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Stories shape how we see the world—and too often, rural communities across the United States have been seen through a narrow lens despite making up more than 50 million people. Repicturing Rural is a call to change that. With data-led insights, a curated visual library, and bespoke Custom Content solutions, Getty Images and Land O'Lakes are empowering brands to tell richer, more accurate stories that reflect the complexity and humanity of rural life. The result? Storytelling that doesn’t just capture attention—but builds understanding and meaningful connection. For over 30 years, Getty Images has been helping brands and marketers to craft stories grounded in truth, context and creative confidence. Explore more with Picture This Nation: America’s 250th, a curated storytelling resource hub by Getty Images’ content experts ➡️ bit.ly/4vg5DNr Stay tuned for more content and inspiration throughout 2026 | #GettyImages #PictureThisNation #Creative | @GettyCreativity

We brought K-pop, concerts and metal bands together at our latest Create by Getty Images event in Bangkok. Here’s a look behind the scenes 🎥 After identifying a gap in large-scale Asian live music content, we turned insight into action. Over three days, our local creator community came together to learn, connect and build something big 💥 36 creators captured 28 Thai pop groups, metal bands and rappers in an actual Thai music festival—featuring hundreds of extras and 36 professional models. Led by Getty Images and iStock's Creative team, the shoot set out to move beyond clichés, capturing the energy, style and emotion shaping music culture across the region today. The result? Standout visuals for brands looking to engage with Asia’s dynamic culture and communities. To learn more about the Create by Getty Images event series, click here: gettyimages.com.au/create-event @iStock @GettyCreativity

Since 1926, Route 66 has symbolized freedom, resilience, and the spirit of adventure. 100 years later, its legacy of neon signs, roadside diners, small towns and endless horizons still shapes the American travel story today. From transportation and car culture to road trips and legendary highways, Getty Images’ archival and creative libraries expand the freedom of the open road as well as automotive history. Beyond this, Getty Images’ VisualGPS research platform reveals that travel’s visual landscape is undergoing transformation. Travelers no longer just choose destinations—they choose emotions. Social media aesthetics, streaming culture, and gaming have turned atmosphere, identity, and “vibe” into the new compass points for travel inspiration. What does this mean? Visuals must evoke how a place feels, not just how it looks—emotions-first immersive storytelling that highlights unique experiences, cultural exchanges, and otherworldly adventures. Route 66’s 100th anniversary reminds us that the journey matters just as much as the destination. Explore more with Picture This Nation: America’s 250th, a curated storytelling resource hub by Getty Images’ content experts ➡️ bit.ly/4vg5DNr Stay tuned for more content and inspiration throughout 2026 | #GettyImages #PictureThisNation #Editorial #Archive #Creative | @GettyCreativity 📸: Getty Images

There isn’t just one way to picture this nation. It lives in the quiet corners and the crowded streets. In front porches and fire escapes. In neon-lit diners, desert highways, backyard barbecues, and city stoops. It’s in the places we come from and the spaces that make us feel like we belong. From the Pacific Northwest to Key West. From the rocky edges of Eastern Maine to the vibrant streets of East LA— and every place and story in between. This is a nation shaped by millions of moments, perspectives, and lived experiences. Getty Images’ vast creative library hosts millions of high-quality images and videos that represent the spaces, places, and faces of everyday life—all driven by real-world insights and expertise from our expert Creative team and thousands of content creators. Through close collaboration with partners, ongoing creative trend analysis and custom-created visuals and collections, Getty Images works with brands and marketers to tell more impactful stories of modern day. Bringing together generations of visual history, Getty Images presents Picture This Nation, a curated storytelling resource hub that equips brands and organizations with the content, insights and resources to accurately and meaningfully commemorate America's 250th anniversary. Find the American story only you can tell - with Getty Images ➡️ bit.ly/4vg5DNr Stay tuned for more content and inspiration throughout 2026 | #GettyImages #PictureThisNation #Creative | @GettyCreativity

Introducing Picture This Nation... For 250 years, the story of America has unfolded across cities, communities, movements, and everyday lives. Some moments changed history. Others quietly shaped culture. Many are still waiting to be discovered. As the United States approaches its 250th anniversary, storytellers across industries and organizations will be exploring the nation’s storied past and how to tell their story in their own unique way. At Getty Images, we’ve spent decades documenting these stories. Through one of the world’s largest privately owned archives and a global network of photographers and videographers, we help creators bring the complexity of American history, culture, and identity into focus. Today we’re launching a new visual resource hub designed and curated by our content experts to support storytellers in their journey to accurately and meaningfully commemorate this milestone. The page provides special curations, collections, data-backed resources and custom production capabilities to help brands, filmmakers, agencies, publishers, and cultural institutions drive storytelling that represents and build trusts among audiences. Find the American story only you can tell - with Getty Images ➡️ newsroom.gettyimages.com/en/getty-image… Stay tuned for more content and inspiration throughout 2026 | #GettyImages #PictureThisNation #Editorial #Archive #Creative

Small Brands Have Big Opportunities This Winter Games Season 🏂✨ Discover the top Winter Olympics trends SMBs can leverage to build relevance, resonate authentically, and show up with cultural awareness: newsroom.gettyimages.com/en/istock/wint… #VisualGPS #iStock #WinterOlympics #SMBMarketing

Consumers prefer modern, intuitive tech visuals 3x more than futuristic clichés. Learn how simplicity and expression are shaping the next era. gettyimages.com/visualgps/crea…

Wishing everyone peace, joy, and creativity this holiday season. 🎄 bit.ly/48VYRlw

Personalization is no longer curated, it’s chaotic, layered, and expressive. Explore how brands can reflect this new era of individuality through the lens of VisualGPS. gettyimages.com/visualgps/crea…

Get into the holiday spirit with this month's festive & free illustrations from iStock! bit.ly/3WtEWUG

Wishing a Happy Hanukkah to all those celebrating! bit.ly/3Rlj6RX

Creators, community, and culture came together in Mexico City for our latest Create event—where ideas soared and visuals got redefined. See why this matters. gettyimages.com/visualgps/crea…

Small businesses are entering a year where standing out visually matters more than ever. iStock’s newly released 2026 Marketing Trends reveal three big shifts shaping how SMBs will create and compete next year. Get inspired for 2026 here➡️ newsroom.gettyimages.com/en/istock/isto…

Make it merry, make it bright. ❄️

This #HumanRightsDay, let’s reaffirm the values that protect dignity, freedom & equality for all.

Visual storytelling is more than aesthetics, it’s cultural relevance. Learn how brands can elevate their narratives around Saudi Arabia with data-backed insights from VisualGPS. gettyimages.com/visualgps/crea…

Creativity drives progress. Here’s how to make your visuals resonate in an ever-changing world. gettyimages.com/visualgps/crea…

This International Day of Persons with Disabilities, explore our growing collection of visuals that authentically portrays life with disabilities. bit.ly/40zkgfS #IDPWD

Discover actionable tips on how to add authentic, human‑made elements to your visuals by embracing mixed media art. gettyimages.com/visualgps/crea…

Back in September, Getty Images and @iStock hosted a new edition of our Create by Getty Images series, this time in the heart of Mexico City! 🇲🇽 Over an energizing weekend of community-building and hands-on upskilling, we brought together 10 regional creators, a vibrant cast of diverse Mexican models, and delivered 30+ shoots, including Custom Content sessions tailored to our customers' needs. With visual media playing such a central role in how people in Mexico connect with brands, our #VisualGPS research shows that three of the top five preferred image types feature relatable, everyday moments. This edition focused on refreshing our content through the lens of real life in Mexican homes, streets and culture. Our creators captured three core themes that shape daily life across the country: Family Celebrations, Casual Gatherings, and Intimate Moments. We also supported several 1:1 shoots exploring physical activity, workplace life, pregnancy, and experiential travel—ensuring we represented a broad spectrum of Mexican experiences. Explore the behind-the-scenes moments and see the craft, collaboration, and talent that define Getty Images’ and iStock’s global network of exclusive creators, delivering truly differentiated visual content for our customers across the LATAM region and beyond. 🌎 Learn more about the Create by Getty Images series: #GettyImages" target="_blank" rel="nofollow noopener">gettyimages.com/create-event#G… #GettyImages #iStock #CreateByGettyImages #CreateMexico2025 #Creative