Rachel Cunliffe

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Rachel Cunliffe

Rachel Cunliffe

@cre8d

Web designer specializing in custom WordPress sites. Mum to four with 10yo leukaemia survivor.

Auckland, Auckland, NZ Katılım Ocak 2007
464 Takip Edilen2.2K Takipçiler
Nathan Barry
Nathan Barry@nathanbarry·
I keep seeing our company name written as KIT instead of Kit. Why? Is there something in our branding that makes people think it should be all caps?
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Christopher Hayles
Christopher Hayles@chrishayles·
@BretWeinstein I think you'd enjoy listening to Cal Newport's response to your position on AI. He's thoughtful, well reasoned, and appears to generally be a fan of yours. Would make for a good guest/conversation. youtu.be/CQHK_AlJTQc?si…
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Gwilliam
Gwilliam@TheGwilliam·
@lulumeservey I expect nothing less from John Doe, Frank Underwood, and Keyser Söze.
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Lulu Cheng Meservey
Lulu Cheng Meservey@lulumeservey·
I had watch this several times. This maneuver was extremely hard to pull off and he handled it masterfully. Background: last week The Telegraph ran a headline saying Spacey was now homeless. One of those things where it’s humiliating even to deny it. So Spacey completely flipped the framing: Instead of embarrassingly having to defend his solvency, he reversed the frame to speak from a position of high status. People have been so kind in offering him support that it would be dishonest to let them believe he actually needs the help! He doesn’t treat the “homeless” label as an indignity to recover from, but as an instance of sloppy clickbait that won him undeserved sympathy. In this framing, he’s graciously refusing to exploit the generosity of the many people misled by The Telegraph (which he makes look even more absurd by doing this via video showing a beautiful home in the background). Standout moments: > “I don’t usually make it my business to correct the media; if I did I wouldn’t have time for much else...” Starts with wry humor, to show he doesn’t take this too seriously and neither should you. By lumping all media inaccuracies together, he also casts doubt on other, way more damaging, news reports. Makes you wonder what else the media got wrong. > “I feel the need to respond — not to the press, but to the thousands of people who have reached out…to all of you let me say I’m touched by your generosity. Full stop.” He makes clear who his audience is and puts himself on the same side as them (momentarily to be united against The Telegraph). > “It’s a shame The Telegraph chose to undermine the work of their own journalist by selling him out with a knowingly misleading headline for the sake of clicks.” Pits the editors (dishonest) against the journalist (“wonderful”). He’s not offended on his own behalf, but standing up for the journalist. Also shows he’s not antagonistic toward all media. > “I said I was living out of hotels…going where the work is, just as when I started out in this business. I’ve been working nearly nonstop for a year and for that I have so much to be grateful for.” He’s obviously saying that he’s getting a lot of work and his career is as strong as ever, but framing it as gratitude instead of a rebuttal shows confidence and is more convincing. > “There are many people who are indeed actually living on the streets or in their cars…and my heart goes out to them. But it is clear I am not one of them, nor was I attempting to say I was.” This was particularly elegant. It’s hard to say “hey don’t call me that” without seeming to denigrate people who are “that.” The way Spacey frames it is that there’s no shame in financial hardship, but he simply wouldn’t want to accept sympathy for a struggle he hasn’t endured. Lastly, note that format matters. This wouldn’t have been nearly as effective in writing. Video was the perfect format, given the “show don’t tell” home in the background and the fact that screen presence is his superpower. Whatever else you might think about Kevin Spacey, it’s hard to watch this and walk away thinking he’s actually homeless.
Kevin Spacey@KevinSpacey

In gratitude 🙏🏼

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Lori Eakes
Lori Eakes@loloeakes·
@hashjenni The Diplomat on Netflix - 3 seasons - smart, serious, funny, love all the characters/actors....
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Jenni
Jenni@hashjenni·
Can someone please recommend a Netflix show that’s actually addictive, the kind that makes people stay up all night and finish season one in one sitting?
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Alyse
Alyse@mrs_alyse·
I legitimately don't know what to get my parents for Christmas. I found a bag of gadgets we bought my dad over the years that he never opened. My mom is rarely happy with anything. Buying "experiences" doesn't work either since my mom refuses to go anywhere.
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Tom Critchlow
Tom Critchlow@tomcritchlow·
If I wanted to print on demand a print run of books (<20) but at max quality. What service should I use?
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the joe phase
the joe phase@thejoephase·
the ultimate definitive one-shotted bingo card.
the joe phase tweet media
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
@CarlosFreytesJr @BpopeTV I think about that episode of Black Mirror regularly - get people hooked on AI then keep hiking the prices and then add the ads in. Imagine all that ChatGTP copy going out in the world with ads inserted in the middle…
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Carlos Freytes- AGENTS OF FANDOM 🇵🇷
@OgLakyn @BpopeTV It’s at least two Black Mirror episodes, because there is no doubt that this “service” will come with a monthly subscription cost that they will be able to increase astronomically over time by exploiting our emotional attachments. (Season 7, episode 1: “Common People”)
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
What software do you use regularly that (refreshingly) doesn’t use/mention AI inside the product? My list begins with @basecamp from @37signals
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
Hi Michael, I saw a link to your sign-up via a Facebook publishers group today (copymight.kit.com/jeremy), but felt a bit suspicious to be promised $100 for filling in a form without knowing who was behind this, or a link to a privacy policy or website so hunted around and found the website but it didn't have any names on it. Then found your twitter account! For transparency I think it'd be super helpful to show who is behind this.
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Michael Hodson
Michael Hodson@GoSeeWrite·
OK, I haven't been very active on Twitter for a long, long time and frankly don't know who is still on here, but... I just started a job with a company that is going after AI companies for stealing content, including digital content from bloggers. If you want info, ask!!
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
@JohnONolan I'm currently using Feedly but would love to see other ideas in the space!
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John O'Nolan
John O'Nolan@JohnONolan·
it’s 2025 and I’m considering possibly one of the worst ideas imaginable: building an RSS reader
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
Authentic photos matter even more now: cre8d-design.com/2025/11/authen… Recently, I’ve found myself counseling clients not to add obvious facial filters or provide AI-generated headshots. It’s tempting, I get it. They are fast, fun, and easy to use, and at first glance and on the surface, they might look professional, suitable, and maybe even amazing. Dig a little deeper, look more closely, however, and we go back to the original question: Does it look real? As soon as I see a portrait image that is AI-generated or heavily filtered, I lose some trust and become suspicious: what else is not as it seems around here? As social researcher Brene Brown says, trust is built through a series of small “marble jar” moments, and when someone has to say “trust me!” at a critical moment, that’s a red flag. People are not perfect, and our imperfections, our unrounded, quirky personalities, are what make us memorable, what makes us who we are. If we all talked and looked the same, the world would be so bland, boring, and forgettable. Yes, photos need to present us well, but they need to be real, raw, honest, and authentic. The internet is being flooded with AI-generated safe and homogenous “beauty”, averaged from all notions of what users like. It ends up looking cheap and deceptive, and all the same. Once trust is broken, it’s harder to rebuild. Resist the urge to use AI to create your professional headshots. Be all the human that is you.
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
In this week's issue of Best Served Hot, you get exclusive trend analysis for the top 2,000 food blogs, including: * The most popular time to publish a new recipe is 8-11PM ET. * Permalink structures (92% use the same!) * The use of RSS tracking codes * How top blogs are addressing AI use through policies and statements. See more at: bestservedhot.com
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Rachel Cunliffe
Rachel Cunliffe@cre8d·
When my son got leukemia, a good friend said to me, call it what is it. Don’t tell him or his siblings only that it’s cancer, tel them it’s leukemia, a type of blood cancer. Cancers all have very different prognosis and treatments. She made the mistake of telling her children that her father was “sick”, not having lung cancer. Her son then got upset anyone said they were feeling sick, or someone was off school sick etc. He was worried that they would die too. Explanations and words used need to be accurate.
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