Billy.

@rorysutherland I remember reading one of Vaclav Smil's books about how average U.S. house size has been creeping upward for decades. Not only is this an economic solution but a sustainable one. I imagine one of these pod homes has about 20% of the raw material involved in an 'average' U.S home

How to solve the housing crisis, Australian edition. NB One AUS$ = 50p or 62 cents. havenpods.com.au

5/ @rorysutherland in his talk showed how presenting min per x miles is different psychologically from miles per hour: at higher speed it takes 20 additional miles per hour to gain a min/10 miles. In fact in paper (graph below by Peer/Gamliel) authors missed Jensen's inequality.

*don't need the work

Observation Most of the people I work with (agencies) post very infrequently on LinkedIn. Perhaps at the extremes, you have very heavy users (t=time posting; m=£suceess); no work = post; don't need the = post. In the middle (the people doing the work), you have far less. ?

@tomfgoodwin @the_supplement @rorysutherland

@tomfgoodwin @the_supplement @rorysutherland Interestingly, my local paper does this. Pay per article (about 1£); pay via swish (mobile based payment takes 15 seconds). Should be the norm.

I had always believed that auto renewal on subscriptions heavily reduced people's propensity to subscribe to things. And it seems I may be right. In short inertia selling does not work when people become aware of their own inertia. papers.ssrn.com/sol3/papers.cf…

Can you imagine saying to someone in 1900, "One day we will be able to take a photo of the moon from a devise only slightly larger than a playing card, view it instantly, and then share it with people from around the world" Technology is amazing. #galaxy

Funny. Last sentence ends with "at monopoly prices". From 'The Unaccountability Machine'.

Why did past societies build so much "useless" beauty everywhere — and why did we stop? It might be a measure of a culture's health... (thread) 🧵

Knotted wire brush wheels are the Joe Pesci of the tool world. Luckily, I managed to get out of this unscathed!

@nntaleb Could say the same about most business consultants.

The problem with academia is that those who truly know often don't teach, and those who usually teach often don't truly know.

@rorysutherland Yes. The frequency thing also applies to a lot of business systems/processes imo. Lots of time invested in training sessions (ariba ordering, for instance) for people that use it at low frequencies. Training > wait 4mnts for need > have to get someone to walk you through anyway.

On a more serious note, these things are not really about intelligence or ability, they are about frequency. Very few people fly frequently enough to achieve a sense of fluency and mastery over online check-in machines. It is always a system 2 experience.

@JPCastlin @markritson Ritson is only seen on LinkedIn these days...

@garyforss I'd ask the granddaddy himself, @markritson. Surely no better man for the job.

Does anyone have any (robust) case studies that support a rebrand/brand refresh programme? I know things like Mastercard 'worked', but I need cases with results, etc. Any ideas/resources you might recommend? Thanks!

@zoescaman Yep! Has this - and also a sudden fear of washing hair - with both mine. As mentioned by someone, I think it's a control thing. Took a while, but I try and frame it as a challenge 'can you make the bath' 'can you put the bubbles in' 'can you hold the sower head' etc.

Made it on the local news with the vintage fairground mission! Strangely proud of this, despite the camera adding EASILY more than 10lbs. If you're interested, the progress cam be followed on Instagram @@riversvintageamusements

@justinowings @rorysutherland Similar feeling (I was there a couple of weeks ago). It isn't really discretionary at all; it's expected. And it's expected for basic task fulfilment (pouring a pint). It's essentially consumers subsidising restaurant worker wages. Owners must love this, but beyond that?

Tips are so loathed in the States because, now, so many Point of Sale devices — now used at many fast food restaurants —default to prompt for a tip. The tip numbers start at 18% or higher and it's work to say "No" or sheepishly put in a reasonable figure for your cup of overpriced coffee or not-cheap-anymore burger and fries. These defaults put customers in a bind, making them feel extorted if they pay and cheap if they don't. And it's all happening as the judge of your behavior stands staring at you across a countertop. It's a story of defaults gone awry + the social judgement opposite of your kiosk McDonald's extra burger effect.

I am one of the fraction of people who welcome this. It should be voluntary, but it is good if more people are judiciously generous. Why? Because there are many aspects of good service which it is impossible for an employer to codify or quantify. telegraph.co.uk/business/2024/…

Just seen this on LinkedIn (from EBI). So, in addition to pro stock pickers being no more successful than cab drivers, experts in marketing are no better at predicting ad success than the toss of a coin. What a time to be alive.

We've only scratched the surface in terms of the work we need to do, but we're having fun and learning loads along the way. 🎠

The most recent project is the total rebuild of this little aeroplane ornament. Again, it is original, likely 70 years old, and made of rolled tin. I will add 'panel beating' as another new skill I need to learn.

Little thread about my hobby project (a needed diversion from marketing/research). My wife & I are in the process of restoring several vintage fairground rides. We had them shipped from the UK > Sweden earlier this year. We have three rides built between 1930 and 1950.