Infillion

In a world full of digital noise, consumers crave real connection. Join us in the #EqualityLounge at #AWNewYork24 to explore storytelling, social impact, and meaningful brand connections. RSVP: thefemalequotient.equalitylounge.com/adweek24

“How can we embrace diversity in healthcare without effective communication? #InfillionAtCannes panelist @drjrutland pointed out, 'Medical training often overlooks how to communicate with diverse populations, leaving many feeling unseen.' Let’s address this. #CannesLions2024

Our #CannesLions2024 panel highlighted the synergy between culture and tech in humanizing health. @Havas' Oodaye Shukla stressed the importance of diversity in #AI councils: 'How can we avoid bias without diverse perspectives?' Let's build technology that reflects everyone.

.@AmemedaRalston at #InfillionAtCannes emphasized the need for holistic healthcare: 'In order to treat people properly, clinicians must see the whole spectrum of their being. People aren't black and white; they're shades of gray.' #CannesLions2024

This week at #CannesLions2024, @littlewordsproj's Adriana Carrig inspired us: 'If you want someone to show up for you, you have to show up for them. This is where true impact ignites.' Together, let's create a wave of unstoppable empowerment! #MentalHealth #InfillionAtCannes

“Prioritizing energy & self-care is key for leadership. @HBatsel at #CannesLions reminded us why: 'If I'm responsible for creating energy, I need to replenish my own first.' Let's embrace self-care to stay resilient under pressure. #InfillionAtCannes

“You can find #community spaces, and create them.” Our #CannesLions2024 panelist, @NeshasAgenda, highlighted the power of building supportive networks for #WomenInLeadership, especially amid loneliness. Let’s continue creating spaces where we can all thrive together!

This morning, @attn’s Taryn Crouthers outlined three key areas in advertising: fame, function, & fortune. Are we ensuring opportunities, equitable pay, and representation? The creative industry must prioritize inclusion to avoid undermining its cultural impact. #InfillionAtCannes

Roar into history with Smokey Bear! 🐻🔥 Celebrate 80 years of wildlife prevention with @luckygirlbrace from @xrextremereach, @lauriekeith from @AdCouncil & ​​FCB NY’s Todd Sussmann. ➡️ bit.ly/SBXR24 #InfillionAtCannes

Is programmatic advertising the 'byte-sized' solution? Hear the debate with. today with Chief Product Officer, Marcos Escalante, @GSDM’s Dave Kersey, @pirouzn from @inpoweredai & @Tubi’s Cynthia Clevenger. ➡️bit.ly/InfilXProg #ProgrammaticAds #InfillionAtCannes #CannesLions

From promises to action: how can brands meaningfully execute their commitments to supporting media and companies owned by members of historically underrepresented groups? Find out TODAY at 4:30 PM CEST with #InfillionAtCannes: bit.ly/DivMed24! #CannesLions2024 #AdIndustry

Join the conversation, led by #InfillionAtCannes’ @laurelrossi2, with @mirrordigital’s Sheila Marmon, @GroupBlack_Co’s Cavel Khan, @ButlerTill’s Kimberly Jones, @IndexExchange’s Lori Goode & @DraftKings’s Mark Walker, who drive change in media equity. bit.ly/DivMed24

Happening TODAY! Dive into the playbook for reaching #SportsFans with our panel pros as they unpack these trends and what they mean for brands. Don't miss out! bit.ly/6SPOR19 #InfillionAtCannes #CannesLions2024

Today at #CannesLions2024, @ThisIsReckitt’s Efrain Ayala raised crucial questions about #AI usage: How do you ensure data is not riddled with bias? How are we creating guardrails in the system? #InfillionAtCannes

Inclusion in production processes is crucial for effective advertising. Today at #InfillionAtCannes, @DerrickNAACP emphasized the need to 'start aggressively ensuring that the level of inclusion is there' in production. Let's make conscious inclusion the industry standard.

In an industry that prides itself on creativity and innovation, the lack of diversity in production is a glaring problem. This morning, #InfillionAtCannes panelist @Havas’s Shazzia Khan highlighted that 54% of consumers feel underrepresented in #advertising. #CannesLions2024 #DEI

We are proud to support a future that is non-binary. At #InfillionAtCannes, we will join top leaders like @AmemedaRalston, @drjrutland, @Havas’ Oodaye Shukla, & @marctothec to discuss how to make health tech more human. Learn more: bit.ly/TechXInf24 #CannesLions2024

In? ☑️Experiential attention ☑️Personalization ☑️Balancing KPIs Out? ❌Marketers' ROI ❌Outdated metrics ❌Traditional funnels Thank you to our #InfillionAtCannes panelists for a fantastic & lively discussion on #attention in advertising! #CannesLions2024