Ash Donaldson

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Ash Donaldson

Ash Donaldson

@ashdonaldson

Nullius in verba. Words to live by for a Behaviour Design geek like me. Innovation & Design Principal of Tobias.

Gold Coast, Queensland Katılım Mart 2008
1.7K Takip Edilen2.4K Takipçiler
Ash Donaldson
Ash Donaldson@ashdonaldson·
@docbaty evidence alone never works. Need to follow up with benefits to the decision makers, then close with the risk of a dystopic hellscape if they proceed ;)
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Steve Baty
Steve Baty@docbaty·
How's my day going? After 18 months, hundreds of hours of testing; reports; weekly meetings; special sessions - just received word that the design option that absolutely won't work for customers is now the preferred option. Padding up...
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Ash Donaldson retweetledi
Mick Liubinskas
Mick Liubinskas@liubinskas·
Wow. @GriffithSaul from @RewiringAus is speaking at the climate tech festival. Such a positive force - thanks team. His book Big Switch is highly recommended. Come along: climatesalad.com/australian-cli…
Mick Liubinskas tweet media
Climate Salad@climatesalad

We are so excited that @GriffithSaul Founder & Chief Scientist of @RewiringAus is joining the list of inspirational event speakers at the 2022 Climate Tech festival on Dec 7. Early Bird Tickets till 31 Oct link in bio #ClimateTechFestival2022 #ClimateAction #ClimateTechStartup

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Ash Donaldson
Ash Donaldson@ashdonaldson·
@NathanaelCBR I would expect IT (Internal Territory, of which we have three), or ET (External Territory - got 7 of them).
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Ash Donaldson retweetledi
@evcricket@mastodon.social
@[email protected]@evcricket·
If nothing else the Van Gogh action has shown up a bunch of milquetoast climate activists worthy of blocking. "this is not the right way to get action" they say, after presiding over 30 years of inaction.
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Ash Donaldson
Ash Donaldson@ashdonaldson·
@wheelyweb @trib @RebelsAnimal We have a finite amount of attention each day. Advertising, apps, traditional and digital media are all fighting for that attention so they can survive in a competitive landscape. This is why a message or position needs salience. Otherwise it’s forgotten
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Animal Rising
Animal Rising@AnimalRising·
Supporters of Animal Rebellion have just poured dairy over the meat counters at Harrods calling on the government to support farmers in the transition to a #PlantBasedFuture
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Mick Liubinskas
Mick Liubinskas@liubinskas·
Hey @Qantas you announced that you were going to have ABC news in lounges. Skynews is playing. Please fix.
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Ash Donaldson
Ash Donaldson@ashdonaldson·
@wheelyweb @trib @RebelsAnimal If they can’t get attention being on brand, should they be committing ecoterror acts like killing execs or blowing up corporate headquarters? I’d prefer they throw soup and spill milk
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Ash Donaldson
Ash Donaldson@ashdonaldson·
@wheelyweb @trib @RebelsAnimal Good arguments. Being ‘on brand’ like glueing yourself to fossil fuel company doors. These things are so prevalent now, they no longer garner a mention in local, let alone international media.
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Ash Donaldson
Ash Donaldson@ashdonaldson·
@wheelyweb @trib @RebelsAnimal As I said - anything to stay in the media. To keep people talking. Reacting. Keep climate part of the conversation. We’re at a point of climate numbness. The old tactics don’t get in the news. Silence causes apathy. Maintaining salience is critical
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Ash Donaldson
Ash Donaldson@ashdonaldson·
@trib @wheelyweb @RebelsAnimal It’s a shitty circumstance that’s going to be much worse for lower income folks. I can afford to move higher, be renewable energy self sufficient, catch water and grow food. Most can’t. Many will be displaced in the coming decades. Conflict will ensue as resources dwindle
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Ash Donaldson
Ash Donaldson@ashdonaldson·
@trib @wheelyweb @RebelsAnimal Kids are running out of ways to make people listen. Climate strike effect has waned to zero. Even scientists supergluing themselves to fossil fuel headquarters or the doors of parliament don’t even garner any media space now
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