DG

Copywriting is THE skill for a profitable online business You can spend $$$ on courses Or get access to Copywriting Masters 2 Which has EVERYTHING you need to step up your writing game It's FREE for the next 24h Like + comment ✍️ and it's YOURS Must be following so I can DM

@AndrewWriteCopy How does that work for B2B SaaS in your experience?

Quick Marketing Tip If you’re not using cart (and browse) abandonment emails… You’re missing out on free money. And they’re not just for ecom. They work for pretty much any type of online business.

Copywriting 101 • Tell a Story • Edit and Revise • Focus on Benefits • Test and Optimize • Use Persuasive Language • Understand Your Audience • Craft a Compelling Headline • Create a Strong Call-to-Action (CTA)

Stop chasing success. Start chasing fulfillment. Success is external validation. Fulfillment is internal satisfaction. Which one truly matters to you?

Hey friend: • Your voice matters. • Your story matters. • Your perspective matters. Don't be afraid to share it with the world.

Your brand's self-worth is not determined by your number of followers. It's determined by the impact you make on their lives. Happy Sunday.

@TheSebasHidalgo Plot twist, the book is: “Are you Ford or Ferrari?”

Personal branding is not about being someone you're not. It's about amplifying who you truly are.

𝗛𝗲𝗿𝗲'𝘀 𝘁𝗵𝗲 𝘀𝗶𝗺𝗽𝗹𝗲𝘀𝘁 𝗯𝗿𝗮𝗻𝗱-𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸. • Stories evoke emotions. • Emotions drive actions. • Actions lead to results. Don't overcomplicate it.

@EliahBraun Great stuff as always, Eliah!

A great script has either: 1] Content that is new and unique 2] Or content that “seems” new and unique And if you’re in a competitive niche… Option 2 is far more important. Let me explain why… Part 1: Our Brains Are Information Seeking ————— We are programmed to hunt for new information… Because it’s a survival mechanism. So if your main talking points aren’t new… The brain goes “errnt” heard that before and moves on. But there’s another problem. If you’re in a competitive niche… It’s not always easy to find new information. So what’s the solution? You have to learn how to take old information… And make it new and exciting to your audience. Luckily it’s not that difficult… If you know how to change… Part 2: The Unique Mechanism ————— A unique mechanism is the ‘thing’… That delivers the promise to your audience. For example: Let’s say my video is about… How to lose stubborn belly fat. The “mechanism” is what will help my audience lose belly fat. It could be things like… - A diet - A cook book - A piece of technology - The “anti-cardio” routine You get the point. So to make your content new and exciting… All you have to do, is give your promise a NEW mechanism. That’s great, but… Part 3: How Do You Create New Mechanisms? ————— You simply identify the “promise” of your video… (Lose Stubborn Belly Fat) Then you find the most common mechanisms… (Keto, cardio, carnivore) Then, you either find a new method to achieve the promise… Or you re-name an existing solution. For example: Instead of calling it the Keto diet… You could call it the “Belly Fat Diet”. This re-engages the “information seeking” part of the brain… By simply re-packaging and old idea and making it sound new. In Summary ————— You MUST make your scripts seem new… Or your audience will get bored and bounce. It’s that simple. Hope that helps. Peace.

𝗕𝘂𝗶𝗹𝗱 𝗮 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗯𝗿𝗮𝗻𝗱 𝟭𝟬𝟭 (𝗤𝘂𝗲𝘀𝘁𝗶𝗼𝗻 𝗘𝗱𝗶𝘁𝗶𝗼𝗻) 1. What's your offer? 2. What's your unique angle? 3. What makes you passionate about it? 4. Who are those who will love your content? Start from these.

Do you know what's missing from most marketing strategies? Empathy. Such an underrated skill.

@johnny_lam_ Cool stuff John!

I probably have like 3 or 5 landing page like these built by now. Haven't decided which one to go on my bio here yet... I'm actually here to learn marketing and focus... Hope I made up my mind by 2024! 😅 #BuildInPublic

@TrinaJulian We all gotta pedal through the shaky beginnings :)

When I first started my business I was always afraid of it failing. But momentum grew and once it gets going it’s almost impossible to stop it.

@BielLemme Bingo

@WriteWithDavide Old marketeers create products to sell for an audience. The top new ones focus on building an audience first.

The most overlooked and lucrative business strategy in the modern era? Attracting an online audience. The best moment to start was yesterday. The second best is today.

Copywriting is more than just words. It's the art of • soothing fears • unlocking desires • transforming lives Make 'em feel the before and after. And be their bridge.

If you liked this, you'll love my newsletter. Sign up here for weekly tips on building a monetizable personal brand: davidegiannotti.com

Copywriting Tip Don't sell facial cleanser → Sell a clean, pimple-free face Don't sell running shoes → Sell the thrill of an unmatched experience Let them imagine and breathe success.

@WriteyTidy That’s why I left my country. It’s a love and hate relationship.

Successful people are ones who intentionally work toward a goal. Look around and you'll see that 95% of people aren't working toward shit. Not a group I ever want to be a part of and its the main reason I moved away from my hometown as quickly as I could.

@V2Christina I like that point of view Christina! Gotta say tho, sometimes I don’t feel necessarily inspired, and that’s when discipline kicks in.

@WriteWithDavide Self-discipline works, but it's so much better to be excited about what you're doing and use inspired action instead.

Every successful person has a secret weapon. It's called self-discipline. Happy Sunday.