Turner Novak 🍌🧢

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Turner Novak 🍌🧢

Turner Novak 🍌🧢

@TurnerNovak

Mostly satire. Serious stuff: investing @BananaCap_ and @ThePeelPod (sign-up for emails below)

Ann Arbor, MI DM’s open Katılım Nisan 2009
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Turner Novak 🍌🧢
Turner Novak 🍌🧢@TurnerNovak·
Customer surveys are a $140B industry. Despite YC's classic advice of "talk to your customers", @itsalfredw told me why it's so hard to run them: "In the large enterprise, you typically work with an agency. It will be this back and forth process where you might have a question, but you don’t know the methodology to answer the question. For example, if you want to understand pricing, you can’t just ask, “How much are you going to pay for this?” You have to use the right question methodology, and it’s actually an academic subject. It’s really hard to learn how to design market research studies well. You typically have to go to an agency, then you have this process back and forth to design the discussion guide. That means you write it by hand. Okay, is it this question? No, it’s that question. It’s a long process to get that right. Then you go and find the survey participants. And that can take weeks, especially if you actually do interviews. You can imagine all the scheduling that you have to do if you want to do 50 interviews to make sure you have some kind of large scale. Then analyzing 50 transcripts is really difficult as well. The process can take eight weeks to do, and hundreds of thousands of dollars. One of these agency projects can be $300,000 to $500,000. We just talked to a pharmaceutical company this week who said, “Yeah, to talk to 20 doctors in eight markets, that costs us $300,000.” You can think of international work, it adds another layer of complexity. You now have to find another agency, that’s another layer on top, that speaks this language and that can translate to the other agency. That's just very inefficient. With @ListenLabs, you can get this done in 24 hours. You go to Listen. It finds the audience very quickly. In five minutes, you can get 10 interviews done, depending on the length of the interview. It’s a really magical experience when you see people just show up, answering your questions immediately. And then obviously it analyzes the data very quickly as well."
Turner Novak 🍌🧢@TurnerNovak

New @ThePeelPod with @itsalfredw @ListenLabs enables you to talk to your customers at scale. They landed Microsoft as an early customer, and we talk pursuing enterprise customers early, why 85% of survey answers are random clicks, how AI is changing the $140B market research industry, leveraging VC’s for customer intros pre-fundraise, how to stand out when recruiting as a startup, and hiring for obsession. Thanks to @Numeral, @FlexSuperApp, and @Amplitude_HQ for supporting this episode Full episode here + links below Timestamps: 0:14 Listen, the AI customer research tool 7:30 Fraud is a big problem in customer research 9:06 The $140B customer survey industry 12:08 Why running customer surveys is so hard 16:03 AGI will never replace humans 18:25 Surveys vs interviews 21:13 Importance of emotion in data collection 22:54 Using AI interviews to get product feedback 26:15 Building digital twins creates better data 32:22 Outperforming generic AI tools 34:17 Sweetgreen’s Max Protein Bowl 36:09 Jevon’s Paradox in customer research 40:37 Quantitative vs qualitative 42:38 Landing Microsoft as an early customer 44:50 Targeting enterprise customers from day 1 48:05 Building a VC customer intro leaderboard 51:53 Recruiting with billboard games 57:20 Hiring for obsession 1:02:07 Alfred’s favorite movies 1:03:53 Listen’s custom agent harness 1:06:24 Velocity Fellowship for Swedes moving to SF 1:08:34 Growing up with entrepreneurial brother 1:09:46 No shoes in the office

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Christian Keil
Christian Keil@pronounced_kyle·
MTS should have an intern read every startup name on Pitchbook in one continuous livestream
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Greg Brockman
Greg Brockman@gdb·
When starting OpenAI, we thought hard about what job titles to use—didn't want to bucket people into researchers & engineers. Alan Kay advised that they used "Member of Technical Staff" at Xerox Parc, we loved & adopted it. Recently have seen many companies doing same—very cool!
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Turner Novak 🍌🧢
Turner Novak 🍌🧢@TurnerNovak·
Running on-device compute is like taking your clients out to play mini golf. Real men run all their workflows in the cloud.
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Turner Novak 🍌🧢
Turner Novak 🍌🧢@TurnerNovak·
Protesting golf and almonds this summer to stand in solidarity with the data centers
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Turner Novak 🍌🧢 retweetledi
The Peel
The Peel@ThePeelPod·
I asked @zaidrmn why US banks stopped lending to the majority of businesses after 2008: "Basel III put regulatory requirements around how much capital banks had to reserve, based on the type of loan. These regulations heavily preferred commercial real estate and consumer lending. And so banks pulled back on lending to the middle market. And it was a boon for the world of private credit. Firms like Apollo, KKR, and Blue Owl. They're all effectively lending to mid-market businesses. But they're only lending to the largest ones, in the $100 to $500 million dollar range. But that cuts out the local logistics company. It's family owned. Doing $50 million in revenue, very stable, growing at a moderate rate. Great business. But they had very few options. The only lenders who were serving them were these private regional banks. But they're hyper local, don't have the best tech stack, and it takes months to get a loan from them. Another option they had was Amex. Half of all business owners in America use Amex. It's an incredible company. They give you great rewards and experiences. But there's lots of business owners who don't care about that. What they care about is making more money. And the way you make more money is by running a more efficient business. And by getting the right type of private credit to fuel your ambition. And that's where we came in with @FlexSuperApp. Some of our peers try to save you money. We try to make you more money." Tune into the full conversation going deep on building the AI-native private bank for the 500k high net worth business owners that power over 40% of all US payroll. YouTube: youtu.be/HQ_4XkTYZfo Spotify: open.spotify.com/episode/7fmXPr… Read the Transcript: thespl.it/p/flex-the-ai-…
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The Peel
The Peel@ThePeelPod·
.@itsalfredw on how Sweetgreen created a new menu item with AI using @ListenLabs
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Cam
Cam@camdoody·
Said goodbye to one of the @BrickyardVC greats tonight. NYC bound, $100B company loading...
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eric
eric@defyneric·
we paid out over $3m in cashback to one of our biggest clients last year insane.
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sudarshan
sudarshan@ItzSuds·
Greptile is the fastest growing co in my angel portfolio & only has 4 fullcycle AEs If you want to clear 1-3 million dollars this year on almost all inbound & have sold devtools, infra, or anything remotely similar before, email your best pitch to the CEO Best sales gig in tech
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Dimi
Dimi@tsvtxt·
@TurnerNovak @itsalfredw Surveys are great but talking to 40 unpaid users of my video tool, ClipMaster, showed me exactly what they *don't* need. Sometimes you just gotta watch them fumble.
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Turner Novak 🍌🧢
Turner Novak 🍌🧢@TurnerNovak·
Customer surveys are a $140B industry. Despite YC's classic advice of "talk to your customers", @itsalfredw told me why it's so hard to run them: "In the large enterprise, you typically work with an agency. It will be this back and forth process where you might have a question, but you don’t know the methodology to answer the question. For example, if you want to understand pricing, you can’t just ask, “How much are you going to pay for this?” You have to use the right question methodology, and it’s actually an academic subject. It’s really hard to learn how to design market research studies well. You typically have to go to an agency, then you have this process back and forth to design the discussion guide. That means you write it by hand. Okay, is it this question? No, it’s that question. It’s a long process to get that right. Then you go and find the survey participants. And that can take weeks, especially if you actually do interviews. You can imagine all the scheduling that you have to do if you want to do 50 interviews to make sure you have some kind of large scale. Then analyzing 50 transcripts is really difficult as well. The process can take eight weeks to do, and hundreds of thousands of dollars. One of these agency projects can be $300,000 to $500,000. We just talked to a pharmaceutical company this week who said, “Yeah, to talk to 20 doctors in eight markets, that costs us $300,000.” You can think of international work, it adds another layer of complexity. You now have to find another agency, that’s another layer on top, that speaks this language and that can translate to the other agency. That's just very inefficient. With @ListenLabs, you can get this done in 24 hours. You go to Listen. It finds the audience very quickly. In five minutes, you can get 10 interviews done, depending on the length of the interview. It’s a really magical experience when you see people just show up, answering your questions immediately. And then obviously it analyzes the data very quickly as well."
Turner Novak 🍌🧢@TurnerNovak

New @ThePeelPod with @itsalfredw @ListenLabs enables you to talk to your customers at scale. They landed Microsoft as an early customer, and we talk pursuing enterprise customers early, why 85% of survey answers are random clicks, how AI is changing the $140B market research industry, leveraging VC’s for customer intros pre-fundraise, how to stand out when recruiting as a startup, and hiring for obsession. Thanks to @Numeral, @FlexSuperApp, and @Amplitude_HQ for supporting this episode Full episode here + links below Timestamps: 0:14 Listen, the AI customer research tool 7:30 Fraud is a big problem in customer research 9:06 The $140B customer survey industry 12:08 Why running customer surveys is so hard 16:03 AGI will never replace humans 18:25 Surveys vs interviews 21:13 Importance of emotion in data collection 22:54 Using AI interviews to get product feedback 26:15 Building digital twins creates better data 32:22 Outperforming generic AI tools 34:17 Sweetgreen’s Max Protein Bowl 36:09 Jevon’s Paradox in customer research 40:37 Quantitative vs qualitative 42:38 Landing Microsoft as an early customer 44:50 Targeting enterprise customers from day 1 48:05 Building a VC customer intro leaderboard 51:53 Recruiting with billboard games 57:20 Hiring for obsession 1:02:07 Alfred’s favorite movies 1:03:53 Listen’s custom agent harness 1:06:24 Velocity Fellowship for Swedes moving to SF 1:08:34 Growing up with entrepreneurial brother 1:09:46 No shoes in the office

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eric
eric@defyneric·
@TurnerNovak we have to make sure you get early VIP access before we release to the public!
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eric
eric@defyneric·
elite level banking shouldn’t be reserved for billionaires flex is bringing luxury business banking to every founder from credit and vip concierge support to stablecoin banking (soon) and ai powered finance tools the bank your business deserves
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Turner Novak 🍌🧢
Turner Novak 🍌🧢@TurnerNovak·
New @ThePeelPod with @itsalfredw @ListenLabs enables you to talk to your customers at scale. They landed Microsoft as an early customer, and we talk pursuing enterprise customers early, why 85% of survey answers are random clicks, how AI is changing the $140B market research industry, leveraging VC’s for customer intros pre-fundraise, how to stand out when recruiting as a startup, and hiring for obsession. Thanks to @Numeral, @FlexSuperApp, and @Amplitude_HQ for supporting this episode Full episode here + links below Timestamps: 0:14 Listen, the AI customer research tool 7:30 Fraud is a big problem in customer research 9:06 The $140B customer survey industry 12:08 Why running customer surveys is so hard 16:03 AGI will never replace humans 18:25 Surveys vs interviews 21:13 Importance of emotion in data collection 22:54 Using AI interviews to get product feedback 26:15 Building digital twins creates better data 32:22 Outperforming generic AI tools 34:17 Sweetgreen’s Max Protein Bowl 36:09 Jevon’s Paradox in customer research 40:37 Quantitative vs qualitative 42:38 Landing Microsoft as an early customer 44:50 Targeting enterprise customers from day 1 48:05 Building a VC customer intro leaderboard 51:53 Recruiting with billboard games 57:20 Hiring for obsession 1:02:07 Alfred’s favorite movies 1:03:53 Listen’s custom agent harness 1:06:24 Velocity Fellowship for Swedes moving to SF 1:08:34 Growing up with entrepreneurial brother 1:09:46 No shoes in the office
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Turner Novak 🍌🧢
Turner Novak 🍌🧢@TurnerNovak·
Have the data centers considered building in stealth?
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