MJ (Peters) Smith

694 posts

MJ (Peters) Smith

MJ (Peters) Smith

@_mjpsmith

CMO @colab_software | Manufacturing 🏭 + B2B SaaS 🚀 | Former hardware PM @halmaplc ⚙️

Boise, ID Katılım Ocak 2012
1.3K Takip Edilen751 Takipçiler
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
Casually reading a @saastr article only to realize I AM CITED IN IT 🤯
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@techsaleshackz We promote BDRs to Enterprise AE at CoLab because we almost exclusively sell to enterprise. Much harder to make that jump, but exceptional BDRs can (and have) done it.
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Techsaleshackz
Techsaleshackz@techsaleshackz·
Decagon promoing sdrs to Ent AE Are we buying this or Is this a fake title
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Callie Cox
Callie Cox@callieabost·
Why is putting a onesie on a newborn one of the most traumatic experiences of parenthood?
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Adam Keating
Adam Keating@adamkeatingnl·
Stoked to announce CoLab's $72M Series C, led by Intrepid with Insight and Y Combinator tripling down. EngineeringOS will bring together engineering experts and AI agents to to make critical product decisions and turn design cycles that once took months into days. LFG! 🚀🤘
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@majamediaco Depends on company stage - but regardless of title, hard to find. At Series A, VP Marketing. Later, product marketing.
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Adam Keating
Adam Keating@adamkeatingnl·
Today, we’re officially launching AutoReview - the first AI peer checker for engineering teams. AutoReview analyzes your 3D models and 2D drawings against your checklists and guidelines, then adds markup and comments directly on the design.
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
Ok but wouldn’t it be brilliant if Jaguar let everyone freak out for one more day and then went “just kidding, here’s the real rebrand”
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@kyleplacy Jellyfish is an Insight portco right? They run a great marketing specific prompt training though their Center of Excellence! It’s “free” 🙂
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Kyle Lacy
Kyle Lacy@kyleplacy·
Best courses or classes for learn prompt writing? This 40-yr old needs some education.
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
If I had a dollar for every screenshot I’ve seen of the new Nike CEO’s LinkedIn profile….
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Adam Keating
Adam Keating@adamkeatingnl·
Stoked to announce CoLab’s $21M USD Series B led by @insightpartners with participation from all of our major investors! We're hiring across the board and looking for incredible people to help us help engineering teams deliver life changing products to the world years sooner! 🚀
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Jason Lalk
Jason Lalk@jlalk·
One of my favorite CMO's just updated their B2B website. Let's break down the key changes that we can all learn from:
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@Austen Step 1: what’s the most senior scope they do? (eg maybe they do all of product mgmt, so Senior Product Mgr) Step 2: compare that title to Chief of Staff Step 3: give them the more senior title of the two (or the one that’s better for their career path)
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Austen Allred
Austen Allred@Austen·
What's the right job title for a startup when you want a super scrappy person who can basically do whatever is asked, is self-sufficient, and learns quickly? But spans multiple departments/roles. Asking for a friend.
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
Shout out to the gate agents that know your carry on won’t fit in the arbitrary baggage sizer but will fit in the overhead bin, so they just let you on the flight. The real MVPs 👌🏼
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Manufacturing Happy Hour
Manufacturing Happy Hour@MfgHappyHour·
Taking a POINT OF VIEW has been a huge theme of the #IMSummit so far. @_mjpsmith delivered an awesome step-by-step process for how to do the HARD stuff in marketing. Create a POV that solves a problem for your ideal customer (not just defaulting to “the product solves it”).
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@NickB2005 Seems to occupy a similar niche to Justin Welsh’s contentOS which is $150 (although he may have offered it cheaper to start)
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Nick Bennett
Nick Bennett@NickB2005·
Finishing up my Creator 101 guide. This thing is a beast. 9 chapters. 200 pages. 60k words. 3-5 resources per chapter How much would you pay for something like this? Trying to see what my monetization path may be right now. Going to be building 201 and 301 levels, too.
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@andjdavies You’d think they’d have the common courtesy to at least pretend we aren’t dumb though 😉
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andjdavies
andjdavies@andjdavies·
@_mjpsmith I thought I just invited this by playing (or more probably, being) dumb 👀😅
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
I’m obviously biased, but I don’t think I’ve ever seen an industry collectively talk down to its customers the way agency owners like to talk down to CMOs 🤔
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@erikbison Yeah pretty much. Specifically when agencies paint the CMO as a villain or a fool in the story. Doesn’t make sense, if that’s your customer.
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Erik Jacobson
Erik Jacobson@erikbison·
@_mjpsmith Via implying whatever marketing strategies the CMO’s are doing is wrong (and will only be correct if they do what the strategy that the agency owner is selling)?
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MJ (Peters) Smith
MJ (Peters) Smith@_mjpsmith·
@NickB2005 You don’t do this Nick! It’s all the posts framed as “CMOs are dumb because they do this.” Most of your stuff is just good ideas that stand up on their own merit (no need to put people down in the process!)
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