drew forrest

@michaelmiraflor One problem: you don’t realize how important FaceID is until you don’t have it 🥲 returned my Zenni’s bc FaceID doesn’t work with their new identity feature thing

The glasses / eyewear market is at the forefront of the public privacy debate. Battles being fought silently out in public every day. Offense and defense.

@michaelmiraflor Probs not in the near future. Only seems relevant for the bigger shops and in this hyper margins era it’s harder to stretch ppl if they’re all moving together. Although ironically, this is basically the indie agency model.

@drewjforrest I experienced it for a year that I was on the creative agency side (on the strat side)... I wonder if I'll ever experience it again.

Few things more potent than an elite Strategist + Creative Director duo. Even moreso than the older school Creative Director + Copy Chief duo. Both nearly gone given how agencies have unbundled but man... when it works, that partnership is intoxicating for all involved (esp clients).

@michaelmiraflor Interested!

Hey.

A robotaxi from the future. Made for riders of today. Thrilled to share our first-ever commercial with the world. We can't wait for you to experience your first rides in the not-too-distant future. 💚 @zoox

hunter schafer posted a 8 minute and 34 seconds long tiktok story about trump government and how it changed her passport gender from female to male. please listen carefully and with attention to everything she's saying. part one.

@kennandavison Icon 👀

Excited to introduce Icon, The First AI Admaker. We’re backed by Peter Thiel’s Founders Fund & execs of frontier AI labs like OpenAI, Pika, & Cognition. Icon (icon.me) is like ChatGPT + CapCut, but for making winning ads with AI in minutes. How it works: 1. Icon looks at your video library & tags scenes (e.g. "close-up," "unboxing"). These scenes become reusable clips used as lego blocks for making ads. 2. Prompt Icon’s AdGPT to generate scripts focused on specific angles & audiences. 3. Icon finds perfectly matching clips for every script scene & generates an ad that is 80-99% complete. 4. Make edits with our CapCut-like video editor until you're happy. 3-person creative teams make 30 ads per month. With Icon, they make 300. We co-built Icon with $100M+ revenue brands like Ridge, Jones Road, Immi, Backbone, & MUD\WTR to solve big pain-points: 1. Making lots of ads is extremely painful. Icon helps you automate the tedious parts of scriptwriting, scene matching, video editing, audience research, UGC creation, & more. 2. AI-generated ads look like trash. Icon remixes your existing footage into new ads, matching your production quality & maintaining brand aesthetics. 3. Existing solutions charge $2K-$30K/month for: 🔍 Competitor ad spying & cloning 📈 Creative analytics 📹 Custom & stock avatars for AI UGC 👥 Audience research 📁 Video storage & tagging Icon does scriptwriting & video editing on top of everything above for just $999/year (their margin is our opportunity 😉). If you’ve made it this far, we have a surprise for you 👇🏻

@rsrouse Need creative help? Cc @niceandfrank Can’t wait for Malk to be at our Brooklyn Costco

MALK will do 9 figures in revenue in 2025. We’ll spend ~$15M in advertising/marketing. Meta will be < 10% of that. AMA

@michaelmiraflor @rohanrkumar Waiting for someone to figure out what digital goods for the masses outside of gaming looks like…?other than hoarding a .jpg ha.

@rohanrkumar Controversial take! I agree. Also a broader audience with clear willingness to pay (or have their parents pay).

Nike pivoting their digital goods strategy away from NFTs to virtual goods in game environments more or less mirrors the industry's overall trajectory.

@dennishegstad DREWVB84 // this may be SF specific but worth a try

doe anyone have a Waymo invite code?

“Donald Trump is a hustler who is trying to hustle women out of their rights and hustle Americans out of their money… He’s selling more than watches and sneakers. He’s selling bigotry, misogyny, division, chaos, and confusion.” - Cardi B 🗳️

I installed a box high up on a pole somewhere in the Mission. Inside is a crappy Android phone, set to Shazam constantly, 24 hours a day, 7 days a week. It's solar powered, and the mic is pointed down at the street below walzr.com/bop-spotter

@michaelmiraflor The slack referrals on this link are probably out of control

Source: adage.com/article/digita…

AdAge: Inside Nutter Butter's Bizarre TikTok Strategy - What Brands Can Learn From The Absurdist Humor "... it’s the culmination of a social strategy Dentsu Creative and Mondelēz have been fine-tuning for roughly three years to help the brand stand out in the snack aisle."

Just gonna leave this here. My heart goes out to Oakland and its fans today ❤️

@RimaB @aishamadeit archive.ph/2024.09.15-112…

@aishamadeit Is there a non-paywalled version?? I’d really like to read

my favorite new york social code is when a lone person needs to get a stroller up the subway stairs. nearly instantly, a stranger picks up the other end of the stroller, helps carry it up, then departs as quickly as they appeared. no words are exchanged. eye contact is minimal.

@FrakThePerson @G_Eazy @rone @PatBevPod @patbev21 Wowwwwwwww

Man was just sitting down to watch one of my favorite pods & wasn't expecting this.. Huge love to @G_Eazy & @rone for the flowers🫡

@michaelmiraflor you need a referral code

My haul from the Taschen sale.

@VictoriaFutures What happened? (Rhetorical, but also… not)

This sparked a big conversation about everlanes OG social which back in the day was truly amazing.

Time difference made no difference, no surprises here 😏 @usabasketball #Olympics