Epic® Fly Rods

Love New Zealand 🇳🇿

@Feargal_Sharkey @FishLegal_ @pickeringfish 👏👏👏

I cannot even begin to underline to you what a victory this is for @FishLegal_, @pickeringfish and ultimately every river in the country, just immense. The scandal is that they had to take this case at all and the 16 years the EA have wasted. I now look forward to discussing with @EnvAgencySE the exact detail of the plans they are now going to put in place to save the Upper Lea from extinction.

@ashvinmelwani ILLUMINATI

🚨 Obvi’s influencer program didn’t just scale — it became a full-blown moat. Want to know how we did it? We built a system where 100+ brand ambassadors and 30+ long-term creator partners were posting about us daily. ❌ No upfront payments. ❌ No flaky one-offs. ❌ Just a steady stream of UGC that actually moved product. Most brands gamble on influencer marketing. They pay big upfront fees, only get “one-and-done” posts, and develop long-term leverage or longevity. But we took a different route. Instead of chasing creators, we built our own “influencer Illuminati” — a structured program that: - Starts with smart product seeding (low risk, high signal) - Converts winners into performance-based ambassadors - Elevates top performers into compounding, long-term partnerships That’s why our influencer program is one of our most consistent and cost-effective growth engines. I broke it all down in a recent presentation with @yctheman — frameworks, real tactics, and the painful lessons we learned the hard way. Want the deck? Drop “ILLUMINATI” in the comments, and I’ll send it your way. 👇🏽

‘This is the price of the dairy boom’: Selwyn residents confront council about nitrate contamination of drinking water. #TooManyCows #nzpol thepress.co.nz/nz-news/360588…

@Feargal_Sharkey @TGOMagazine 👏👏👏👏

Well what do I say. 😳😳😳 There I was, reading the March edition of The Great Outdoors magazine @TGOMagazine, perusing the 2025 readers awards, best outdoor equipment brand, @paramooutdoor, 👏 👏👏 online retailer, @ultralightoutdoorgear, 👏👏👏 when BAM!!! there it was, campaigner of the year, Feargal Sharkey. Totally unexpected, totally shocked, totally delighted. Huge thank you to all of the readers and everyone at TGO mag. Thrilled and excited. Now can anyone recommend a pair of walking boots with a slightly wider fit than Moab gore-tex? 😎

@SawyerMerritt Land Rover and Range Rover have been doing this for years

NEWS: Tesla says the new Model Y headlight are Matrix LED headlights. In a couple months Tesla will introduce automatic adaptive driving beams. When cars are coming at you the lights will turn off to the oncoming traffic so they don’t get blinded. Via Jay Leno’s Garage

The state of freshwater in NZ is a little depressing. Rivers and lakes are not for increasing profits. Pollution should be treated as a very serious crime in NZ. It shouldn’t be fines. Fines don’t work especially for wealthy people! thepress.co.nz/nz-news/360573…

We have to kick plastic

Read this carefully: “Last year, New Zealand taxpayers forked out more money for the ongoing clean-up of a single mine site’s acid drainage in waterways, than the entire coal mining sector brought in through royalties” forestandbird.org.nz/resources/coal…

@y6pbCCdSNRXlFI0 👏👏👏👌🏽

今日は、大阪フィッシングショーですね。フィッシングショーで関西に来られる方をガイド。。。なんて話があるわけがなく、一人釣行です。さて、一人の寂しい釣りですが、やりました！！今年初の90オーバーです！！鯉のフライを流行らせよう！

💥Getting Epic in Chile 🇨🇱 Epic Ambassador @mpaflyfishing with a bar of silver 👌🏽. 📸 @jjayestaran - @huellas_chile #epicpeople #epicflyrods #flyfishing #girlswhofish

ECan ‘catastrophic failure’ as regulator, says leaked report’s author... (And it's not just ECAN - other regional councils have been captured by the dairy industry) newsroom.co.nz/2024/06/26/eca…

The magical new Trutta mid-arbor fly reel. Available in 4 tasty flavors 👌🏽 #epicflyrods #epicflyreels #flyreels #flyfishing 🎥 @208media

💥 SNAP💥 A stunning Snapper capture by Epic Ambassador and renowned fishing guide Gian of @kingstobefound fame. A day out with Gian is a day not to be missed! Gian has been field testing our soon to be released Titanium Fly Rods 😱 #epicflyrods #flyfishing

NEW RELEASE! ⚡️ The Hubless Fly Reel is Back! We’re proud to introduce the stunning Trutta fly reel. An Epic take on a classic small trout clicker reel—marrying classic functionality with modern ingenuity. epicflyrods.com/collections/tr…? #epicflyreels #epicflyrods

💥Special Deals on for a very limited time - don’t miss out on something Epic 💪💥 epicflyrods.com/collections/bl…

🤣 Getting Epic with @208media #epicflyrods #epicpeople #flyfishing

Absolutely remarkable footage from our mate Gian of Kings To Be Found fame. The Kingfish adventure of a lifetime awaits on the flats of beautiful Tauranga Harbour, New Zealand. 👌🏽 #kingfish #kingstobefound #epicpeople #epicflyrods

⭐️⭐️⭐️⭐️⭐️  “5 Stars all the way” The amazing 590G 5 weight Graphene Fly Rod. Set yourself free. #epicflyrods   epicflyrods.com/collections/ep…

Epic Ambassador @pov_fly_fishing_nz getting amongst it 👌🏽 #epicflyrods #epicpeople #flyfishing #browntrout

Fly Selection and Other Tactics    Let's look at some proven approaches that will help you bring more fish to the net. epicflyrods.com/blogs/news/fly…