundreds of thousands will sometimes charge just $200. There’s a huge market inefficiency here and it won’t last. Step 1: find the right influencers We identify around 50 B2B influencers. We analyze their engagement deeply: who likes, who comments. If it’s always the same people, we skip. Step 2: reach out We contact them one by one and ask if they do sponsored lead magnet posts. Simple pricing framework: • small: $200 (~100 comments on a lead magnet post) • mid: $500 (~500 comments) • large: $750 (1000+ comments) Step 3: do everything for them We handle everything: the post, the lead magnet, the instructions. To reduce friction, we pay upfront. Key rule: they must reply publicly to every single comment with the lead magnet. No sending via DMs. You can’t verify it, and most people won’t comment anyway. Step 4: capture the demand We use GojiberryAI to extract everyone who engaged (likes, comments), then reach out via email and LinkedIn with contextual messages. Step 5: watch the spike Result: a massive surge in signups. Simple strategy and massively underused. And right now, you can still buy high-quality attention for cheap.

@romanbuildsaas @pierreeliottlal Love it

This is my new product, dopamine, every day. It's called HumanInbox.

@RosoAI Les hôtels qui pensent encore que Booking va être leur principale source de revenus dans les prochaines années ne sont pas prêts..

On est à Paris pour la Food Hotel Tech avec mon associé 🏨 On est là pour rencontrer les pros de l’hôtellerie et parler d’un truc qui bouge énormément : la visibilité des hôtels dans les moteurs IA ChatGPT, Perplexity, Gemini… c’est là que les voyageurs cherchent leur prochain hôtel maintenant. Et la plupart des établissements n’y apparaissent même pas Si t’es sur le salon ou que le sujet t’intéresse, viens nous voir ou envoie un DM 🤝

@brestho ARR :) mais bon ça dépend aussi croissance MoM, sources d'acquisition (full SEO, paid etc..), ARPU etc..

@TomBenattar Sur l’ARR ou l’EBITDA ?

J’ai 1 an pour atteindre 1M€ de valo avec un SaaS à 25€/mois. Combien d’users il me faut ? On va dire qu’un SaaS se vend 5x son ARR. Donc pour 1M€ → il me faut 200k€ d’ARR. Un user paye 25€/mois → 300€/an. 200 000 ÷ 300 = 667 users actifs. Donc en théorie… 667 users et j’ai mon million. Sauf que… Les users ne restent pas éternellement. On va dire 5% de churn mensuel. Donc chaque mois, je perds 5% de mes users. Donc mes 667 users deviennent plutôt… ≈ 1 050 users à acquérir sur l’année. Donc 1 050 ÷ 12 ≈ 88 users par mois. ≈ 3 nouveaux users par jour. Pendant 1 an. Si vous avez déjà build un SaaS vous voyez à quel point c’est faisable. Bref, voilà c’était la petite réflexion du soir, bn.

@brestho En ce moment X2, max X3 en dessous d'un million d'ARR.

@TomBenattar J’ai beaucoup hésité justement. À quel multiple tu estimerais le revente d’un SaaS B2B avec un churn a 5% du coup ?

We built an AI that manages your Gmail from WhatsApp. You get alerts, draft replies, and send emails, without opening your inbox once. Try it free → gethumaninbox.com

@floxplore Je cherche toujours une bonne excuse pour prendre la ULTRA mais je trouve pas. J'ai déjà Infinite au CM et Metal Revolut

🚨REVOLUT - ULTRA à 36€/mois🚨 Tu peux offrir une carte à ton pote à un coût imbattable ! 👨🏽‍🏫On est dans le thème : s’entraider pour Farmer des Miles ✈️ Avec toutes les opportunités du moment, si tu es passif, tu vas sûrement le regretter 🤷🏽‍♂️ Pour plus d’astuces Miles FOLLOW

@rom1trs UGC

I built an AI Influencer automation in Arcads ... that Automatically Create UGC Videos while you sleep Comment “UGC” and I’ll send you the full workflow 👀

@totoche L’AB testing pour que ça soit « relevant » il faut des milliers de personnes de l’option A et B. Tu peux juste mettre ton prix et dans 6 mois tu augmente et tu vois si ta conversion diminue. C’est rarement le cas. Sur Mailtracker on était passé de 9 à $24 /mois puis $29

C'est vrai que certaines réponses prêtent à sourire mais c'est le jeu, et c'est toujours intéressant de voir des avis aussi différents. Même ceux qui n'ont jamais lancé de SaaS, c'est pas grave, faut juste savoir filtrer. D'ailleurs en parlant de tester : je pensais faire de l'A/B testing sur le pricing. T'en penses quoi ? Bonne idée pour le début ou pas du tout ?

Je réfléchis au pricing de mon SaaS taap. bio sur l'offre de lancement : 1. Lifetime deal : 299€ une fois 2. Abonnement mensuel : 29€/mois 3. Grosse promo : -50% → 14€/mois Les gars des SaaS, vos avis d'expert m'intéressent 👀 Vous partiriez sur quoi ?

@RobertLigthart_ @AlexBelogubov It depends on the comment, how old the thread is, the subreddit, etc. And of course the quality of accounts

@TomBenattar @AlexBelogubov I tried replymer, most of the comments got deleted.

@tibo_maker With how many people?! It's insane, congrats!

Outrank now at $274k mrr with 2,500+ websites using it 🤩 and we're not slowing down - rolling out a major update TODAY: 👉 articles that sound like humans wrote them + updated image models (not the average human btw, more like SEO boss) we read every piece of feedback from the last 6 months most of it said the same thing: make the content sound more human - so we fixed it 🫡 if you want SEO on autopilot, there's nothing else like it

@yasser_elsaid_ I can help you a lot on Reddit 🙈

This is my playbook for bootstrapping an AI agent business to $9M ARR. The most important thing is that you need something repeatable and scalable, something where if you do more of, you get more money. You need the equation where you can arbitrage every dollar you spend into more dollars on the other end. Here is how you get there: 1. if you're in B2B, just do the B2B stuff. self-serve is very hard to make work in B2B. it's so much easier to build a sales team, teach them the product, and let them sell it, instead of building a very intuitive platform and hoping people figure it out. that's why all these bigger companies are mainly doing "book a demo with us." they charge customers a lot more because there's no public pricing, and they can set the product up for them. you cannot rely on a middle manager at a non-tech company to put in the effort to use your platform, even if it's extremely intuitive. if you're bootstrapping, you can't hire a sales team on day one. so you need momentum from self-serve customers first. but the goal is to layer in sales as fast as possible, get on demo calls, set up the product for bigger customers, and invest in building an intuitive platform at the same time. 2. content is non-negotiable, even if you're sales-led. good content gets you brand visibility and brand awareness, and that makes all the other channels work much more efficiently. paid ads work much better if people recognize your brand. if they click on your page and see content that people are engaging with, good quality content, it compounds everything. here's what that looks like: video: it depends on your ICP, but we all know video is hard to do, and that's a good thing because it makes the barrier to entry much higher. you can signal that you are a serious business if you do good quality video content. be creative within video, but don't get too creative with the kinds of videos. the kinds of videos you should be doing are product videos and customer videos. that's it. you can be creative in telling your customers' story, you can be creative in launching a product, but don't do the stunt thing, the office content, the random skits. they can work, but you only do them after you do the things that you know will work. hire a videographer in-house. agencies are so expensive (this is just a good rule of thumb). text + personal brands: you need personal brands for everyone in the company. EGC (employee-generated content) needs to be a non-negotiable. everyone on the team posting at least twice a week. 3. warm outbound is the lowest-hanging fruit. warm outbound = outbounding people who have already seen your product. people who interacted with your LinkedIn posts. people who visited your site but haven't signed up. people who created an account but never finished onboarding. these people are the lowest-hanging fruit. email them, call them, put them in a sequence until they become customers. you can have very clear KPIs for your team on this. 4. cold outbound, if your ICP is big enough. be good at writing cold emails and managing your own infrastructure. don't go through an agency. build a system where you can send emails profitably. if it works, send more. if that works, send more. scale it until it doesn't make sense to continue. also do this in-house if it's an important channel. 5. SEO and AEO are extremely important. whenever I want to try a new product, I ask Claude. AI search is a non-negotiable channel now. you need to show up there. that means a lot of Reddit, a lot of review websites, a lot of talking to blogs and backlinking sites to make sure they write what you want with the messaging you want. 6. expansion: be friends with your biggest customers. get on a call with them. know them by name. they need to have your number. they need to be advocates for you. build community around the customer. a lot of founders do not see their customers as friends or a community. they just see them as revenue. that's so bad. your customers need to enjoy spending time with you and talking with you. 7. pricing is the fastest lever. you need to find a good sweet spot for packaging and pricing. incentivize people to spend more money and make sure it's a good deal for them. there's no shortcut, you talk to customers, see what they care about, see what they get a lot of value out of, and capture some of that value while making sure they're successful. 8. margins don't matter early on. if you have a $10M ARR business but you spend $10M to run it, that's fine. you can always cut costs. revenue is the most important metric. it's easier to cut costs than to make more money, so in the beginning, focus on making more money. That's how we built @chatbase to where it is today. Most of this will continue to scale with us as we go to 100M ARR.

@nikolak47 I'm a good friend of the Waalaxy founders, and that didn't change anything in terms of growth... BTW they created that: linkedin.com/company/waalax…

HeyReach got removed from LinkedIn 2 days ago. the company page and the founders' profiles were deleted. some people out there called it "the death of HeyReach". (yep, it sucks to see your company logo on a grave) ➡️ THE REALITY: > we added $18K MRR in just 2 days > just crossed $13M ARR (70%+ net profit margin), growing $1.5M ARR MoM > received huge support from our users, partners, creators, experts, community too early to say, but I have a feeling that this spun a Streisand effect.

@BuiltByMichael New life

I just downloaded Claude to my Mac. I’ve been an OpenAI power user for 3+ years. What should I expect?