agentmule
37.2K posts

agentmule
@agentmule
"The unlikely vehicle that took VICE News from art school hard-on to America's grandest journalism internship." -Gawker


It’s my turn in the barrel — I’ve just been laid off from AP after 23 years. I owe so much to my colleagues, past and present, and to the oh-so-many people who have talked to me, helped me, made me laugh. If you think you want my personal contacts, DMs are open.









Manhattan, 1931 — Before the skyline became a forest of skyscrapers.

A retailer with no advertising budget. Four thousand products on the shelf. A hot dog priced the same as it was when Reagan was president. Costco shouldn't be the most powerful brand in retail. But it is. The rule is almost annoyingly simple: cap markups at 14%. Most stores are at 20% or higher. Every dollar of efficiency gets handed back to the customer as a lower price. That's the flywheel. Lower prices bring more members. More members bring better supplier deals. Better deals bring lower prices. Run it for forty years and nobody can catch you. Ninety percent of members renew. Every year. For decades. You don't get loyalty like that from coupons. You get it from making people feel, every single visit, like they got away with something. Strip away the warehouses and the hot dogs and what's left is a simple decision: the customer eats first. Almost nobody has the discipline to actually do it.



















