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ericosiu
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ericosiu
@ericosiu
Founder - building managed company brains @ singlebrain, ad agency @singlegrain, Investor. Member: @YPO Beverly Hills Podcaster: Marketing School, Leveling Up
📸 IG: @ericosiu, 📍LA Katılım Nisan 2010
3.6K Takip Edilen43.6K Takipçiler
Fable 5 just turned my company into a video game.
The best games keep people engaged through clear goals, visible progress, and meaningful rewards.
Why can't work do the same?
I think this is where businesses are headed.
Want the blueprint to build this for your business?
→ Like this post & retweet
→ Comment "GAME"
→ I'll send you the full blueprint 100% FREE.
Must be following me to receive the DM!
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Who’s an amazing AI operator in NYC?
Tomorrow (Tues), I’m hosting a dinner that includes 9-10 figure operators from Howard Hughes, Bissell, SmartAsset.
@APompliano and @businessbarista will also be there.
Have spot for exactly 1 more. DM me if interested.
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i keep a running doc called “things i’m not doing anymore” and look at it monthly
really simple way to live a happier & more productive life
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ericosiu retweetledi
The mega bull case for AI infrastructure would be *if* market share shifted away from certain frontier labs with 90%+ inference margins toward cheaper models, whether open-source or closed.
It would increase the ROI on AI spend for end customers by increasing intelligence per dollar, which would drive incremental token demand. Margin dollars would effectively get redistributed from the frontier labs to AI infrastructure providers. The infra winners would be those with the lowest per token cost and the winners at the model layer would be those with the highest token efficiency.
There are many reasons Jensen is so focused on open source, but this is likely the most important one as I think he is probably less worried about a monopsony these days. Lower margin % at the model layer = more margin $ at the infra layer all else equal.
With SpaceX and Meta being vertically integrated and possessing the #3 and #4 models respectively it is more possible than ever. Note that Grok 4.5 is ahead of Fable for some useful tasks at a much lower cost, so ranking them #3 is conservative.
This is not happening yet. Cheap, mostly open source tokens are likely the majority of volume today but the majority of economic value is still accruing to the most intelligent models. Might change though.
We will see.
Cassandra Unchained@michaeljburry
This is true as I have heard this from contacts in the Valley. Goes with my pinned post. The AI race is shifting from bigger models to cheaper, smarter systems cnbc.com/2026/07/10/the…
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Hermes desktop is EXCELLENT for context management.
It's now my favorite way to use AI agents on my computer.
Here's why:
ericosiu@ericosiu
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Every team is going to need a Single Brain.
-Your CRM knows the deal history.
-Gong knows the customer language.
-Slack knows what the team is actually doing.
But none of it compounds if it lives in separate tabs.
You wouldn't let your team work with no shared memory, so why are your tools still doing it?
This is the idea behind Single Brain: one shared memory layer for market intel, strategy, content, campaigns, measurement, and client context.
ericosiu@ericosiu
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ericosiu retweetledi
The job that AI was supposed to replace is experiencing the opposite of the expected outcome. Software job postings are outpacing other fields.
Why is that? If you lower the cost of production of something that has lots of use cases, people want more things produced. We’ve seen this play out in the industrial world constantly, and now we’re finally seeing it in knowledge work.
Because software now is much lower to cost per unit, people want way more of it. So we start to use software for all new things and people and companies light up more software projects than ever before.
But because the job itself is not fully automated (and likely won’t be for as far out as we can see), you still need people that understand these systems to maintain the code, decide what to build, run it over the long run, update it, and more. That all requires people to do work.
The same thing is going to happen in many other fields as well as we bring down the cost of production of previously extremely scarce areas of work. Agents will cause more abundance than replacement.
Marc Andreessen 🇺🇸@pmarca
Technology increases productivity → cost of output falls → demand for output rises → more total output gets built → more jobs (and at higher wages).
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ericosiu retweetledi
ericosiu retweetledi
How to manage multiple AI agents at once:
I run 10 to 15 parallel AI agent threads a day. Some days even more.
Hermes, OpenClaw, Claude Code, Codex, all going at once.
But the problem is more agents doesn't equal more output.
Past a certain number of threads, you lose context. You forget what you told which agent. You duplicate work across two threads doing the same job.
This is how we're solving for it:
ericosiu@ericosiu
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The Printing Press now prints SELF-LEARNING CLIs Every CLI it prints from now on leaves itself notes, so your agent gets smarter every run. Real benchmark in the video: same question went from 10 calls to 2 calls. Printed an ESPN CLI before the World Cup existed... it taught itself how to find results. @ppressdev (SOUND ON!)
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ericosiu retweetledi
Sol 5.6 has been kicking Fable 5's but in some aspects of marketing.
Some examples:
It does a tremendous job of extracting my YT thumbnail identity and coming up with new concepts based on a video I just recorded.
I also asked it to adjust the Claude logos to the 'Fable 5' logos, and it did so with no problem.
When I asked it to extract the best moments from my longform podcast to shortform and to 'start with the hook', it did a fairly great job - I'd say 8 out of 10. Enough to hand it off to our brand team to take on the rest with big time savings.
Then when I asked it to analyze the best growth opportunities for Amazon, it chose Amazon's new 'Supply Chain Services' as a big opportunity. Fable 5 chose 'Same Day Grocery' (which I disagree with).
Sol 5.6 just kinda figures out what it needs and gets it.
Fable 5 needs all kinds of permissioning. The stop and go is annoying.
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