B

dont forget to imagine the best case scenario, too

I can’t get this Grüns deal out of my head. Everyone focuses on the exit but I think what really matters is the acquisition on the other side. I don’t think there is any better vertical in the world to invest in right now than a subscription-based consumables brand. I’ll tell you why… Ai is clearly the future. But I don’t think the play is building an Ai company. My theory is that every Ai company will eventually get replaced by Ai. However, do you know what will never get replaced by Ai? Physical products. There is a massive misconception that ecom is a digital business. It is not. Go visit your supplier in China & tell him you run an online business. He will punch you in the face. SaaS is an online business. Ecom is not. Ecom is a physical business model operated remotely. The benefit for ecom operators is that ai tools are designed FOR US - not against us. I honestly can’t think of many other businesses models where this is the case. So, what is the biggest threat to ecom? I think it’s probably 3D printers. But i’ll tell you what 3D printers won’t be able to do (for a very long time at least) - print health products. For example, let’s say you’re selling electrolytes. You can’t just magically print a sachet with a dozen different ingredients. In addition to this - I think health & beauty are the two industries that are just going to keep on growing. - Health is only going to grow in size because people are aging with smartphones & access to information. This has never happened before. Everyone will be researching why certain changes are happening to them, thus pushing people down funnels. - Beauty is only going to grow because ai is going to make people feel uglier than ever before. Ai generates people more attractive than anyone you will ever see in your life. Think about how that will affect beauty standards in society - it’s a trillion dollar opportunity. So, if you want to build a $1bn+ business. I think if you look at the way the world is shaping up, it’s undeniable that a health-based DTC subscription brand is the play. All the macro factors are in your favour. You just need to make sure you optimize for these three things: - Build an incredible product Ai will soon kill your conversion rates if your product can be debunked - Nail your positioning (op) Ai will make building a brand easier. Why should customers choose yours? - Distribution-max Your advantage in ecom will always be your ability to compound attention that converts. Once you understand all this, you start to realize why ecom is the best mode to scale to a $1bn exit. If you are building in the ecom industry - I hope you appreciate how blessed we actually are. In a world full of doom & gloom, I can’t believe how bullish this industry is right now. It’s a generational opportunity. GOOD LUCK & HAPPY SCALING.

@nkecom Edge the customer is what ur sayin yeh?

Do you want to know the secret to writing ads that print so hard you can retire your whole bloodline? 
The worst part about running a brand is that no one tells you how to write winning ads. But everyone tells you they are the most important thing?

You do all the research: watching the youtube videos, reading the tweets, and searching reddit - but nothing makes sense.

Your ads just don’t convert.

So you decide to copy a few competitor ads instead.. 
But that doesn’t help either. 
The truth is - if you’re writing ads for your brand, then you’re probably focused on the wrong thing.

There’s one mistake that 79% of brand owners in the US make & it’s costing them millions. Because despite what they tell you - the key to winning ads isn’t learning how to write better hooks.

Or creating pattern interrupts…

It’s something else.

But before I let you in, there’s something you should know.  Once you learn this, you will never feel the same again. 
Because learning this one thing will make your ads print so hard that people will think you’ve found a cheat code on Meta.

Your CPMs will drop, Your CPC will get cheaper And your ROAS will increase… My name is nkecom & my ads have generated millions…. today I’m going to share with you the secret.

The number one way to create winning ads is by building tension.

If you learn how to create tension, you can sell anything.

Because once you have built tension, people feel invested. Especially if you hit relatable pain points & failed solutions along the way.

If you mention your solution straight away, then people aren’t emotionally invested in the problem you are solving. 
The key to writing winning ads is focusing on emotions first, building tension, then driving the conversion with logic. 
If you want to learn how to build tension… then READ THIS POST AGAIN.

@ecommmoose Playbook

We quietly ran a consulting program 🤫 We took 35 brands at $100k+ a month, & worked with them for 90 days. 4 hit their first $1M+/mo 6 scaled past $2M+/mo Multiple crossed $10M+/mo I filmed the exact playbook. Like, RT, comment "Playbook" (must follow) & I'll DM it.

@icantteachyou @Stoic_Ecom @nkecom valid

@Stoic_Ecom Tbh @nkecom advice always helped me

Who’s the ecom guy that ecom guys actually listen to?

@nkecom teach me

pov: you learned how to run ads 8 years ago

“What was the 2018-2024 Tucker Carlson run like before he became retarded?”

😂😂😂

Just "Persia" — it's cleaner

Tucker Carlson when he heard the news of Khamenei dying

imagine being years behind on public models lol

PS - The fact that the media was informed of the NEC decision before I was tells you everything you need to know about the way the Labour Party is being run these days. You would think that over 30 years of service would count for something but sadly not. 🤷🏻‍♂️

“They stayed a little back, off the front lines” Cunt.

excellently put Keir.

🚨 WATCH: A protester climbs the Iranian Embassy in London to replace the Islamic Republic flag with the pre-revolution Lion and Sun flag

هم‌میهنان عزیزم، شما با شجاعت و ایستادگی خود، تحسین جهانیان را برانگیخته‌اید. حضور دگرباره و پرشکوه‌تان در خیابان‌های سراسر ایران در شامگاه جمعه، پاسخی دندان‌شکن به تهدیدهای رهبر خائن و جنایتکار جمهوری اسلامی بود. یقین دارم که او این تصاویر را از مخفیگاهش دیده و از وحشت لرزیده است. اکنون، با پاسخ قاطع شما به نخستین فراخوان، یقین دارم که ما با هدفمندتر کردن حضور خیابانی، و هم‌‌زمان، قطع شَریان‌های مالی، جمهوری اسلامی و دستگاه فرسوده و شکننده سرکوبش را کاملا به زانو در خواهیم آورد. در همین راستا، از کارگران و کارکنان بخش‌های کلیدی اقتصاد، به‌ویژه حمل‌ونقل، و نفت و گاز و انرژی، دعوت می‌کنم روند اعتصاب سراسری را آغاز کنند. هم‌چنین، از همه شما می‌خواهم امروز و فردا، شنبه و یکشنبه (۲۰ و ۲۱ دی‌ماه)، این بار، از ساعت ۶ بعدازظهر، با پرچم، تصاویر و نمادهای ملی به خیابان‌ها بیایید و فضاهای عمومی را از آنِ خود کنید. هدف ما دیگر، صِرفاً آمدن به خیابان نیست؛ هدف، آمادگی برای تسخیر مراکز شهرها و حفظ آن‌هاست. برای رسیدن‌ به این هدف، تا حد امکان از مسیرهای مختلف به‌سوی بخش‌های مرکزی‌تر شهرها حرکت کنید و جمعیت‌های جدا را به هم پیوند بزنید. هم‌زمان، از همین حالا برای ماندن در خیابان آماده شوید و تدارکات لازم را تهیه کنید. به جوانان گارد جاویدان ایران، و همه نیروهای مسلح و امنیتی که به پلتفرم همکاری ملی پیوسته‌اند، می‌گویم: ماشین سرکوب را بیش از پیش، کند و مختل کنید تا در روز موعود، آن را کاملا از کار بیندازیم. من نیز در تدارک بازگشت به میهن هستم تا در زمان پیروزی انقلاب ملی‌مان، کنار شما ملت بزرگ‌ ایران باشم. باور دارم که آن روز بسیار نزدیک است. پاینده ایران!

Silence from Corbyn, Polanski & Sultana! LOL.